How to Double Your Sales Using The "Benefit of The CTA" in your marketing

(Here's how Disney close more customers easily using INSTANT GRATIFICATION)

This one tactic can double, even tipple your conversion rate...if you apply it today.

//THREAD

Marketers and Copywriters are good with using Future pacing in their sales copies and emails.

They paint a vivid picture of the result or what life will look like after.

And that works. Very well.

But what happens if you're selling to a highly sophisticated buyer.

I'm talking about a buyer that has "read and seen it all".

In this case,

Only INSTANT GRATIFICATION works.

Disney understand that human being can only confidently say what they want in the next 7 days,

They tie their marketing to the benefit of the CTA.

They focus on NOW.

So take a cue from Disney.

In fact, steal it..👇

Disney understands you’re probably not going on that vacation for a few months, or even a year out.

You’re not going to get to enjoy the rides or the great food for some time.

And they also know you have options to book other vacations,

Hi, I’m Ty

I made over $1 Million by 22

My biggest clients sent me $10,000 checks every month.

I want YOU to do the same.

So here are 7 ways to triple your revenue by making clients Love you.

From real life experience.

A thread.

First things first

Do you run an agency? Freelance biz? About to start?

STUDY THIS THREAD

TAKE DEEP NOTES ✍️

You need to build client Friendships to build an Empire

Let’s make you some money 👇🏼

1 - BECOME FRIENDS

when the Sales process starts

try to become your prospect's friend

how?

- be brutally honest
- crack jokes, laugh & smile
- genuinely care for their/their businesses well-being

Becoming friends with Clients is a CHEAT CODE

They'll :
- pay you more
- cut you more slack
- stick up for you in meetings
- want to keep working with you forever

Exactly what my friends at Universal & Warner did for me time and time again

BECOME FRIENDS WITH YOUR CLIENTS

2 - SET EXPECTATIONS

From the GET GO

be brutally honest

set realistic expectations you KNOW you will achieve

simple enough

The easiest way to generate 15-25 calls every week with qualified leads for your B2B products/services 💰

A step-by-step playbook 👇🏻

This omni-channel sequence has generated 1000's of leads and millions of dollars worth of deals for B2B companies.

For one company it has generated:

✅ 50+ Qualified Conversations
📅 14 Booked Discovery Calls
💰 $11,500 Cash Collected
💸 $4,000 MRR

IN THE LAST THREE WEEKS 🤯

Quick PSA:

These threads take a lot of time and the strategy I am about to share can potentially unlock tens of thousands of dollars for your business.

All I ask is that you retweet the first tweet ☝🏻 above to share the knowledge.

Thank you 🙏🏻

Now lets get started 🚀

So why omni-channel outreach?

❌ LinkedIn is limiting the amount of connections/messages you can send on the platform.

❌ Cold email is getting less and less effective (& saturated).

✅ Combining the two into a powerful sequence is the key.

Here is my 10 step sequence 👇🏻

Step One: Sourcing Leads 📃

A credible lead list is crucial - it gives your entire campaign a stronger foundation to book more calls.

My top three sources:
1️⃣ @NickAbraham12 's Custom Lists
2️⃣ Linkedin Post Engagers (via Leadbird)
3️⃣ Sales Navigator

Quality is Key 🔑

How to write subject lines that get 20% to 30%+ open rates

// THREAD //

The more opens your emails get, the more sales you make.

A great subject line can make the difference between $10,000's (or more).

Here are 7 types of high-performing subject lines (with examples + tips):

Subject Line #1 - List

People love lists.

(want proof? Publications like BuzzFeed made billions solely off lists...)

Examples:

"3 of our biggest best-sellers"

"The 7 most shocking marketing mistakes you might be making"

"6 Actionable Tips To Improve Your Email Marketing"

Subject Line #2 - Urgency

Urgency is a fundamental of direct response advertising

Deadlines & Time Restraints are great ways to get email opens + make sales

Examples:

"Last Chance to Get 20% Off Storewide!"

"Buy One Get One Free Sale! (4 Hours Left)"

Subject Line #3 - Mystery

Curiosity is a very strong desire to play with for great subject lines

Subject lines that NEED to be opened to answer a question in the prospects mind = $$$

Examples:

"We've got something for you..."

"Hey, Chase! We have a special offer for you"

Subject Line #4 - Question

Questions are another great way to pique curiosity + get the click

These subject lines create an open loop in your prospects mind + gain attention

Examples:

"What's next for Facebook Ads in 2021?"

"How safe is your retirement fund?"

HOW TO CLOSE 7 & 8 figure clients (and how to continue working with them successfully) 🚨

This thread will show you the tactics I've used to work with, be mentored by, and make a lot of money with several extremely successful entrepreneurs

WARNING: This will change your life

Before I dive into this thread, let’s set a few things:

When I refer to 7 & 8 figure clients, I mostly mean super high networth individuals or successful companies built off of one person

One of the main reasons is the proximity with people 100x ahead of you. These people love helping smart kids come up, and you can be mentored by most of your clients if you are smart about it

I’ve found it more enjoyable and lucrative to work with these types of businesses

For example, when I went to Miami at the beginning of May, I met a guy who will clear about $15M this year. I wanted to work with him, learn from him, and be around him as much as possible...

In order to get his time, I provided value in the form of my network and connections that could help him make more money. This got my foot in the door (Step one)

**Thread**

⚡ How To Automate Your Client Onboarding Process ⚡

so onboarding for every agency looks different depending on what you sell as a service but in this thread I'll go over three things that most agencies will do

- communication channels
- project management
- managing vendors

So this is what we're using for our onboarding tech stack

- go high level
- zapier
- google drive
- slack

1) ONBOARDING FORM

You absolutely need this so you can create zaps and workflows

This is where the information is inputted so that you can automate the output (drive folder, slack messages etc)

The webhook is setting off everything in Zapier

- create your onboarding form in gohighlevel and attach to a subdomain
- include questions regarding things that vendors require to get their job done
- get contact information
- anything else that you need to perform

Frameworks are useless...

Unless you use them to solve specific problems.

Here are 10 frameworks that'll solve problems for you:

How to choose your next project:

If a project is successful, it should make the rest of your career look like a footnote.

@sama

How to write:

Your creativity is a backed-up pipe of waste water.

And the waste water must be emptied before you get to clear water.

The path to clear water (or great writing) is through bad first drafts.

@julian

How to build a network:

• ATTRACT interesting people to you with your content

• SEARCH for interesting people with your DMs

• STRENGTHEN relationships with Zoom

@chrishlad

How to send the perfect cold email:

• SHORT = keep it under 5 lines

• SPECIFIC to the person + their work

• SPACING = no one reads big blocks of text

@chrishlad

Sunday Sales Secrets

#1 - Pattern Interrupts

This one trick separates the amateurs from the pros

Command attention from the people that are conditioned to ignore you by leveraging advanced sales psychology

2k Likes & RTs & I'll do This Every Sunday

We live in a world where we are constantly being advertised to

As a result, we've become conditioned to ignore sales messaging

This is especially true for decision makers at businesses who are called, emailed, & messaged nonstop

When they realize they are being sold to, their attention goes to ZERO & their focus shifts on getting rid of you

As a seller, you need to utilize psychological tactics that disrupt this defense mechanism to have your pitch heard

These tactics are known as Pattern Interrupts

Pattern interrupts work by introducing an unexpected element to your outreach messaging

This causes confusion & breaks the typical thought process of "this is a spam call/email/message"

This confusion delays the action of ignoring you (hanging up, deleting email, etc)

This buys you a few seconds of their attention that you would not have otherwise had

If the pitch that follows is relevant & interesting, you'll have the conversion you're looking for

MEGA THREAD🧵: 15 Headline Writing Tips With Real Examples

1/

Invoke Your Reader's Imagination With Specifics.

Never choose many vague words when a few specific ones will do the job much better.

2/ Cut The Corporate "Gobbly Goop"

A thesaurus gets you an MBA. But simple words are “the grease” allowing the best headlines to go far.

3/ Write To The Crocodile Brain 🐊🧠

Big numbers, dense facts and difficult words are hard for the brain to process.

Seek out ways to turn tough concepts into REAL visual concepts that get the attention of the crocodile brain.

4/ Turn The Energy Up!

If you can imagine someone reading your headline and then promptly falling asleep, it's probably time for a rewrite.

I spent $1000s on software apps in the past 1 year

Here are the top 11 you'd love if you want to start your own agency and make money online

Thread

1/ Notion

For all my writing, SOPs, documentation, drafts, summaries, notes, everything

@NotionHQ is THE BEST out there.

If I had to choose just one app from this list, it would be Notion.

2/ Carrd

I use @carrd for so many 1 page websites that's I won't even count

Simple to use easy landing page builder with no learning curve

You can signup now and have a simple landing page published within 30 minutes

3/ Go High Level

I use @gohighlevel for everything from managing leads in the pipeline to sending emails and text messages.

If you have any kind of agency or use any other CRM, just signup to high-level today and replace like 10 apps by

4/ Figma

If you need to make any kind of graphic, just use Figma.

So much easier than photoshop and really powerful!

[VIDEO] How To Scale Your Digital Agency With >90% Profit Margins & <2.4% Churn Rate

// 15 Takeaways from my interview with Shaun Clark, CEO of @gohhighlevel //

[THREAD]

1

#1 - Why HighLevel's flat monthly fee for 'unlimited clients' business model has totally disrupted traditional SaaS CRMs

#2 - Why 8 and 9 figure companies like Thryv and Podium are all in on SaaS - and why agencies are actually in a BETTER POSITION to join them

2

#3 - Why Thryv has just a 2.4% churn rate with a Revenue Per Customer (RPU) of $304 and going up

#4 - How Thryv is a billion-dollar company who's main product is basically a white-label of Vcita, the online calendar tool

3

#5 - How Podium's Customer Aquisition Cost (CAC) is $1,200 but Lifetime customer value (LCV) is $12,000 and going up

#6 - How agencies can charge for SaaS alongside their current services and 4x their client retention (I've experienced this personally)

4

#7 - How to get results with HighLevel alone (no ads needed) in week 1 purely with 'Database Reactivations' - including my own story

#8 - Why its a dangerous myth that white-labelling is a poor man's SaaS with no real valuation or ability to exit with a significant multiple

5

How you can increase your revenue by 5000% with a simple content touchpoint strategy.

With a free template

A thread:

Let's start with a basic question:

"What does my prospect already know?"

This question will help you develop your complete funnel in such a way that you can close 50x more deals

Now, let me set this straight right now

You have 3% of your target audience at a stage where they can/will buy from you right now.

The rest 97%?

They are either clueless or they don't care.

Now it's your job, to take them from their current clueless position to a position where they are dying to pay your invoice.

How do you do this?

**THREAD**

HOW TO BUILD AN IDIOT-PROOF PROCESS

Quick masterclass on how to build the foundation of any company

Keep Reading 👇🏼👇🏼

You're lucky, I'm giving you this for free...

Usually charge $350+/hr on consultation calls for this info

Please RT & drop a like if you think this thread is 🔥

Let's get into it

STEP 1 🤙 - CRM

Get your ass on a CRM

Salesforce, Monday, Asana

I personally use Notion

Whatever works, it really doesn't matter

STEP 2  🙌 - SET LAYOUT

You want 4 things on your process page

1: Process Explanation

2: Step-By-Step Process

3: Video Runthrough

4: Resources

Create your process page then create sections for category

STEP 3 🤘 - EXPLAIN PROCESS

Why does this process exist? What purpose does it serve? Answer that

What is this process? Explain in 1-2 sentences

Easy

Let's move on...

The easiest way to grow your SaaS to $100,000 in less than 6 months....

✅ Facebook Ads.

That's it...

❌ No Personal Brand
❌ No Email Lists
❌ No Blog Posts

Here's how we did it 🧵👇🏻

I used this exact strategy to grow $28,626 MRR in 51 days.

🚀 2,776 Trials Started
🚀 734 New Subscribers
🚀 $39 Average Subscription
🚀 $13,847 Spent on Ads

We set it all up in 4 hours and only manage it for 30 minutes a day.

Welcome to the world of Facebook Ads 👋🏻

Quick PSA 🚨

These threads take time to create & the strategy I'm about to share for FREE can potentially make you millions of dollars.

All I ask is that you retweet ☝🏻 the first tweet above to share the knowledge.

Thank you 🙏🏻

Now let's dive in....

So....why Facebook Ads❓

✅ Instant Access To Millions of Customers
✅ Scales With Money Instead of Time
✅ Affordable To Start ($10-20/day)
✅ Unlocks EXPONENTIAL GROWTH

Here are the 5 things you need to make this work 👇🏻

First, you need an OFFER 📦

Focus on two things:

1. Position yourself as the solution to their problem

📍Problem -> YOU -> 📍Solution

2. Price your product fairly and affordably.

💸 Valuable Product + Attainable Price

= NO-BRAINER OFFER ✅

How to make BIG $$$

A quick thread on Market sophistication + Facebook Ads 👇

You have an ideal customer.

You have an irresistible offer.

You write killer copy.

Is that enough?

Almost.

If you want to make a killing in business, you need to learn how to market better

And to do so, you need to know where your target market LIVES.

Topics we'll cover in this thread:

- The 5 stages of Market Sophistication every marketer needs to be aware of

- How to use those stages to make a killing with FB Ads

- Other important rules from a 7-figure copywriter

As always, retweets of the top tweet are appreciated ;)

What is market sophistication?

It's...

- How many similar products and/or services your market knows already.

- What your market already knows (or doesn’t know) about your claims.

- The level where your market is at (maturity).

Take Steve Jobs and the smartphone industry for example:

In 2007, Steve Jobs introduced the iPhone to the world.

He didn't need to give you a discount,

He didn't need to give you an added bonus.

He didn't need to say outrageous claims.

lots of agency owners aren’t even doing the bare MINIMUM for success

let me explain what you should have set up in your business that many don’t

read this if you want to add $$ to your MRR

Do not read if you hate money

\\thread//

Here’s the flow I see most agency owners using when a call is booked

Call booked -> maybe one confirmation email -> take the meeting

This leads to LOW show up rate and LOW trust/authority prior to the call

Here’s what your flow SHOULD look like

Prospect books a call -> custom redirect to a “homework page”

This should showcase your testimonials/case studies and tell them what to expect on the call

If you have a sales rep taking the call

Email them with a 30 sec introductory vid of the sales rep

Who they are, why they’re credible, etc etc

people get annoyed if they expect the “founder” to take the call and then get a sales rep, this avoids that.

Lastly you should have multiple email/text reminders

Email them more value, you’ll have to test how many emails work best etc etc and I’m not going too in depth on this thread

But don’t be the guy rhat has a low show up rate bc you don’t have email/sms reminders

**THREAD**

How to Make a KILLING on LINKEDIN

People are making 6-7 figures a year off this platform 🤯

In 1 hr a day, THIS is how you do it

👇🏼👇🏼

FIRST

You need a high ticket B2B offer

Consulting, email marketing, enterprise SaaS, etc

Stop reading here if you don't have a high-ticket offer

This thread is useless for you

OK, STEP 1 - OPTIMIZE YOUR PROFILE

By far the most important thing

You're gonna get 500-1000 profile views a week

Don't have an incredible profile = you're losing free $$

Check my profile (in my bio), like this tweet, & DM me

And I'll tell you how I optimized my profile

STEP 2 - MAKE FIRE CONTENT

- 5x/week
- Position yourself as an expert
- Post at 9AM-1PM
- Mix it up - text, videos, photos
- Sprinkle in emojis
- Speak like you're having a convo
- NO shitty infographics, industry stats
- Respond to & like EVERY comment on your posts

Simpole

STEP 3 - 30 COMMENTS 50 LIKES

Follow dope content creators in your & your prospects' niche

Engage with their shit... like it & leave genuine, clever, high-level comments

30 comments & 50 likes a day ✅

4 hours of focused work a day for 6 months will change your life

Here's how

- THREAD -

In a world filled with distractions and cheap dopamine hits, focus is your savior.

Being able to intentionally direct your attention at will not only save you time, but money.

Why?

- Mainstream news outlets monetize your attention through fear

- Social media accounts steal your attention through "relatable" and often self-deprecating content

- Twitter, Instagram, and Facebook know exactly what colors, topics, and content delivery style make you tick.

- There is always something to fill the void that comes with boredom.

- Just now, I clicked over to check my Twitter notifications.

From a top down point of view, this is the big problem that the modern world faces.

In terms of mental health, people focus on their thoughts instead of the reason behind the thoughts.

In terms of physical health, people focus on short term pleasure instead of long term energy.

Startups taught me more about life and business than I ever could imagine

Thread: 20 tips I wish I could give to my 20 year old self

Startups are simple:

There are good times and bad times

Good times: enjoy the ride
Bad times: enjoy the ride

Beware of pessimistic people

Pessimism is the worst disease

Professional lies we tell ourselves:

1. Your email inbox is getting stuff done
2. A full calendar is positive
3. Big meetings are the answer

You know better

FAANG give you credentials
Startups give you education