Not only is it such a powerful skill, to me it’s fun and a creative outlet
what better than getting paid a lot of money for It?
so why is email marketing so great?
It costs ZERO dollars to send an email
Business to start if you enjoy WRITING
I was always a good writer in school
and e-commerce is one of the most rapidly growing industries and very scaleable
how can we merge these?
Email Marketing
{THREAD}
Not only is it such a powerful skill, to me it’s fun and a creative outlet
what better than getting paid a lot of money for It?
so why is email marketing so great?
It costs ZERO dollars to send an email
You can charge a straight retainer, retainer + %, or strictly performance based of the revenue you generate them
(Easiest option without any testimonials)
so how do you start
@blackhatwizardd is the ultimate master of booking appointments with ecom stores
his guide will show you how to achieve a 4-12% booking rate with cold email
(Send 100 emails, book 4-12 sales calls)
close rate should be minimum 20%
https://t.co/EfV7j9rsBW
That means roughly for every 5 sales calls, you’ll bring on one new client
If you need help with sales, you can hit me up
Then also get a testimonial and scale
You can use @wizofecom email templates to get them killer results
You can grab that below (aff)
https://t.co/R02CjdXnkH
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1/ Some initial thoughts on personal moats:
Like company moats, your personal moat should be a competitive advantage that is not only durable—it should also compound over time.
Characteristics of a personal moat below:
2/ Like a company moat, you want to build career capital while you sleep.
As Andrew Chen noted:
3/ You don’t want to build a competitive advantage that is fleeting or that will get commoditized
Things that might get commoditized over time (some longer than
4/ Before the arrival of recorded music, what used to be scarce was the actual music itself — required an in-person artist.
After recorded music, the music itself became abundant and what became scarce was curation, distribution, and self space.
5/ Similarly, in careers, what used to be (more) scarce were things like ideas, money, and exclusive relationships.
In the internet economy, what has become scarce are things like specific knowledge, rare & valuable skills, and great reputations.
Like company moats, your personal moat should be a competitive advantage that is not only durable—it should also compound over time.
Characteristics of a personal moat below:
I'm increasingly interested in the idea of "personal moats" in the context of careers.
— Erik Torenberg (@eriktorenberg) November 22, 2018
Moats should be:
- Hard to learn and hard to do (but perhaps easier for you)
- Skills that are rare and valuable
- Legible
- Compounding over time
- Unique to your own talents & interests https://t.co/bB3k1YcH5b
2/ Like a company moat, you want to build career capital while you sleep.
As Andrew Chen noted:
People talk about \u201cpassive income\u201d a lot but not about \u201cpassive social capital\u201d or \u201cpassive networking\u201d or \u201cpassive knowledge gaining\u201d but that\u2019s what you can architect if you have a thing and it grows over time without intensive constant effort to sustain it
— Andrew Chen (@andrewchen) November 22, 2018
3/ You don’t want to build a competitive advantage that is fleeting or that will get commoditized
Things that might get commoditized over time (some longer than
Things that look like moats but likely aren\u2019t or may fade:
— Erik Torenberg (@eriktorenberg) November 22, 2018
- Proprietary networks
- Being something other than one of the best at any tournament style-game
- Many "awards"
- Twitter followers or general reach without "respect"
- Anything that depends on information asymmetry https://t.co/abjxesVIh9
4/ Before the arrival of recorded music, what used to be scarce was the actual music itself — required an in-person artist.
After recorded music, the music itself became abundant and what became scarce was curation, distribution, and self space.
5/ Similarly, in careers, what used to be (more) scarce were things like ideas, money, and exclusive relationships.
In the internet economy, what has become scarce are things like specific knowledge, rare & valuable skills, and great reputations.
