Here's how I close deals from Twitter for high ticket offers by leveraging pre-qualification to increase your close rate

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//THREAD//

It's all about pre=qualification

I've learned this through @ROGUEWEALTH

Nothing worse than a freeloader that jumps in a call with you just to get free information

The best way to counter this is to have a Google forms that you take your prospect to.

Now here's the high IQ play, that Google forms goal isn't just to help you out with jumping in calls with warmer leads

It is also your leverage for your sales call.

Let me explain

We are asking the prospect something we like to call "loaded questions"

Questions that give you leverage for a call by poking into your prospects pain points and goals

We then get them to repeat their answers on a call and we use their words as leverage to provide our offer as the solution to their challenges.

No one likes being told what their challenges and problems are for their brand

But if they say it themselves, that's your leverage

How I made over 6 figs from 3 launches organically on Twitter

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//thread//

Everything I work on is done in phases

Phases allow us to build and create sequentially towards a specific milestone

We are able to work with dependency-based tasks in mind to get everything done as efficiently as possible

Here are the phases we are looking at

1. Asset Definition
- Social accounts
- Email lists
- Friends

2. Business Foundations
- Branding
- Offer

3. Setup
- Pre-hype
- Hype
- Live

4. Pre-hype
- Follow schedule

5. Hype
- Follow schedule

6. Live
- Follow schedule

Let's breakdown each phase

1.Asset Definition

We want to understand exactly what assets we have access for launch

>Twitter account
>Instagram account
>Email lists

On top of this we want to leverage our friends' networks

>List of all your friends with large followings

2. Business foundations

No strategy is complete without Branding and Offer

> Branding
- How do we want to seen by our audiences - US VS THEM mentality - let them feel a part of something

If you're new to copywriting and can't imagine how you'd bang out a 5k word sales letter *that converts* on cold traffic

This 20-point outline has inspired $1M sales letters
for some copy g's who charge 5 figs to bless your landing page

Let's take a look

(download at the end)

Clayton Makepeace's "Pretty Darned Good Outline"

I've done a write up of each point before, but that's not really so helpful.

I view this mostly as a "spiritual guide" to think of while I write, which can give you a boost if you're coming up blank

#1-5

Breaking down how to write a "lead" - how we hook the reader in

You need to quickly catch their attention and emotions while they ask themselves:

- wtf is this
- who's writing it
- why should I read it

You're getting attention, invoking curiosity, and priming emotionally

The challenging ones are 4 & 5, "Bribe him to read this" and "Deliver value"

Remember,

If u can explain a problem to someone very precisely, they subconsciously assume you have an answer

If you can nail down their issue, they'll feel like a solution is on it's way (dopamine)

Doing all of this via story is a great way to put this into a palatable package:

- it's entertaining (critical)
- story can be about someone with the problem, illustrates issue
- Story can be about you, proving credibility

The whole thing needs to be fluid

I've roasted 200 SaaS landing pages in the last 12 months 🍗🍗

Here's 16 ideas to increase your landing page conversion:

1. Have one goal

50% of landing pages had multiple, often equally prioritised, call-to-actions.

Focus your page on one key conversion event like @gumroad

2. Focus on your USPs

You know them, so where are they on your landing page?

Contrast your product with competitors and the current way of doing things, like @typeform

3. Clear, relevant social proof

Only about 40% of landing pages had it above the fold. And of those only about 50% used testimonial language that was consistent with the pain and benefits listed elsewhere on the landing page.

Learn from @PayhawkCom @MemberstackApp

4. Simple language

About 1 in 8 landing pages I roasted, I couldn't comprehend on first read-through. These landing pages required several attempts to simply 'get it'.

Fix it: Avoid technical terms and acronyms, and write in plain language.

See @buymeacoffee @StintUK

A THREAD:

//How You Can Increase the Saliency of Your Ad Creatives//

Saliency is a necessary quality your ad should have for them to be noticed by your audience.

And there are three (3) HACKS you need to know to achieve this:

What are these?

1. Color
2. Orientation
3. Size

1 - COLOR

A common mistake newbie designers commit is overusing colors when designing an ad.

Stop using too many colors and start putting more emphasis on the focal point of your design.

You have to lessen the value of the surrounding elements so that you center if attention is clear.

Because if everything is equally vibrant, there’s no saliency.

Let me give you an example 👇

Take a look at this image.

It emphasizes the blue color of their iPhone case by using a dull-colored background.

Clearly your first glance was on the case, right?

Here's another example:

In this image , you can see that the “hotter sauce” is more emphasized because of the red color that stands out against the black background.

Do you see what I mean?

An okay email with a great subject line will outperform a great email with an okay subject line,

Every time.

Here’s a list on 7 subject lines that just work

Quick thread:

Before we begin, let’s get one thing straight:

The subject line doesn’t sell the product, it sells the open.

And to sell the open, you need to intrigue your subs.

These are all subject lines engineered for INTRIGUE:

1)

The X you don’t have (yet)

Creates mystery and triggers our desire for instant gratification.

2)

Special delivery for [name]

Personalization goes far when it comes to email.

Everyone likes gifts, especially if it has their name on it.

3)

N things…

N non-negotiables…
The n ways to…

Lists always work because people want to know what the whole list is about.

THE MAZE FRAME AND HOW IT HAS HELPED ME CLOSE $100,000 DEALS WITH EASE

This simple frame will improve your sales skills and allow you to start closing more deals immediately

Let's jump in 👇

I'm sure you have heard that the easiest sale happens when you aren't even selling..

Essentially the same principle as putting things on a pedestal, and also putting them out of reach

So how do you effortlessly close $100k+ deals without forcing it?

THE MAZE FRAME

Think of yourself standing at the edge of a long maze

At the end?

Everything you desire awaits you

All you have to do is walk on your own free will and you will arrive at that destination

In sales, YOU are the Maze.. This is why

A good closer doesn't grab a prospect by the hand and drag them to the finish line

They guide them gently..

All while the prospect thinks they are doing their own thinking

This is what I am going to show you how to do

The first part of successfully becoming the "Maze" is too never force a prospect or make them feel like they are being pushed

If you learn to ask intelligent questions, you can guide a prospect into whatever you want..

All while they feel as if they are in control

GO FROM 0-10K A MONTH

AS A SALES CLOSER

[THREAD]

The service:

You’re going to contact SaaS companies and offer to help them DOUBLE their closing rate on calls

These companies are typically tech-minded and tend to have <15% closing rates (from those I have spoken to)

Why SaaS companies?

They tend to have:

- Higher priced services/product
- Quicker delivery to customer
- Lower costs
- Recurring payments
- Ability to scale quicker

Absolutely make sense for them to pay someone 5K/month to double their closing rate

Now you need leads to contact:

I use:
Clientscraper(dot)com
Apollo(dot)io

Extract the direct email address, Social profiles and telephone numbers for: Owners, Founders, CEO’s of SaaS businesses

You’ll have plenty of leads to go at

Outreach:

Go omnichannel:

- Email
- LinkedIn
- Cold call

COVER EVERY CHANNEL

⚡How To Automate Your Entire Onboarding Sequence⚡

[THREAD]

A great onboarding experience is essential.

This leads to better retention and less buyer remorse.

Zapier and GHL make this a breeze.

Check out @NickAbraham12 and @imranye to become a Zapier master.

And @linkedin_king and @sean0to10k for GHL.

Alright, let’s do it.

Step 1: The email

When you close the sale, it’s time to start the process.

The easiest way to do this is to shoot off an email with all the information.

We’ve got a trigger in GHL to do just that. When a lead is marked as “Won”, it automatically sends out the “sale” email.

Step 2a: The contract

Create a new funnel in GHL with three pages. The first will be your contract.

This only works if you have set pricing (aka 1k setup fee + 300/lead). If you have multiple options, you can create multiple flows and send out the corresponding email.

Step 2b: The contract

The contract page will obviously have the contract but add in personal data and a box for a signature. The client can sign that and it will be stored in their contact info in GHL.

.Have a submit button that takes them to the second page in the funnel.

⚡ How To Consistently Get $1Billion Brands On The Phone ⚡

[THREAD]

Prospecting is 80% of the work

Contacting qualified prospects will lead to 10x results

- Understand your target market
- Know who the key decision-makers are

DO YOUR RESEARCH

@DONVESH Agency Road Map has a GREAT section on audience research

Scrape Qualified Prospects

Here are the tools I use to scrape enterprise companies:

- Uplead
- Seameless
- Apollo

They allow for great filtering and you can use keywords to really niche down your prospects

Contact MULTIPLE Decision Makers

$1B+ brands have multiple DM's within similar roles

If your ICP is Marketing Directors

Then also contact:

Global Marketing Director
Head of Marketing
Digital Marketing Director

INCREASE YOUR CHANCES

Go Omni Channel

One channel just isn't enough

Use:

- Email
- LinkedIn
- Cold Calls

GET CREATIVE

Great resources to help:

Email - @blackhatwizardd Cold Email Mastery
LinkedIn - @THETYFRANKEL LeadLink
Cold Calls - @sean0to10k Conquer Cold Calling

I can’t believe “twitter automation” isn’t a thing yet

Everyone ik that literally got rich fast did it thru automation services

I feel like this would be very easy to execute

I’ll explain

\\mini thread//

First off- you’d have to be a big acc to make you credible obviously

I’m gonna use @lawrencekingyo as an example

he has a large following, and has proven thru his students he can replicate rapid twitter growth

He starts a twitter automation business

let’s just say it’s a $20,000 set up fee

and then he takes anywhere from 15-30% of profits generated from account

He makes the account, hires a team of ghost writers he’s trained

comes up with an offer (whether it’s high ticket or low ticket) could honestly do this in the niche of someone that already has a proven offer

Lawrence uses his following to promote the account

If able to craft a high ticket offer I’d imagine the client would make that $20k back rather quickly

Lawrence just making more $$ using his current leverages of his following & knowledge

seems like it could be automated fairly easily as well

supercharge your agency’s client fulfillment by leveraging SLACK and GOOGLE CHROME ⚡️

if you want your “boutique” agency making better impressions than the agencies on Madison Avenue...

read below :)

🧵 THREAD 🧵

let’s start with SLACK (@SlackHQ)

Slack is the life line of our agency...

Slack replaces hard to find email threads by keeping the conversation happening in one central location

here’s how we use Slack to communicate with our clients...

each client gets access to 3 channels

1. a private “calls” channel where we’re notified of a new call being booked (using Zapier and Calendly)

2. a private “chat” channel where we can communicate with our clients effortlessly and casually

3. a public “announcements” channel that all our clients have access to so we can share company wide announcements

*we also setup a private “replies” channel that only my team has access to so we can properly handle all email and LinkedIn replies for the client in real time*

in addition to these channels, Slack is great for quickly sharing files, Zoom links, interactive polls to collect feedback from clients, automating workflows such as sending booked call notifications, new replies, and so much more!

15 Creative Outreach ideas you can use TODAY.

A thread.

What is Creative Outreach?

Sending PHYSICAL GIFTS

to prospects

increase Meeting Booked rate 50% or more

Game changer

HIGHLY recommend u try it

If your deal size is $20K+

LET'S GO 👇

SUPER HIGH PRICE ($301+)

1) Great seats to prospects' local MLB, NBA, or NFL sports team game // buy via Google search

2) VR headset, write "let's build your future together"

SUPER HIGH PRICE PT 2

3) Send a really nice brand new suitcase, say "you'll need this to hold all the money we'll make together"

BRANDS: Rimowa, FPM Milano, Victorinox

HIGH PRICE ($101-300)

1) Nice champagne, write "We'll be popping champagne if we work together"

Buy from local liquor/wine shops near the prospect, search on Google Maps

2) AirPods, write "Our companies would make a great pair"

Starbucks customers have something like $1.4 billion in balances in the Starbucks app at any given time.

We give them a billion and a half dollar loan, no interest, and only ask for it back when we want to buy some 90% margin coffee from em. Amazing.

It’s time for a thread 👇🏼

First, what is this number and where does it come from?

This number fluctuates daily, and shows up on Starbucks balance sheet as a Deferred Revenue liability.

Here are the actual balances the last 4 years:
2020: $1,288,500
2019: $1,642,900
2018: $1,269,000
2017: $1,456,500

This Deferred Revenue number includes 2 things:

- Unused Gift cards
- Unused app deposits

Everyone is familiar with gift cards, but the majority of this # is a relatively fluid flow of deposits/spending through their mobile app.

Deposit, spend, repeat.

In other industries like insurance, this is called "Float". Profit aside, the providers are touching a huge amount of cash as they collect premiums and occasionally cut a claim check.

Same w/ the balances lingering in your Venmo.

You get free transfers, they touch billions.

In addition to providing a huge float, spending on the app and cards are responsible for 40%+ of their rev.

Far and away the biggest retail loyalty program on the planet it is 3x the size of the next biggest.

GameStop and AMC, prior to being meme stocks, are the runners up. LOL

*How to Turn Facebook Groups Into a Never-Ending Cycle of Leads WITHOUT Cold Messaging*

// THREAD //

Before we get started if you’re looking for a quick and easy way to fill up your pipeline, move along…

This is not a ‘sexy’ form of outreach

But over time, it can develop into a constant flow of warm leads

Your clients will do outreach for you...

In fact, I didn’t cold DM a SINGLE one of the clients I’ve signed

I’m gonna be honest… I should be doing a lot more outreach than I am right now

I turned off the ads I was running

I don't have a VA dedicated to prospecting

I stopped scraping contact info for cold email…

But every day I wake up to a full pipeline of warm, ready to buy prospects

My clients say things like this ↓

And I get messages like this ↓

Community-driven businesses are the future.

This was one of many takeaways from yesterday's Builders Build with @gregisenberg.

Here are 7 can't-miss lessons on audiences, communities, courses, and the future of business:

People confuse audiences with communities.

An audience is simply a group of people who:

• Follow you
• Listen to you

Building an audience is much easier than building a *community*with that audience.

And to do that, you can use the community test 👇🏼

There are five elements of every strong community:

• Togetherness
• Rituals
• Identity
• Belonging
• Engagement

When building a community, think TRIBE.

And to start, focus on creating rituals and fostering engagement.

There are two types of community products:

• Community-focused products
• Community-enhanced products

Community-focused products are when the product *itself* is the community.

If the community disappears, the product disappears.

This is how most people think of community.

But community-enhanced products are the real gamechanger.

This is when purchasing a product automatically gives you a sense of identity and belonging.

The most successful products will be community-enhanced.

Community-focused: @Clubhouse

Community-enhanced: @lululemon