This omni-channel sequence has generated 1000's of leads and millions of dollars worth of deals for B2B companies.
For one company it has generated:
✅ 50+ Qualified Conversations
📅 14 Booked Discovery Calls
💰 $11,500 Cash Collected
💸 $4,000 MRR
IN THE LAST THREE WEEKS 🤯
Quick PSA:
These threads take a lot of time and the strategy I am about to share can potentially unlock tens of thousands of dollars for your business.
All I ask is that you retweet the first tweet ☝🏻 above to share the knowledge.
Thank you 🙏🏻
Now lets get started 🚀
So why omni-channel outreach?
❌ LinkedIn is limiting the amount of connections/messages you can send on the platform.
❌ Cold email is getting less and less effective (& saturated).
✅ Combining the two into a powerful sequence is the key.
Here is my 10 step sequence 👇🏻
Step One: Sourcing Leads 📃
A credible lead list is crucial - it gives your entire campaign a stronger foundation to book more calls.
My top three sources:
1️⃣
@NickAbraham12 's Custom Lists
2️⃣ Linkedin Post Engagers (via Leadbird)
3️⃣ Sales Navigator
Quality is Key 🔑
Step Two: View LinkedIn Profile 👀
Your prospect will get a notification saying "_____ just viewed your LinkedIn profile."
Easy first touch to build awareness and improve response rates later on in the sequence.
⭐ Pro Tip: Your LinkedIn & Email profile pictures should match.
Step Three: Email Verification ✅
You only want to send emails to verified leads so you don't ruin your domain.
Best Platforms:
👉🏻 Neverbounce
👉🏻 Debounce
👉🏻 Leadbird
Once you verify good emails you are ready for your first outreach message.
Step Four: First Email ✉️
The copy is relatively simple.
1️⃣ Personalized First Line: Use AI to do this fast
2️⃣ Short Body: Deliver your value prop
3️⃣ Social Proof/Case Studies: Show your credibility
4️⃣ CTA: Ask questions to gauge interest
⭐ Pro Tip: Shorter is better.
Step Five: LinkedIn Request 💻
Send them a connection request on LinkedIn with this message 👇🏻
"Hey (FIRST NAME),
(Personalized First Line)
Would love to connect."
You will see between a 30-50% acceptance rate. 👋
Step Six: Follow Up Email 📨
Bring the two platforms together with a quick email 👇🏻
"Hey (First Name),
I sent you a message on LinkedIn but I know how crazy the inbox can be, just wanted to reach out because (VALUE PROP).
Interested in chatting?"
Stay top of mind ✅
Step Seven: Re-Engage LinkedIn Message 📱
The LinkedIn inbox is hectic.
Especially for professionals being targeted in cold outreach campaigns.
❌ Don't over complicate the message.
"Hey (FIRST NAME) - just bumping this up!"
✅ Your goal = stay at the top of their inbox.
Step Eight: Last Chance Email 😅
If you haven't gotten a response yet it means your offer isn't powerful enough.
This email is your chance to change that 👀
What can you offer for FREE to prove your value?
👉🏻 Free Audits
👉🏻 Valuable Intro
👉🏻 Podcast Feature
LEAD WITH VALUE.
Step Nine: Personalized GIF 💥
You need to 🔥 STAND OUT 🔥
By sending a personalized GIF you will catch your prospect's attention.
Leadbird does some cool stuff with the personalized gifs.
Include personalized text and use your prospects profile picture 👇🏻
Step Ten: LinkedIn Audio Message 📣
This is the most UNDER-RATED tool.
It will help you:
✅ Been seen as a human
✅ Stand out in an ocean of text
✅ Connect on a personal level
Use this FREQUENTLY 🔥
Want to learn more about cold outreach?
Here are the top follows 💸
👉🏻
@NickAbraham12 👉🏻
@blackhatwizardd 👉🏻
@THETYFRANKEL 👉🏻
@MartelMetellus 👉🏻
@SaaSCapo 👉🏻
@Shawpreneur 👉🏻
@alxberman 👉🏻
@linkedin_king 👉🏻
@sean0to10k 👉🏻
@DONVESH 👉🏻
@DotComCJ They drop gems DAILY 💎
🚨 TLDR:
My 10 step cold outreach sequence:
1. Source Leads
2. View LinkedIn Profile
3. Verify Email
4. First Email
5. LinkedIn Request
6. Follow-Up Email
7. Linkedin DM
8. Last Chance Email
9. Personalized GIF
10. Linkedin Audio Message
Go book calls & close deals 💰
If you're having trouble getting leads for your business then you should book a call with Leadbird (
https://t.co/IMgUQhiRcq)
@NickAbraham12 &
@MartelMetellus will happily help you flood your inbox with high quality leads 💸