5 secret strategies I used to 3X my agency's revenue during COVID.
A thread.
At it's HEIGHT in 2020, Shut Down Music (my music-for-media agency)
Had 8 employees, 50+ artists, & made $600K+
We went from $200K in 2019 to $600K in JUST a year
Won 2 industry awards (LA Emmy & Mark Award), had our music in 1000s of TV shows, movies, video games, & ads
How did I build Shut Down Music to a powerhouse?
Why were people in the industry calling me a legend at just 21 yrs old?
How did I make over $1M in the MUSIC INDUSTRY?? Which is notorious for being hard to make money in
HERE are the 5 secret strategies I used
Keep reading
STRATEGY 1 - BUILT SYSTEMS
Flashback to April 2019
Shut Down Music was the definition of a SMALL BUSINESS
Me & 1 employee (Anna, from Russia) managed the whole thing
I paid her $600 a month
We had NO systems. it was wild
Didn't even know when she clocked in & out of work
1 (PT 2)
May 2019 comes around
I decide FUCK IT. I've had enough
Decided to invest in SYSTEMS
Hopped on
https://t.co/9E3tulpqbj & started building
Next 6 months I worked relentlessly to build systems for
project management, artist management, team/client communication, etc