BC SOFTWARE
Saved by @Alex1Powell

One of the big promises of software is composability. You can build rich, powerful experiences out of basic building blocks.

APIs add new things to the toolbox. For example: Treasury, which lets an app/platform store, move, and track a business’

 I've been a small business owner and can talk at length about SMB banking, and will later, but let's put on the software developer hat right now.

Lots of software talks about money, keeps records about money, does calculations about money, but can't *touch* money.
This is extremely frustrating when you're building SaaS apps for businesses, because you have total control over your UX right until your app needs to touch money... at which point all data about it lives in a silo you can't access.

So you generally push work to the operator.
For example, suppose you’re writing a business-in-a-box system for electricians, including an invoicing feature.

You need to be able to read bank transactions to reconcile. You probably can't. The owner can. So you ask the owner to do mind-numbing work a computer does better.
It sure would be great if your business customers had bank accounts you could actually introspect and operate on their behalves! You could just get the list of incoming payments and match against the invoices.

There is some software to write but it is not rocket science.
Stripe Billing goes to some crazy lengths to do this (virtual bank accounts, bespoke contracts with banking partners, etc); most SaaS companies offering invoicing as a feature probably shouldn't. You would want to spend your developer time elsewhere.
Stripe Treasury, now in limited beta, will allow software companies to provision money management accounts for their users, and then operate on those accounts like they expect to operate on data, servers, Stripe charges, or anything else you have an API for.
What’s the difference between a money management account and e.g. a standard banking checking account? As a user, not that much. You get a card to buy things with and get cash, and the ability to send ACH payments, bill payments, and the like.
The distinction is mostly implementation-layer concerns in banking-land.
It's difficult to envision what you can create given powerful primitives. Almost everything you see on a screen sits on top of NAND gates; looking at a NAND gate doesn't show you Twitter.

But let me speculate a bit:
B2B SaaS which deals with money, which is most of it, just got a whole lot more interesting, because it can directly operate on the money.
Take Shopify, for example. Shopify gives users an online storefront, and naturally needs to keep track of the total in the virtual register.
But with Stripe Treasury API, Shopify launched Shopify Balance, which lets them build a much better register. They always know the real total inside of it, not just what "should" be there.

They can automate its operations.

https://t.co/fMOqHh2Tlv
And because of Stripe's global payments and treasury network, we didn't just make these capabilities *accessible* to developers.

We made it *better* for your users than many business bank accounts.
What does every small business care about? Cash flow. What's a top 10 customer support request for every business which sees funds flows, like Shopify?

"When do I get my money?"

Can you imagine needing to email Google to ask when that email that you know was sent will arrive?
If the money just arrived faster, there would be less angst for users whether it would arrive at all. Less tickets opened. Less questions you can’t usefully answer.

Why is money *so slow* and *so opaque*?
*sigh* That is a complicated topic, but at the end of the day, you're generally rate limited by the slowest rail between where the money comes in and where it goes out.

In the U.S., you’ll often be blocked on the ACH network. Fast compared to stagecoach; slow compared to email.
But with Stripe Treasury, money doesn't have to lag its way through the ACH network between a customer paying it and a business receiving it.

Stripe has an arrangement with the banks that ultimately hold the business users’ funds.
So when your software says "OK, disburse the money they've earned from the platform", it's in their account (and spendable!) on the same day.

(We are working on making that even faster by default. It’s not called HTTP 200 Check Back In An Hour.)
SaaS platforms are one use case for Stripe Treasury, but you can envision another one: novel fintechs, with different UXes, brands, and target business users, built on a core set of primitives.

Putting together fintech products is historically a pain in the keister.
Every significant feature you add requires an integration with a banking partner, often a *new* banking partner, often *several* banking partners.
That integration requires lengthy negotiations, bespoke legal work, approvals, etc just to unblock your engineering team.

Then your engineering team receives the spec, and the *real* fun begins.
We did away with most of that for Stripe Treasury, just like we did for Payments before it.

No negotiation required. No bespoke legal work. More of the necessary levels of complexity in touching money businesses depend on; less of the overhead.
And, of course, the care and attention to the developer experience that you'd expect from us.
A day may come when Stripe forgets what is was like to build software, when we ship a 400 page PDF file as the sole documentation for an API, but it is not this day.
So if you want to build a vertical fintech targeting carpenters? Offering payments in and out, a place to hold insured funds, and a card to spend them with?

You can build all of that on Stripe APIs now.
And if your users need financing? Snap in Stripe Capital for Platforms and we can facilitate access to loans based on their predicted future revenue through your platform. https://t.co/Ye28gyMPRh (This also came out this week.)
And now, back to being an erstwhile small businessman who has had bank accounts for many years.

AAAAAAAARGH.
Small business banking has a poor UX, because of structural issues.

It is managed at most banks as an offshoot of personal banking, because the userbase is basically the same people who show up at the branch.

But the needs are quite different.
Banks specialize in one-size-fits-most products. The basic checking account you have is designed to cover more than 60% of the total population. It functions effectively the same for almost all of its users.
This kinda makes sense for individuals. Financial circumstances differ, but tend to rhyme: money in from a job or pension; money out to housing, utilities, debit card payments; some cash management.

(Narrator: This is not, in fact, an adequate spec for a checking account.)
But the needs of businesses are _wildly different_ from each other!
A small scale landlord cares quite a bit about mortgages and timely rent collection (and super-timely notice of non-payment), but rather little about payroll or expenses for consumables, and probably almost nothing for cash management.
A pizzeria, on the other hand, thinks it is inconceivable to make almost all the money on one day a month, spends most of revenue on payroll and consumables, and cares quite a bit about cash management.
These businesses deserve fundamentally different application-layer experiences from their banking. And they don't get them, because banks are incapable of offering hundreds of vertical software solutions.
(Just making the one-size-fits-most personal banking and mobile apps *actually good* is hard enough! It seems like we’re just getting there in the last 5 years!)
Who does offer hundreds of vertically-specialized application experiences? The software industry. Shopify specializes in e-commerce merchants and understands them, thoroughly. They don't sell to dentists.
Dentists have thriving ecosystems of firms that live and breathe every aspect of their practices.

So do graveyards. And hotels. And landlords. And spas. And tutors. And yoga teachers. And...
Why is software so varied but banking so… not? One reason is that businesses pay an awful lot for software, but pay relatively little for banking. Banking is a scale game.

Not enough dentists pay not enough dollars for banks to put software teams against dental practice UX.
But because a software company can address dentists by the nation, not by the square-mile-around-a-branch, and because they charge more, a software company serving dentists can reliably generate enough money to pay an engineering team.
Here Stripe acts as an aggregator: we can gather up *many* businesses attached to *many* software companies. These product teams understand their customers’ businesses *thoroughly*.

We can then take that package to leading banks. That reach is *very interesting* to them.
That is why Goldman Sachs, Citi, Barclays, and Evolve Bank and Trust partner with us.

A pizzeria can't walk into Goldman Sachs and walk out with a bank account.

A software company serving pizzerias could if they had, uh, a lot of dough.
But a material chunk of the software industry, that's a different story altogether.

And so our partner banks have made great products available, at pricing and terms that small businesses just don't usually get in direct banking relationships.
Take account maintenance fees. Please.

I know exactly how many times I paid the $14 account maintenance fee for my software businesses, ten years later. That’s how much I hated them.
I had gone below $X,000 in deposits (I was bootstrapped! Rent was due!) and hadn’t managed to spend at least $250 on the debit card because, whoops, mis-timed a billing cycle by two days.
(Being a bit older and wiser I probably should have just considered that $14 a cost-of-doing-business and spent my time on sales, not timing debit card transactions, but my emotional state at the time was closer to “Gah I feel like a chump.”)
We have agreed, with our partners, on a pricing structure where a SaaS company or fintech doesn't need to charge an account maintenance fee.
(As the software company, you *could*, because you control your pricing, but presumably you will make better choices, and your users will not say, ten years later, “I trusted you, and you made me feel like a chump. Six times.”)
How is this possible, and why didn't the banking system do it years ago?

One way to think of it is that banks have huge expenses to attract SMB deposits, including marketing campaigns and branch networks, and those drive the pricing of SMB banking.
The cost of *servicing* SMB accounts has gone down over the years, now that account statements are not calculated by highly-trained artisans, but the cost of *acquiring* them is increasing over time.

Nationwide advertising, branches, and sales reps aren’t as cheap as cron jobs.
Since the software industry is doing their own customer acquisition, and there is sharply less need for the branch network (itself more a sales tool than a servicing tool), some banks are happy to pass the savings back to Main Street.
There's obviously a lot more detail here (hosted onboarding flows, KYC and AML compliance workflows built for you, all accounts have deposit insurance, etc), but I have to end this tweetstorm somewhere.

I'm very excited to see what software people do with the Stripe Treasury.
Anticipating a FAQ: "Is this the product you were referring to here?"

No. This was my number two. You're welcome to your guess at the number one. (Though, who knows, I heard of a new project last week and might steal the zeroth spot for it.)

https://t.co/osjjx8gNM0

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For candidates: evaluate prospective employers accordingly.

For startups employing e.g. engineers: given that your candidates should evaluate you accordingly, be *extra special* careful to operate like professionals with regards to e.g. interviewing, offers, and negotiation.

"Can you be more explicit about 'abusive' here?"

Not without violating a confidence, but as someone who has been on hiring side of table and is a capitalist, there are *clearly* things you could do which would be "sharp operating, but we're all sharp operators" in some contexts.

Hiring employees is often not one of those contexts. The nature of the relationship, the asymmetry in power, and the social contract strongly counsel you to be a lot better there than you are minimally required by law / contract.

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This lunch is 500 yen ($4.80) at Sukiya, a Japanese fast food restaurant which belongs to a category with about three big competitors.

I love the aesthetics of this category and they’re under remarked upon.


I think people underestimate QSRs in terms of social utility, but Sukiya et al describe themselves as mission-oriented enterprises. I believe this is largely sincere, and goes back to the 60s and 70s, when the clientele was primarily manual laborers who had migrated to work.

Japan was not a rich nation at the time, and day laborers in particular were both unlikely to be able to cook for themselves and unlikely to have much of a food budget, and so the chains sprung up offering an honest-to-goodness cooked meal delivered in under a minute for cheap.

This heritage continued over the years, even after Japan became a much more wealthy nation, and these chains function as social support and dignity for folks in diminished circumstances.

They also are a wee bit of a cartel, and I appreciate the aesthetics of the cartel:

Back when I was first in Japan, in the mid 2000s, there was an increase in the price of beef.

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Me: Write a million words.
Follow up: “Hah but seriously.”
Me: Start with 20,000 words. Everyone gets to that 50 times in their first million.
Follow up: “No seriously.”
Me: Nobody expects 10 Quick Tips To Play Violin At Carnegie Hall.

The Internet is so much better at teaching writing than the traditional educational system principally because it removes an artificial and limiting constraint on output imposed by ability of gatekeepers’ limited time to evaluate output.

(Interestingly in fields where we actually care about performance we’re good at encouraging students to practice when no one is watching but for writing we basically assume all the value is created by the teacher-minute of attention. Teacher-minutes are scarce and rationed.)

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I have some thoughts:

As somebody who bootstrapped ~4 companies, I feel like I had to make some clearly suboptimal decisions early in them for lack of what is, in hindsight, not all that much money. But there's a huge gap in the product space for investment options.

It's weird: you can get $25k from Amex trivially, and angels are very willing to write a check for that much, but you have to make representations about your goals/ambitions/market/etc which don't really apply to everyone.

And so you see the traditional angel/VC ecosystem fund companies where honestly the returns are probably not there, and this is knowable pretty early, but the chase of them will wreck what could have been a perfectly happy business.

(To make the math work for traditional VCs the company has to at least have a market-appropriate shot of $100 million a year. There are a lot more $10 million a year companies than $100 million a year companies. That is *not* a bad terminal outcome for founders/employees.)
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The benign product is sovereign programmable money, which is historically a niche interest of folks with a relatively clustered set of beliefs about the state, the literary merit of Snow Crash, and the utility of gold to the modern economy.

This product has narrow appeal and, accordingly, is worth about as much as everything else on a 486 sitting in someone's basement is worth.

The other product is investment scams, which have approximately the best product market fit of anything produced by humans. In no age, in no country, in no city, at no level of sophistication do people consistently say "Actually I would prefer not to get money for nothing."

This product needs the exchanges like they need oxygen, because the value of it is directly tied to having payment rails to move real currency into the ecosystem and some jurisdictional and regulatory legerdemain to stay one step ahead of the banhammer.
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Simple and effective way 2 make Money


Idea 1:- Use pivot level like 14800 in case of nifty and sell 14800straddle monthly expiry (365+335) exit if nifty closes on daily basis below S1 or above R1

After closing below S1 if it closes above S1 next day or any day enter the same position again vice versa for R1

Idea2:- Use R1 and S1 corresponding strikes multiple
Incase of R1 15337 take 15300ce
N in case of S1 14221 use 14200pe
Sell both and hold till expiry or exit if nifty closes below S1 or above R1 around closing
If the same bounces above S1 and falls below R1 re-enfer same strikes

Use same criteria for nifty, usdinr and banknifty

(This is must)Use this margin rule for 1lot banknifty pair keep 4Lax margin
For nifty one lot keep 3Lax
For usdinr 100lots keep 4Lax

I bet you if you do this on consistent basis your ROI will be more than 70% on yearly basis.

Couldn't explain easier than this

Criticisms are most welcomed.
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How to sell option?
Here let me explain through simple math.
Say BN at 30000
30000 straddle trading at combine premium 800 ( based on current volatility)
Put at 400
Call at 400
You don’t know direction. Sold both.

If move will not come than both will decrease gradually.

At day end it will come down to 720-740 if move will not come. Difference is your profit.

Now case 2:
Move started.
At one points combine premium will start increasing.
Say 810.
Exit immediately. No need to do adjustment.
Let market settle.

Sell again straddle once market settle.
Now repeat same thing.

Straddle selling webinar over.
Good luck.

One can keep SL 550 for both strike to escape from sudden movement.
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