Giveaways are smashing the Twitter algo.

I've gained dozens of followers & newsletter subs.

Small accounts NEED to use them.

They drive growth, but also experience & trust.

Because a Twitter giveaway is a mini-product launch.

Steal my blueprint to create 1 in an afternoon🧵

The phases of a Twitter giveaway launch:

1. Ideate
2. Build
3. Promote
4. Deliver
5. Follow-Up

Let's break them down:
IDEATE

Grab a piece of paper and write down 3 lists:

1. Concepts you've learned in the last WEEK
2. Problems you've solved in the last MONTH
3. Questions you've been asked the most in the last YEAR

You're Twitter giveaway is somewhere on these lists...
FILTER

Combine the best from your 3 lists into 1 based on these criteria:

1. Quickly actionable
2. Easily explainable
3. Broadly relatable (beginner)

Once done, you're going to pick ONE that sings to you the most.

But don't throw out the rest. They'll be your next giveaways
BUILD

Pick 1 the easiest medium to convey your idea:

• Loom video
• Checklist (Notion)
• Written guide (Google Doc)

Give yourself ONE HOUR to script & edit your giveaway.

You get an additional 15 minutes to record, if applicable ;)
BUILD

Use this super simple framework to script your giveaway:

1. State the problem
2. State your solution
3. Break your solution down into 3-10 steps MAX
BUILD

Here are some examples:

• 5 ways to manage your manager
• How to write your first newsletter
• 10 tips to ace your next interview
• Steal my 5-step sales call script

THINK:
🍼 BEGINNER
🌉 BROAD
💸 BUCKS
PROMOTE

Here is your giveaway mini-marketing plan:

1. Tweet right before you start your 1-hour working session
2. Tweet when you're done, advising that it'll come out tomorrow
3. Schedule the giveaway

Write each tweet separately as it'll help you refine the marketing LIVE.
PROMOTE

The most important tweet is the actual giveaway one. Use this checklist:

1. State the problem
2. State your result
3. Tell us it's easy
4. Tell us to act

The tweet should have a call to action for people to get the giveaway (reply, retweet, DM).

Make this clear.
DELIVER

When you're a beginner, just reply to every interested person manually.

Even 100 manual replies will only take you an hour.

When you've got some $ to invest, get Hypefury so this can be automated.

Use my link: https://t.co/YJvq1YHLAN
DELIVER

Here is my process:

1. Set-up autoDM in Hypefury
2. Link to Gumroad page in DM (email capture)
3. Link to Notion/Loom in Gumroad email
FOLLOW-UP

This is what will separate your giveaway from everyone else's.

Follow up with each recipient 1 week later to get their feedback.

This will nurture fans.

Ask them what their other problems are.

Combine this feedback and your idea list for next week's giveaway.
Thanks for reading.

Help me spread this message to others who need it:

Retweet the top tweet. https://t.co/u2KzrW0eBj

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**Thread on Bravery of Sikhs**
(I am forced to do this due to continuous hounding of Sikh Extremists since yesterday)

Rani Jindan Kaur, wife of Maharaja Ranjit Singh had illegitimate relations with Lal Singh (PM of Ranjit Singh). Along with Lal Singh, she attacked Jammu, burnt - https://t.co/EfjAq59AyI


Hindu villages of Jasrota, caused rebellion in Jammu, attacked Kishtwar.

Ancestors of Raja Ranjit Singh, The Sansi Tribe used to give daughters as concubines to Jahangir.


The Ludhiana Political Agency (Later NW Fronties Prov) was formed by less than 4000 British soldiers who advanced from Delhi and reached Ludhiana, receiving submissions of all sikh chiefs along the way. The submission of the troops of Raja of Lahore (Ranjit Singh) at Ambala.

Dabistan a contemporary book on Sikh History tells us that Guru Hargobind broke Naina devi Idol Same source describes Guru Hargobind serving a eunuch
YarKhan. (ref was proudly shared by a sikh on twitter)
Gobind Singh followed Bahadur Shah to Deccan to fight for him.


In Zafarnama, Guru Gobind Singh states that the reason he was in conflict with the Hill Rajas was that while they were worshiping idols, while he was an idol-breaker.

And idiot Hindus place him along Maharana, Prithviraj and Shivaji as saviours of Dharma.