BC WORLD
Saved by @ThomassRichards

The most sophisticated growth team no one talks about: @WishShopping
1. The #1 shopping app in 40+ countries
2. Rumored to often be the #1 spender on FB and Google
3. 2 million items sold daily

I sat down with @cplimon to learn about the notoriously secretive company. Read on 👇

 1/ Your brand constraint is Wish's opportunity

Wish's superpower is leaving no room for taste or opinion. It's what happens when a machine builds a company based on data. The founder didn't plan to sell cheap goods to low-socioeconomic customers, but where the data took him.
"Until you work at a place like Wish, you don't know what data-driven is. Everyone else is data-driven when it's convenient, when it agrees with your opinions. Wish is great at ignoring their own emotions. It's data-driven with as much intellectual honesty as possible."
For example https://t.co/ZFgEbFisGO
2/ Differentiate by serving the under-served

Most of Wish’s initial sales came from places like Florida, greater LA county, and middle-America. Specifically, zip codes with 95% Spanish speakers. Later, Africa, Latin America and Eastern Europe (avg household income $18,000/year)
"Wish sales grew in cities everyone else ignored, we didn't care what our friends or VCs thought, we blindly listened to the data."
3/ Think full-funnel

Even though Wish grew primarily through paid ads, they recognized they also had a perception problem. e.g. The top Google search result for Wish was "is Wish a scam." So they invested in brand campaigns, partnering with respected brands.
"The Lakers were the most prestigious sports brand in the world, and the greater LA area was Wish's top market. I did the deal the year they didn't make the playoffs, so it was priced low, and Magic promised me we'd get a big-time star next year...which turned out to be Lebron"
4/ Play to your leadership strengths

The founder, Peter, is the Michael Jordan of growth & performance marketing. He understands how every moving piece impacts every other piece. But with that, he maintains complete control of what everyone does at the company.
"If Peter said to do it, no one got in your way. No one knows what other teams are working on. Only Peter was allowed to connect dots between teams. The benefit is there is no bureaucracy – shit got done, fast. The downside is it's not for everyone."
5/ Hack the flywheel

Wish started as a free wishlisting product (get it?), and with that acquired a ton of free demand. They then went to the merchants of the most wishlisted products (in China), and offered this demand to them if they would sell their products on the platform.
"Now with the supply, we raised a bunch of money and threw it at Facebook ads to sell out the supply. The merchants were happy, so we were able to acquire more supply, which helped convert demand at a higher rate, and the flywheel began."
6/ Become the *best* at your growth channel

Wish helped invent what is now one of the most significant products within Facebook ads: Dynamic Product Ads. This gives companies the ability to upload a giant list of product SKUs, which FB pulls from to run ads dynamically.
"You can upload giant lists of products, and FB figures out which ones perform best and who to show them to. We also helped FB invent a feature where you can automatically overlay produce prices over on the product ad image, which we dynamically tested."
7/ Other wild factoids:
* Efficiency: Probably had a record of GMV to headcount ratio, several million GMV per employee for a long time
* The right timing: Wish was possible because of the combination of growth of smartphones + emergence of FB ads + Peter's unique skillset
* Acquisition offers: Both Amazon and FB tried to buy Wish
* Stunts: Wish also sponsored the Mayweather/MacGregor fight, and some of the world's most successful soccer players
https://t.co/VavQ59kUl4
8/ For more, definitely follow @cplimon

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The clearest sign of finding product-market fit is feeling "pull" from the market.

But what does "pull" look like?

👇 Read on 👇

1/ Sign 1: A sudden inflection in organic growth

Netflix: "Where before we were struggling to get traffic, all of sudden we couldn’t keep up." - @mbrandolph

Tinder: "Downloads started to skyrocket" – @badeen

Uber: "Word of mouth was uncontrollable" – @ryangraves

2/ Sign 2: Customers ask to pay for the product before you ask

Carta: "I've been trying to get to your sales people for weeks!!! Why won't you take my money???" – @henrysward

Github: "To our surprise, users started writing to us asking ‘Can we pay for this??’" – @mojombo

3/ Sign 3: Users flip from excited to upset

Datadog: "When we hit early product-market fit, our users switched from being excited at all the things our product could be to them to being upset about all the things it didn't do yet." – @oliveur

3b/ Segment: "The thing that flipped was, people would previously tell us they wanted a feature, but not use it. Whereas now, people were using it and they would want a second feature." – @reinpk
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Matt Mochary has been CEO coach to @naval, the founders of OpenAI, Notion, Rippling, Robinhood, Coinbase, Reddit, Plaid, Flexport, Opendoor, partners at Sequoia, YC, Benchmark, and many others.

He also open-sourced his entire curriculum, templates and all. Here's a link 👇


The Mochary Method Curriculum ➔ https://t.co/A8J51IzYhz

My recent conversation with @mattmochary where we talk about fear, anger, innovation, how to lay people off well, and his coaching practice ➔

Also in podcast form ➔

For more from Matt, buy this book
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Earlier today, I gave a talk at the @SubstackInc's writer conference about building a writing habit. Below are the ten concrete strategies I shared that have helped me publish a post every week for 1.5 years 👇

0/ First of all, just sharing advice about this topic gives me serious impostor syndrome because writing is still pretty new to me, and I have much to learn. But these are things that have helped me, and I hope they'll help you.

1/ Strategy 1: Commit publicly

This was maybe 50% of my initial motivation. Having told people I was going to write weekly made me feel bad when even thinking about skipping a week. It gave me just enough nudge to keep


1b/ You don't need to make this super public. Just sending an email to a few friends regularly with your concrete goals about writing (and anything else) works wonders.


1c/ If you *really* want to be motivated, ask people for money. Nothing motivates you more than people paying you for regular
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Lenny Rachitsky
@lennysan
If you want to get better at writing, do yourself a favor and subscribe to this free email series by @david_perell. I read every issue and take something away each time. Often, something game-changing. And it’s
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Lenny Rachitsky
Lenny Rachitsky
@lennysan
Mission → Vision → Strategy → Goals → Roadmap → Task

As taught to us by Oceans 11 👇


Mission: Rob the Bellagio, the Mirage, and the MGM Grand casinos, and get back at rival Terry Benedict.


Vision: Great wealth and revenge


Strategy: Get into the vault that all three casinos share
1. Get into casino cage
2. Get through doors w/ code that changes every 12h
3. Get into an elevator that requires fingerprints+vocal verification
4. Get past two guards with uzis
5. Break into

Goal: Walk out with
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Heshmat Alavi
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@HeshmatAlavi
THREAD

1)
“Iranian Arms, Fighters Bolster Maduro Government in Venezuela, U.S. Says”

#Iran has a long history of meddling in #Venezuela with the U.S. in its crosshairs.

And Obama facilitated the mullahs’

2)
Iran has sent arms & dispatched paramilitary operatives to help Maduro remain in power.

“We see a growing Iranian influence in there,” said Adm. Craig Faller, head of the U.S. Southern Command, citing the “alarming & concerning” presence of IRGC Quds Force military personnel.


3)
“We’re concerned about what we see…It’s not just oil shipments, it’s arms shipments as well,” Adm. Craig Faller said. “We saw an uptick in that this year. We are watching the rate of change very carefully.”

More on Iran's malign role in South

4)
“… flotillas are often accompanied by Iranian naval vessels, including an intelligence ship that U.S. officials say has been used to transport missiles to Iranian proxies in the Middle East…”

More on Iran's gaining a dangerous foothold in the

5)
“Iran’s Mahan Air, an airline sanctioned by the U.S. for transporting men, money & arms for the terror-designated IRGC, has also restarted flights between the two
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Josh
Josh
@Josh731_
-Thread-

The Bolshevik Revolution was Jewish, 6/8 Soviet leaders from Lenin to Gorbachev were Jewish AND all three Presidents since the (fake) fall of the Soviet Union are Jewish

Lenin✡️
Stalin✡️
Khrushchev✡️
Brezhnev✡️
Andropov✡️
Gorbachev✡️
~
Yeltsin✡️
Medvedev✡️
Putin✡️


First Soviet government mostly Jewish:

Funded by International Jewish bankers;

https://t.co/qdmhsmSRFz

Ariadna Tyrkova-Williams on Bolshevik revolution:

“In the Soviet Republic, all the committees and commissaries were filled with Jews”

https://t.co/iysRhViRe3


Lenin:

"Russian-Jewish newspaper Yevreyskaya Tribuna , 22nd August, 1922 - Lenin asked the rabbis if they were satisfied with the particularly cruel executions."

https://t.co/vWoUqvmXc4


Stalin:

B’nai Brith report - Stalin is Jewish (pg 35)
https://t.co/Km9UClfrRt

Stalin's Jewish mother (Jewish Cup Kiddush covered with a shroud - on the grave of Stalin's mother) https://t.co/XXAkeC6wID

Soviet Analyst, Volume 31, Issues 1-7
https://t.co/ycZG4XshNC


Khrushchev:

Nikita Salomon PEARLMUTTER. (img 1) https://t.co/aVLCetMf3w

Another source for Pearlmutter (img2)
https://t.co/m6JzRrD1BJ

"Khrushchev, also, promptly added that the Soviet Government is based today on Jewish leadership"
https://t.co/4lg7XZJON8
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A.W Kakar
A.W Kakar
@awsanzar
THREAD.

In analysing the Afghan political spectrum something becomes obvious: Kabul's base is far more diverse than the Taliban's. For simplicity's sake, I'll count stronger opposition toward the Taliban than Kabul as 'pro Kabul'.

Let's assess these generally. Exceptions apply.

A diverse base isn't necessarily, however, a good thing. Appealing to everyone ensures you appeal to no one, or that your support base is so fractured that it actually becomes a liability. Think of Clinton losing the Democrat majority in Congress being a blessing in disguise.

Some pro-Kabul groupings:

1) ethnonationalists of all ethnicities. Whilst the non-Pashtuns amongst them aren't pro-Ghani, they're pro-Kabul as an institution; they see it as far more representative and amenable to their interests than the Taliban.

Some Pashtun nationalists do support the Taliban (majority Pashtun) but these are a minority. The biggest blemishes on the Taliban's Pashtun credentials:

a) The Taliban/Pakistan relationship
b) their overt Islam, which many Pashtun nationalists are hostile toward.

2) The enlightened 'roshan-fikr' demographic

Liberals/seculars. Not much intro needed: progress, freedom, spectacular gains of the last 19 years, women's rights et cetera. You generally notice quite an anti-Islam, wholesale adoption of War on Terror rhetoric in their rationale.
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Thread on Scotland mortality reality, with lessons for the world.
Just got emailed the data:
"National Records of Scotland have just released all cause death statistics for January 2021: 6,429 deaths. This is somewhat above the average of the preceding 5 years."
1/x

"However, the figure for 2018 stands at 7,552. We tried to point out last year that, though the spike in excess deaths in April was real and alarming, it essentially amounted to a bad flu season landing at the wrong time of year.
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All the leftists in the comments like oh no prageru made a good point lol


Polls consistently show conservative support for nuclear energy. It also has high support among elites. The myth that it is unpopular in general isn’t true—although it is unpopular in almost every specific case where they need to site it

Article is old but yeah

This study finds that risk & benefit predict individual opinion the most, followed by the share of nuclear energy already extant, followed by ideology (conservatives support more)

This one finds that journalists attitude affect public perceptions, but that energy consultants, nuclear engineers, bureaucrats, and the military show the highest support for nuclear energy
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It is simply adding to your winners.

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1. It makes your winners bigger than your losers.

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1. There are more people added on the list of arrests and executions of famous people but no further intel is available at this time.

ARRESTS and EXECUTIONS OF FAMOUS PEOPLE 2020 UPDATED
Explanation of the latest military tribunal arrests and executions of famous people in 2020.

2. The tribunals are arresting these people in plain clothes. We saw the Obama’s arrest, although we didn’t know it was an arrest at the time. The arrest was done nonchalantly so as to not get noticed by the public.
All arrests of these famous people were done this way.

3. If the person is convicted of child sex trafficking, crimes against humanity or treason, they will be executed.
If the person arrested has evidence on someone else to help their prosecution, or is willing to help Trump, & they want to cooperate, they may be allowed to do so.

4. A sentence of execution down to life in prison may be accepted if their evidence is worth anything.
When a plea deal is done, the defendant must present evidence they have to make their sentence lighter. This information is given to the prosecution, defense, and to the judge.

5. If evidence is accepted, they are presented the plea deal. They will have to make a guilty plea to the crime with a video confession & written statement. That is how all plea deals work.

All famous people arrested were either treasonous or involved in satanic worship rituals.
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Here is Editor-in-Chief of the @EpochTimes, @JasperFakkert's response to the slanted hit piece that @Buzzfeed's @HayesBrown put up 2 days ago:

Brown's article at Buzzfeed starts off pretending it's some kind of really off-the-wall notion that Hillary Clinton paid for the creation of the Steele Dossier that was then used to justify the FBI's spying on the Trump campaign & transition team.


After that awful start, he swerves to making accusations that the Epoch Times is connected to the 'cult' Falon Gong.

You can read the article here:

Brown insinuates with no real evidence whatsoever that the Epoch Times is 'Falon Gong-linked'.

The 'evidence' he supplies in his article to 'prove' @EpochTimes is 'Falon Gong-linked is this:

1) the Epoch Times' extensive *news coverage* of China's attempts to wipe out Falon Gong with intense persecution directed at the group since 1999.

2) a reporter *shouting a question in 2006* at then-President George W. Bush about China's persecution of Falon Gong members.
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How to create a freelancing website that makes money.

Everything I've learned.

A thread.

As a freelancer,

Your website is everything.

First, prioritise its existence.

Second, prioritise its improvement.

The technology you use is irrelevant.

- WordPress
- Notion
- Carrd
- Wix

It doesn't matter which you choose,

What matters is you have a website.

Pick a platform that you're comfortable with.

If you can:

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You're good.

If your website doesn't get leads,

It's not working.

Don't rest on a website that doesn't work for you.

Improve it until it does.
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Post Independence, Army wanted to select the most experienced Indian commander as Army chief. But Nehru without consulting anyone appointed Gen Rob Lockhart, a senior British Army officer as the Commander-in-Chief (C-in-C) of the Indian Army.


Most people were shocked to know that Nehru selected a British Man after fighting for independence for over 200 years! Major Gen A A ‘Jick’ Rudra of the Indian Army was completely upset with the decision.


One day Lockhart met Nehru with a strategic plan and proposed many government directive defence policies for the country. He placed it on the table and explained the point to PM Nehru. After a while Lockhart walked out of the room and met AA Jick Rudra,+

Lockhart looked shell shocked and stunned. When asked what happened he said “The PM took one look at my paper and blew his top. Rubbish! Total rubbish! We don’t need a defence plan. Our policy is ahimsa (non-violence). We foresee no military threats. Scrap the army!”

One year after the incident the Kashmir crisis had increased and Gen Lockhart used to exchange ideas with the Gen Douglas Gracey who was commander in chief of Pakistan Army.There were many infiltrations along the border which Lockhart knew and took no action. But Lt Gen Cariappa+
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