BC CULTURE
Saved by @CodyyyGardner

Earlier today, I gave a talk at the @SubstackInc's writer conference about building a writing habit. Below are the ten concrete strategies I shared that have helped me publish a post every week for 1.5 years 👇

 0/ First of all, just sharing advice about this topic gives me serious impostor syndrome because writing is still pretty new to me, and I have much to learn. But these are things that have helped me, and I hope they'll help you.
1/ Strategy 1: Commit publicly

This was maybe 50% of my initial motivation. Having told people I was going to write weekly made me feel bad when even thinking about skipping a week. It gave me just enough nudge to keep going.
https://t.co/R0EWblrHnW
1b/ You don't need to make this super public. Just sending an email to a few friends regularly with your concrete goals about writing (and anything else) works wonders.
1c/ If you *really* want to be motivated, ask people for money. Nothing motivates you more than people paying you for regular content.
https://t.co/ZH6Dm87jFr
2/ Strategy #2: Stay close to what interests you

Writing is hard enough. Write about things that you're genuinely energized by, excited to learn more about, or curious about. Don't force yourself to write things you think you *should* or *need* to write about.

It won't last.
2b/ On that, the classic advice is to find a tiny niche and become the best person in that niche. I ignored this advice. I didn't want to spend all of my time thinking about *just* PM, or just growth, etc. I stayed broad so that I'd stay interested in the topic(s).
3/ Strategy #3: Maintain a sustainable pace

Here's what your pace should feel like, IMHO. Writing a newsletter is a marathon. Don't burn yourself out. I personally love the weekly cadence. Daily newsletters blow my mind.
3b/ Important: People don't want MORE emails. They want better, more valuable, emails.

Consistency + quality = you win.
4/ Strategy #4: Protect deep work time

Valuable, interesting, creative work always comes from focused, distraction-free time. But the world is always trying to take this time away from you. You need to find strategies to protect this time. Read this book.
https://t.co/cWaAYRzZMd
4b/ If you don't have a full-time job, my advice is to avoid booking any meetings until 3pm. Try it. It's game-changing.

If you do have a job, can you add 3-hour blocks of time the mornings of M/W/F? Or on a weekend?
4c/ The #1 highest-grossing Substack writer does it part-time, every day, and makes over $1m. It's possible.
https://t.co/oZ9qOgC7nW
5/ Strategy #5: Turn on do-not-disturb mode on both your phone and computer

We have puny brains with no ability to avoid distractions. Embrace "ignorance is bliss." Shut off notifications by turning on DND.

At a minimum, do this during your deep work time. Ideally, all day.
6/ Strategy #6: Find tools that help you stay focused, organized, and distraction free

1. A TODO app to prioritize your tasks (I use @centered_app)
2. A doc tool to organize your content (I use @coda_hq)
3. A note-taking tool for quick notes (I use https://t.co/YHvgJvV9dt)
6b/

4. Tools to help you with writing (I use @Grammarly and https://t.co/tTNv9lH9Ik)
5. Nutrients to boost energy and focus (I drink tea and @magicmind)
6. A platform for hosting/sending content (I use @SubstackInc)
7/ Strategy #7: Have an idea dumping ground

When you have time to write, you want to avoid the blank page as much as possible. What helps me is having a place to dump random idea as they come, which I can build and add to over time. I use Coda pages for this.
8/ Strategy #8: Turn this idea backlog into a prioritized list of your upcoming content

Give your brain a chance to marinate on what's coming up next, and let go of the things that are way out in the future. And once it's fleshed out enough, throw it into your email system.
9/ Strategy #9: Go where the energy takes you

Give yourself permission to change course on your next topic if you aren't feeling it. Go where your energy takes you.

You don't owe anyone anything (usually). More excited about something else? Roll with it! It'll be better also.

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Mission → Vision → Strategy → Goals → Roadmap → Task

As taught to us by Oceans 11 👇


Mission: Rob the Bellagio, the Mirage, and the MGM Grand casinos, and get back at rival Terry Benedict.


Vision: Great wealth and revenge


Strategy: Get into the vault that all three casinos share
1. Get into casino cage
2. Get through doors w/ code that changes every 12h
3. Get into an elevator that requires fingerprints+vocal verification
4. Get past two guards with uzis
5. Break into

Goal: Walk out with
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If you want to get better at writing, do yourself a favor and subscribe to this free email series by @david_perell. I read every issue and take something away each time. Often, something game-changing. And it’s
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Lenny Rachitsky
@lennysan
I'm excited to share a new growth framework that @danhockenmaier and I have been developing (with help from the amazing @reforge crew)

I've been finding myself coming back to this framework often when talking to founders about growth.

Thread

1/ As a startup, it's essential that you, and your team, have a clear understanding of how your business is likely to grow. We call this building a Growth Model. With this, you'll know which growth investments to make right away, which to avoid, and which to double-down on.

2/ Our advice is to think about your business like a high-performance race car. The same four components that help a car drive faster also help your business grow:


1. ⚙️ The (Growth) Engine: Self-sustaining growth loops that drive most of your growth (e.g. virality, perf marketing, content, sales)

2. 💥 Turbo boosts: One-off events that accelerate growth temporarily but don’t last (e.g. PR, events, Super Bowl ads)

3. 💧 Lubricants: Optimizations that make the growth engine run more efficiently (e.g. improved conversion, a stronger brand, higher customer retention).

4. ⛽ Fuel: The input that your engine requires to run (e.g. capital, content, users).
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Lenny Rachitsky
Lenny Rachitsky
@lennysan
How do you prioritize a roadmap?

First, take a step back and remember that a business is just a group of people solving problems for other people in exchange for money. Your job is to (1) figure out the problems, and (2) solve them in the most efficient way possible. Thread 👇

1/ Step 1: Figure out the problems -- get the ground truth:
* Talk to customers
* Talk to employees who talk to customers (CX, sales)
* Observe your customer's behavior, through data and user research
* Use the product yourself
* Look into what caused users to churn

2/ Step 2: Solve problems in the most efficient way possible -- least work for most impact:
* Develop hypotheses around what you believe will solve the problems
* Ideate solutions to these hypotheses (see link)
* Put these ideas into a spreadsheet

3/ Rate each idea from 1-5 across two attributes: (1) Impact: How impactful it'll be in solving the problem, and (2) Effort: How much work it'll take to execute. Guesstimate -- what matters most is relative differences.
* Sort the spreadsheet by ratio of Impact / Effort, discuss

4/ How do you estimate Impact?
Every decision is somewhere along this spectrum:
Gut <--------------------> Complete data
Knowing this, use all of the data at your disposal (quant, qual), plus your team's experience, to inform the estimate. You are smart people, trust yourselves.
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Lenny Rachitsky
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@lennysan
Matt Mochary has been CEO coach to @naval, the founders of OpenAI, Notion, Rippling, Robinhood, Coinbase, Reddit, Plaid, Flexport, Opendoor, partners at Sequoia, YC, Benchmark, and many others.

He also open-sourced his entire curriculum, templates and all. Here's a link 👇


The Mochary Method Curriculum ➔ https://t.co/A8J51IzYhz

My recent conversation with @mattmochary where we talk about fear, anger, innovation, how to lay people off well, and his coaching practice ➔

Also in podcast form ➔

For more from Matt, buy this book
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The Fast and the Furious is a 2001 action film directed by Rob Cohen and starring Vin Diesel, Michelle Rodriguez, Jordana Brewster, and Paul Walker. The Fast and the Furious is first film in the The Fast and the Furious franchise, distributed by Universal Pictures.


The film was released June 22, 2001 and grossed $207.3 million. In 2003, The Fast and the Furious was followed by the sequel 2 Fast 2 Furious.

Brian O'Conner is an undercover Los Angeles copwho aspires to become a detective.


When he is tasked to stop hijackers led by Dominic Torettofrom stealing expensive electronics equipment off of trucks, Brian must choose between his obligation to the LAP and his friendship with Toretto after he becomes good friends with his family.

The film opens at a dockyard where a container is loaded onto the trailer of a semi-truck. The truck then departs the dockyard and one of the dock workers makes a phone call to an anonymous party on the other end, informing them on how to identify the truck.
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A thread of business related TV series..... Which is your favorite?

1. Billions vs Suits


2. Better call saul vs Ozark


3. Madmen vs The profit


4. Start up vs shark tank


5. Ballers vs Dirty Money
CULTURE
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Maurice Casey
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@MauriceJCasey
I am reading through reams of late-1920s communist poetry and easily my favourite title so far is: "To a Lady who Rejected a Poem about Spring as a Petit-Bourgeois Deviation"

The last lines:
"So here's my hat into the air,
Three cheers for your amazing hair,
For coal mines, and for turbines, too,
For steel, the Comintern and you!"

A not exactly graceful (though possibly satirical) title: "Lines Disassociating Myself from Yessenin and Supporting the Otherwise Unfounded Legend that I am a Foremost Proletarian Writer"

An excerpt:
"Goodbye verses of Yessenin
Goodbye literary slop-
You are not the line of Lenin
You are not the line of WAPP

Never shall I moan a
simple lyric from the heart
I'll devote my new corona
to the proletarian art"

The poet was Joseph Freeman, who published much of his revolutionary verse in the New Masses, a stylish journal of the interwar American literary Left.
CULTURE
Joshua Todd James
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@writerjoshjames
Sunday thoughts:

I've had an untold number of abusive bosses over the years (I speak primarily of before I became a screenwriter.)

A large number. Same is true of teachers, instructors and coaches. I had those before I ever had abusive bosses. 1)

2) I've also lost jobs when it was clear I wouldn't put up with a abuse, or wasn't hired when it seemed like I wouldn't take shit. I interviewed for an assistant manager position in a business in Union Square eons ago. The manager looked at my resume, then looked at me, and said,

3) "it says here you've done a lot of martial arts, and you're a black belt. That worries me," he said. "The owner of this establishment is a former football player. He likes to throw his weight around. You don't look like someone who'd be okay with him screaming at you."

4) He screams at his employees? I asked.

"Among other things," he said. "He's a big guy, he might challenge you to step outside, if he doesn't like the look on your face. How would you respond to that, since you're a black belt?"

"I'd probably call the police, first," I said.

5) I didn't get the job. This wasn't the only time. There were other times I DID have a job & my employer vetted me, knew I needed the job, knew I'd be homeless without out it, I had no family or resources to fall back on.

And proceeded to torture and torment me as a result.
CULTURE
Kate "Ratify the ERA" Kelly
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@Kate_Kelly_Esq
Did you know:

—in old-timey-times women got abortions w no constraints?

—ads for abortion were so common in the 1800s they were blasé?

—native women controlled their fertility & men had no say?

Today's @OrdEquality ep will blow your freakin’ mind

There's this perception that women didn't have abortions in the past— that we were somehow better & more “moral” in the past— but, that could not be further from the truth.

Women have always controlled their fertility throughout the entire history of time. — Dr. @lmacthompson1

We interviewed @LorettaJRoss Prof, Co-founder @sistersong_woc & Godmother to the reproductive justice movement:

"Emperor Augustus was complaining about elite Roman women not having enough children... Roman women were using knowledge from Egypt to practice fertility control..."

"I discovered that the kidnapped, enslaved Black women who were brought over in the slave trade actually brought knowledge about abortifacients with them. And so, they were secretly controlling their own fertility on these plantations." — @LorettaJRoss on @OrdEquality

"Black women have been fighting for reproductive self-determination since our arrival in this country." —@LorettaJRoss on @OrdEquality
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Sri Alarmelmangai Thayar sametha Sri Prasanna Venkatesa Perumal, at Thirumalai Vaiyavur, Chengalpat, near Chennai.

ancient hill temple of (more than 500 years old), Lord Prasanna Venkateswara in the sanctum sanctorum looks majestically holding the scepter-Sengole.


Two Thayar idols, Mahalakshmi and Bhu Devi, are on His broad chest on both sides.

Divine serpent Adi Sesha has his place in the Tiruvasi frame around the Lord in upside down 'U' letter shape with all craftsmanship.

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Tiruvonam star days in the months of Aavani (August-September) and Purattasi (September-October) are celebrated grandly in the temple.

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The chorus of this song uses the shlokas taken from Sundarkand of Ramayana.

It is a series of Sanskrit shlokas recited by Jambavant to Hanuman to remind Him of his true potential.

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hero of the world.

7.विलयगागनथाला भिकारा, गरज्जद्धरा गारा: The hero is destructive in the air/sky as well (because he can leap at an enemy from a great height). He can defeat the enemy (simply) with his fearsome roar of war.
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Here's some details... Read on.

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If I share a sign up I get "free shares" and I can share as much as I want up to 500$ worth.

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