But what is more common than not?
A thread on employee equity in early stage startups -- what are the compensation norms? What every early employee should ask? Some thoughts on whether the structure is fair.
Read on >>
But what is more common than not?
And the equity tranche for employee 1 should be closer to a co-founder level.
Caveat - near mkt rate doesn't mean compared to Google or FB salary rates. I mean compared to "normal big cos"
It's basically like working for a big co at that pt. Limited risk and no loss of earnings.
If your co is in a great position & offers competitive comp package - then it's more like a "regular job".
So the equity drops off.
But, if you're bringing all these ppl in at the same time in the same situation as employee 1, 2, they probably should be granted closer to what employee #1 and 2 get.
E.g.
Co-founder -> 30%
Employee #1 -> 3%
Employee #5 -> 0.3%
Employee #15 -> 0.03%
That being said, it may also not actually be that risky when you go to that startup (compared to a big company - which also do layoffs).
Co-founders also have the mental burden of worrying about the whole team and where the next $ is coming from compared to employee #5.
You gain experience on someone else's dime & have no real headaches.
-what % of the co am I getting? (# of shares doesn't matter -- it's the % that matters)
-what is the ability to liquidate?
-can I get access to investor updates?
Let's be honest - it means they don't actually care about you as an employee.
You are going to be a shareholder - shouldn't you know the answer to all these qs?
More from Elizabeth Yin
Today's thread is on the affiliate business model. Many years ago, I used to be an affiliate marketer. If there is any way to get schooled in marketing, becoming an affiliate marketer is probably the best way.
What is affiliate marketing and why should you care?
Read on >>
1) Affiliate marketing is selling products or generating leads on behalf of other companies and getting paid a commission for those products.
2) Some notable examples you've seen before:
NerdWallet - you read their articles on best credit cards. You click on a link to one of those cards. You fill out an application. They get paid for delivering that lead to the cc company.
3) In https://t.co/kSfWS69ybp - same thing. Any of their financial products -- you fill out an application, and https://t.co/mCrBT43mOj gets paid for that.
But the affiliate revenue model applies beyond financial services products.
4) Wirecutter -- you see a neat product they review or talk about. You click through and buy.
Wirecutter gets a cut of that transaction.
What is affiliate marketing and why should you care?
Read on >>
1) Affiliate marketing is selling products or generating leads on behalf of other companies and getting paid a commission for those products.
2) Some notable examples you've seen before:
NerdWallet - you read their articles on best credit cards. You click on a link to one of those cards. You fill out an application. They get paid for delivering that lead to the cc company.
3) In https://t.co/kSfWS69ybp - same thing. Any of their financial products -- you fill out an application, and https://t.co/mCrBT43mOj gets paid for that.
But the affiliate revenue model applies beyond financial services products.
4) Wirecutter -- you see a neat product they review or talk about. You click through and buy.
Wirecutter gets a cut of that transaction.
More from Startup
https://t.co/l8WgaAnWg7 launch day!
🚨 Problem: You are losing time + money building before making your first sale + validate
💡Solution: A comprehensive #nocode @NotionHQ tool with 27 validation steps with scoring to help you validate and shortcut to your first sale
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2/
With 5 validation blocks, https://t.co/ePe7HTa9of will help you understand if your idea is viable:
- Validating The Market
- Validating The Problem
- Validating The Value Proposition
- Validating The GoToMarket
- Validating The Willingness To Pay / demand
3/
Have no idea on how to validate?
Easy: Follow the 27 validation checks into 5 validation blocks. One checklist by validation block.
4/
Not sure if a block is validated?
The validation scoring will help you know if a block is validated.
Check, score, validate and move to next block.
5/
What about the execution of every step?
I've got you. Inside every check, you'll find:
- Hands-on section (action items)
- Examples/cases
- Pro Tips
- Explanations and guides
- Questions to help you think and squeeze your brain!
🚨 Problem: You are losing time + money building before making your first sale + validate
💡Solution: A comprehensive #nocode @NotionHQ tool with 27 validation steps with scoring to help you validate and shortcut to your first sale
🧵 👇👇
2/
With 5 validation blocks, https://t.co/ePe7HTa9of will help you understand if your idea is viable:
- Validating The Market
- Validating The Problem
- Validating The Value Proposition
- Validating The GoToMarket
- Validating The Willingness To Pay / demand
3/
Have no idea on how to validate?
Easy: Follow the 27 validation checks into 5 validation blocks. One checklist by validation block.
4/
Not sure if a block is validated?
The validation scoring will help you know if a block is validated.
Check, score, validate and move to next block.
5/
What about the execution of every step?
I've got you. Inside every check, you'll find:
- Hands-on section (action items)
- Examples/cases
- Pro Tips
- Explanations and guides
- Questions to help you think and squeeze your brain!
16 Excellent websites I discovered in 2022 ( that are extremely useful ) :
1. Scribe How
Screen recording extension that instantly converts any process into a guide.
93% less time spent documenting and sharing processes
🔗 https://t.co/dk5fk7zxmz
2. Writesonic
Your writing AI assistant.
The only AI writer in the world that can help you write SEO-optimized, long-form (up to 1500 words) blog posts, and articles in 15 seconds.
Explore Chatsonic - Like ChatGPT but with superpowers.
🔗 https://t.co/j8GX4jn07Q
3. Dotcomkings
Free resources to find gigs, side hustles, and platforms that can help you start a small business and make money online.
🔗 https://t.co/ceKDtabBBE
4. Quillbot
Using cutting-edge AI, QuillBot's paraphrasing tool assists millions of people in rewriting and improving any sentence, paragraph, or article.
🔗 https://t.co/MlKEgJYSvu
1. Scribe How
Screen recording extension that instantly converts any process into a guide.
93% less time spent documenting and sharing processes
🔗 https://t.co/dk5fk7zxmz
2. Writesonic
Your writing AI assistant.
The only AI writer in the world that can help you write SEO-optimized, long-form (up to 1500 words) blog posts, and articles in 15 seconds.
Explore Chatsonic - Like ChatGPT but with superpowers.
🔗 https://t.co/j8GX4jn07Q
3. Dotcomkings
Free resources to find gigs, side hustles, and platforms that can help you start a small business and make money online.
🔗 https://t.co/ceKDtabBBE
4. Quillbot
Using cutting-edge AI, QuillBot's paraphrasing tool assists millions of people in rewriting and improving any sentence, paragraph, or article.
🔗 https://t.co/MlKEgJYSvu
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