Have you noticed that the most argumentative people rarely persuade anyone?
The most persuasive people don’t argue—they observe, listen, and ask questions.
Argue less, persuade more.
Persuasion is an art that requires a paintbrush, not a sledgehammer.
You have to put in more effort to make something appear effortless.
Effortless, elegant performances are often the result of a large volume of effortful, gritty practice.
Small things become big things. Simple is not simple.
“The more I learn, the more I realize how much I don't know.” — Albert Einstein
The more you learn, the more you are exposed to the immense unknown.
This should be empowering, not frightening.
Embrace your own ignorance. Embrace lifelong learning.
Growth takes a much longer time coming than you think, and then it happens much faster than you ever would have thought.
Growth happens gradually, then suddenly.
When you realize this, you start to do things differently.
Work longer, get less done.
Parkinson's Law says that work expands to fill the time available for its completion.
When you establish fixed hours to your work, you find unproductive ways to fill it.
Work like a lion instead—sprint, rest, repeat.
You have to slow down to speed up.
Slowing down gives you the time to be deliberate with your actions.
You can focus, gather energy, and deploy your resources more efficiently.
It allows you to focus on leverage and ROI, not effort.
Move slow to move fast.
You have to lose money in order to make money.
Every successful investor & builder has stories of the invaluable lessons learned from a terrible loss in their career.
Sometimes you have to pay to learn.
Put skin in the game. Scared money don't make money!
The more news you consume, the less well-informed you are.
The @nntaleb noise bottleneck: More data leads to a higher noise-to-signal ratio, so you end up knowing less about what is actually going on.
Want to know more about the world? Turn off the news.
Icarus crafted wings—but flew too close to the sun, so they melted and he fell to his death.
What makes you successful can lead to your downfall.
An incumbent achieves success with one thing, but overconfidence blinds them to coming disruption.
You have to fail more to succeed more.
Our greatest moments of growth often stem directly from our greatest failures.
Don’t fear failure, just learn to fail smart and fast.
Getting punched in the face builds a strong jaw.
"I must be cruel only to be kind." — Hamlet
In Hamlet, the protagonist is forced to take a seemingly cruel action in order to prevent a much larger harm.
Life is so complex.
The long-term righteous course may be the one that appears short-term anything but.
In investing, the willingness to admit you have no competitive advantage can be the ultimate competitive advantage.
Strong self-awareness breeds high-quality decision-making. Foolish self-confidence breeds nothing of use.
Be self-aware—act accordingly.
In order to grow, sometimes you need to shrink.
Growth is never linear.
Shedding deadweight may feel like a step back, but it is a necessity for long-term growth.
One step back, two steps forward is a recipe for consistent, long-term success.
Know your death in order to truly live your life.
Memento Mori is a Stoic reminder of the certainty and inescapability of death.
It is not intended to be morbid; rather, to clarify, illuminate, and inspire.
Death is inevitable. Live while you're alive.
Take on less, accomplish more.
Success doesn’t come from taking on everything that comes your way.
It comes from focus—deep focus on the tasks that really matter.
Say yes to what matters, say no to what doesn’t.
Protect your time as a gift to be cherished.
“We have two ears and one mouth so that we can listen twice as much as we speak.” — Epictetus
If you want your words and ideas to be heard, start by talking less and listening more.
You’ll find more power in your words.
Talk less to be heard more.
More connectedness, less connected.
We're constantly connected, bombarded by notifications and dopamine hits.
But while we have more connectedness, we feel less connected.
Put down the phone. Look someone in the eye. Have a conversation. Breathe.
Looking the part is sometimes the worst indicator of competency.
The one who doesn’t look the part has had to overcome much more to achieve its status than the one from central casting.
If forced to choose, choose the one that doesn’t look the part.
You may have to stop looking in order to find what you are looking for.
Have you noticed that when you are looking for something, you rarely find it?
Stop looking—what you’re looking for may just find you.
Applies to love, business, investing, or life...
“When you are finished changing, you are finished.” — Benjamin Franklin
The only constant in life is change.
Entropy is reality.
It’s the one thing you can always count on—the only constant.
Embrace it—be dynamic, be adaptable.
More controlling, less control.
We have all seen or experienced this as children, partners, or parents.
The most controlling often end up with the least control.
Humans are wired for independence—any attempts to counter this will be met with resistance.
The thing we fear the most is often the thing we most need to do.
Fears—when avoided—become limiters on our growth and life.
Make a habit of getting closer to your fears.
Then take the leap (metaphorically!)—you may just find growth on the other side.
Follow me @SahilBloom for more threads on growth, business, and decision-making.
I write deep-dives on these topics in my newsletter every single week. You should join the 47,000+ others and subscribe today! https://t.co/qMB8i60ney
Special thank you to @david_perell for being an amazing teacher, friend, and intellectual sparring partner.
Keep inspiring people to write & share!
More from Sahil Bloom
I got 2,000+ responses.
THREAD: 20 of the most iconic marketing and advertising campaigns in history:
De Beers “Diamonds are Forever”
Arguably the most iconic, controversial, and impactful marketing campaign in history.
Created the massive, global diamond industry.
(Note: This will be the subject of a future thread…)
Coke vs. Pepsi Superman Battle
Pepsi ran the Halloween ad on the left. Coke responded with the ad on the right.
Game, set, match.
The Original Apple iPod Campaign
“1,000 songs in your pocket”
Simple, intuitive, genius.
Starbucks Wrong Names on Cups
Starbucks employees writing the names of millions of customers in hilariously wrong ways to get them to post the images across social media with Starbucks branding.
A thread on its meaning and how it can change your life...
Ikigai is a combination of the Japanese words “iki” (or “life”) and “gai” (a term to describe value or worth).
It roughly translates to “reason for being.”
It is all-encompassing - it is not simply about work, money, or success - it is about the full scope of your existence.
Ikigai is the point of balance and harmony in your life and work.
It is found at the intersection of:
(1) What you love to do
(2) What you are good at
(3) What the world needs
(4) What you can be paid for
Importantly, it is at the nexus of passion and practicality.
The concept of Ikigai can be traced back to 12th century Japan, but its exact genesis is unknown.
It gained a mainstream following after Dan Buettner’s famous 2009 @TEDTalks on his research on @BlueZones (regions where people live longer than average).
In his research, Dan Buettner found that purpose and fulfillment led to improved longevity.
Put simply, embracing the concept of Ikigai contributed to enhanced health (mental and physical) and longer lifespans.
If you follow financial markets (or if you watch Billions), you've heard the phrase "short squeeze" used quite frequently.
But what is a "short squeeze" and how does it work?
Here's Short Squeeze 101!
1/ First, the basics.
The "short" in "short squeeze" refers to the concept of short selling.
The basics are covered in my thread below.
TL;DR - short selling is a way of betting against a stock - i.e. betting that its price will decline.
1/ Short Selling 101— Sahil Bloom (@SahilBloom) July 6, 2020
With the markets continuing to rally, there has been more talk of \u201cshorting\u201d or \u201cshort selling\u201d stocks.
But what does that mean and how does it work?
Here\u2019s a quick educational primer: Short Selling 101 pic.twitter.com/JTrJmuY7fI
2/ "Short interest" is a measure of how heavily an asset is shorted by the market.
It is the total number of shares that have been sold short (borrowed and sold), but have not yet been covered (bought and returned).
It is usually measured as a % of the # of shares outstanding.
3/ A "short squeeze" occurs when a heavily-shorted asset experiences a rapid upward price movement.
When this happens, short sellers may be forced to close their short positions (i.e. buy the stock and return it to the broker), further accelerating the upward price movement.
4/ Let's look at a simple example to show this in action.
We will use Tesla, one of the most heavily-shorted stocks in the world.
Imagine the stock price is $1,000 per share. This seems crazy. Ricky Rational decides to short the stock at this level.
History is written by the victors.
But in studying and learning from "survivors”—and systematically ignoring "casualties”—we create material distortions in our conclusions.
We overestimate the odds of success because we only read about the successes!
Humans generally think very highly of themselves.
We tend to believe that we see the world with perfect objectivity.
We also assume that people who disagree with us must be ignorant, uninformed, or biased.
This error sits at the core of many societal problems.
The Dunning-Kruger Effect
Humans are notoriously incapable of objective evaluation of their own competency levels.
People with a low ability at a task are prone to systematically overestimate their ability at that task.
Example: Everyone is a genius in a bull market.
Humans tend to prefer avoiding losses vs. achieving gains—the pain of losing something is more powerful than the pleasure of winning it.
We will typically do more to avoid losses than we will to seek gains.
We systematically overvalue what we already have.
Here are my 10 biggest Ls from 2021 (and what I learned from each one):
Humans were not made for social media—the dopamine hits are dangerous.
I fell victim.
On several occasions, I found myself constantly refreshing my notifications on a viral thread.
It was gross.
I’m learning to physically force separation to avoid it.
Hustle Culture Fail
I spent the better part of the last decade as a hustle culture aficionado.
Then I burned myself out and was totally incapable of thinking creatively.
I made a change. Now I:
• Work like a lion
• Sleep 8 hours
• Take more walks
My life & work have 10Xed.
I invested in Solana early and was riding high when it hit $30+ in April—10X+ on my investment.
I sold it and thought I was the next Warren Buffett.
Then it hit $100, $200, & $250—as I stubbornly sat on the sidelines refusing to re-enter.
I am not Warren Buffett.
The Hedonic Treadmill
I tweeted this in May—and then failed to practice what I preached.
Every win felt a bit less exciting. It’s part of our biology, but it was no way to live.
Measure internally, not externally.
The Hedonic Treadmill is real.— Sahil Bloom (@SahilBloom) May 21, 2021
Humans have a tendency to quickly return to a baseline level of happiness after positive events.
Step off the treadmill.
Focus on increasing your happiness baseline, not on the height or frequency of the spikes above it.
More from Learning
This learning thread would be on
"𝙐𝙨𝙚𝙨 𝙤𝙛 𝙍𝙚𝙡𝙖𝙩𝙞𝙫𝙚 𝙎𝙩𝙧𝙚𝙣𝙜𝙩𝙝"
Shared some strategy.
Like👍 & Retweet🔄for wider reach and for more such learning thread in the future.
Most of us would confuse it with Relative Strength Index (RSI) but Relative Strength is a different indicator.
We have already covered about "Uses of RSI" in below thread👇
One can go through this if you haven't.
#RSI is a common indicator which most of us use in the stock market.— Yash Mehta (@YMehta_) October 22, 2021
This learning thread would be on
"\U0001d650\U0001d668\U0001d65a\U0001d668 \U0001d664\U0001d65b \U0001d64d\U0001d64e\U0001d644"
Like\U0001f44d & Retweet\U0001f504 for wider reach and for more such learning thread in the future.
Also, an investment strategy is shared using RSI in the end.
Now coming to Relative Strength (RS).
It is basically a strategy used in momentum investing which shows strength or weakness between two asset classes (two stocks, index, commodity).
One can read about this in below
As of now, I am using this indicator on .@tradingview platform.
It's free and one can add it in their Tradingview account as well, using this link👇
There are multiple variants in this as well. Some traders use multiple time frame RS.
RS basically compares returns of one stock/index with the returns of benchmark stock/index at a particular time horizon.
Let's say, I want to analyze TCS and Benchmark Index is Nifty.
Think Again by Adam Grant
• We are most confident when we lack competence (Dunning-Kruger effect)
• Admitting that you don’t know something is a superpower
Never Split the Difference by Chris Voss
• Build trust through mirroring and tone of voice
• Take things slowly
1984 by George Orwell
• We are shaped by our circumstances
• Our past is controlled by our present
Deep Work by Cal Newport
• Our attention span is 8-seconds
• Stop working at the same time each day and shut everything off
Zero to One
by Peter Thiel
Subject: Strategy and Positioning
• Last can be first
• Rivalry causes us to copy the past
• Progress comes from monopoly, not competition
by Russel Brunson
• Maintain absolute certainty
• The riches are in the niches
• Convince with emotion first, then logic
by Alex Hormozi
• Create grand slam offers
• Find the starving crowd
• The fundamental equation of value
by Cal Newport
• Embrace boredom
• Create daily rituals
• Find your work-style
• Treat work like a craft
I believe that some of what we call "luck" is actually the macro result of 1,000s of micro actions.
Your daily habits can put you in a position where "luck" is more likely to strike.
Increase your serendipity surface area.
Engineer your own serendipity.
Pessimists Sound Smart, Optimists Get Rich
Pessimists look at the future and see the doors that are closed.
Optimists look at the future and see the doors that are open—and probably kick down the closed doors, too.
Surround yourself with optimists. The future is bright.
The Exponential Growth Challenge
Human brains cannot fathom the insane power of exponential growth. We consistently underestimate its impact.
When you're on an exponential growth curve—stop trying to set specific goals.
Strap in, keep your head back, and enjoy the ride.
Work Like a Lion
Most people are not wired to work 9-5.
Modern work culture is a remnant of the Industrial Age—long periods of steady, monotonous work.
If your goal is to do inspired, creative work, you have to work like a lion.
Sprint when inspired. Rest. Repeat.
Here are some that the tech giants recommended adding to your reading list this year. 👇
Some of Bezos' favorite books were instrumental to the creation of products and services like the Kindle and Amazon Web Services.
One of those is Walmart founder Sam Walton’s autobiography in which he recalls his career.
This Kazuo Ishiguro novel tells of an English butler in wartime England who begins to question his lifelong loyalty to his employer while on a vacation.
Bezos has said of the book, "Before reading it, I didn't think a perfect novel was possible."
Bezos’ "favorite business book" draws on six years of research from the Stanford University Graduate School of Business that looks into what separates exceptional companies from their competitors.
Elon Musk's must-reads include a number of sci-fi novels.
He read "The Hitchhiker's Guide to the Galaxy" as a teenager, even saying the spacecraft in it is his favorite spacecraft from science fiction.
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Love,that is not real,has no passion. Its fire turns into embers, it doesn’t not smell. The day, the night, the moon&year burn without sun, light, comfort&sleep.
#Reyyan #Miran #ReyMir #EbruŞahin #AkınAkınözü
The praise in this episode goes foremost to Ebru because she portrayed Reyyan so realistically like a woman who truly lost her unborn child. I was in awe and pain watching her along the episode, all her breakdowns and tears were so real.
Of course also Akın took his part and did his part masterfully, but he rightfully was the one who stood aside in this specific episode that needed to be about Reyyan’s pain and thus concentrated on Ebru.
And last but not least, if I say thank you to something that B gave us this year, then it’s to have Ali as our director. Also in this episode we saw the artistic eye behind every shot and I loved it.
I don’t know who wrote ep. 52 but ep. 53 was going strong once more on symbols: roses, stones, fire and trees were incorporated and especially the ReyMir dialogues were written very well. I truly loved every ReyMir scene.
So let's get into it.
...are going to be expecting a story about black people trying to safely navigate the country (real history) and instead will get a white savior film. Like folks went to see Detroit thinking it was about the riots...
Anywhoo, I know Mahershela is fantastic in it. He was the best thing about the trailer. As rich as the history behind the creation of ‘The Green Book’ is/was, as amazing as Dr. Don Shirley’s story is, WHY is this film about a random, racist driver and his family?
This feeds into the ignorant anti-Black American stereotype of “Black Americans don’t have any culture/history/mythology” or whatever. That our stories are still both being used while simultaneously erased in 2018 is wild to me. It’s gonna clean up come award season. 🤦🏾♀️
And now, if black filmmakers WANTED to make a film about The Greenbook, guess what it can’t be called🙃. Just like if someone wanted to make a film about the actual Detroit riots, guess what it can’t be called? Then those filmmakers would run into...
2) We were down in the lobby and I was kind of crushed. I don’t know what I expected, The Thing and the Yancy Street Gang to be sitting around smoking cigars? Anyway, my Dad was taking a beat to figure where we were going next and a guy came up to us.
3) He was wearing a white shirt and tie and said to Dad “Is he disappointed because. The Marvel offices were just offices?” My Dad said yes and then the guy who had gray around his temples and a mustache said “hold on a second” and opened one of those office mailboxes with a key.
4) He then handed me a thick stack of EVERY SINGLE MARVEL COMIC COMING OUT THE NEXT MONTH. “Here you go. Keep reading Marvel comics” he said and then walked off. I left in a daze and about 15 minutes later it hit me “Gray around the temples, mustache... That was Stan Lee!”
5) Later when I wrote on the Ant Man movie I told Kevin Feige the story, the year, look of the guy etc and Kevin said “That’s exactly the kind of thing Stan would do and he would have been there then. That was him.” Rest In Peace Stan Lee and thank you for the comics.
Here’s the story of how Malcom McLean made a billion dollars and which startup could be following in his footsteps. (Inspired by our episode with @laurabehrenswu)
In the early 1950s, the shipping industry was a dying business.
New York’s docks were handling half as much domestic cargo in the early 1950s as they had been in the depressed 1930s.
In thirty years, no one had invested significant money in coastal shipping.
As McLean found out, loading ships was difficult and slow.
A truck or train would deliver items to the port. Each item was unloaded separately, recorded, and carried to storage.
When a ship was ready, each item was taken from storage, counted again, and hauled on-board.
The cost of this labor was significant. As one expert at the time explained:
“A four-thousand-mile voyage for a shipment might consume 50 percent of its costs in covering just the two ten-mile movements through two ports.”
Yet, despite the industry’s issues, it felt little pressure to change.
Foreigners were barred from operating domestically. Cartels ran international routes. And gov. subsidies eased the pain of labor costs.
Reshaping the industry needed an outsider.
Enter Malcolm McLean.