If you use it right, your Twitter account is worth more than your degree.

But 98.8% suck at it.

Here are 9 unique ways to turn Twitter into a crazy valuable asset:

Highly Curate Your Following

99% of users follow real-time news on Twitter.

That's okay. But you won't make Twitter an asset then.

To make it an asset, build a high-signal information diet.

You'll see it as a whole new opportunity.

Let me show you...
Use Twitter Lists

I find way too much news, drama and irrelevant ideas on the Twitter timeline.

I use Twitter lists to cut the noise and amplify the signal.

Bonus: Lists aren't affected by the algorithm.

Here's a video to get started on Lists:
Use Advanced Search

Scrape the internet to find what you want:

"(from:aaditsh) min_faves:1000 marketing"

Tweets with "marketing" from @aaditsh with more than 1000 likes.

Another favorite:

"(from:aaditsh) until:2021-09-01 since:2021-05-01"

Between May and September.
Mute Trolls

Trust me. They're not worth your time.

Click on a profile that annoys you.

Click "more" → "mute profile".

You won't "block" them but their content will become hidden on your timeline.

It's so peaceful.
Polish Your Bio

It's a 1 line identity on the internet.

Make it crisp.

Mine: "I deconstruct world-class growth philosophies & mental models"

People now expect related content.

They like to see when you meet expectations (and go beyond).
Integrate Your Revue Newsletter

Use your newsletter to write more in-depth content.

That's what I do at mine.

I have seen 2x subscribers arriving at my newsletter.

Seriously - this is a game-changer.
Write Twitter Threads

Deconstruct complex topics into simple actionable tips for others.

This act (itself) will turn your followers into "superfans".

High-affinity audience = Valuable asset.
Network like you were born to.

You've heard this a million times.

If not, I'll say it again: You can literally reach anyone via Twitter DMs.

Think Gary Vee, Tony Robbins, Tim Ferriss (omg, this is crazy).

Don't shy away. Grow your network:
https://t.co/qgio4Ij7yz
Install Minimal Twitter:

I hate the "explore" section on Twitter. It's usually filled with news and garbage found in my location.

I use the "Minimal Twitter" chrome extension to remove Explore.

My entire Twitter experience has become 10x better.
Share this thread with others:

1. Quote retweet the first tweet & let me know your thoughts.

2. Turn on notifications for @aaditsh — it's free!

I write a lot about how to leverage Twitter to impact more people positively.
Recap:

1. Heavily curate who you follow.

2. Use Twitter Lists (video tutorial included).

3. Use advanced search to scavenge Twitter.

4. Mute trolls (simple as that).

5. How to polish your bio.
6. Double your daily newsletter subscribers (2x).

7. Turn followers into "super fans".

8. Network like you were born to.

9. Make your Twitter distraction-free.
Level up your content game:

3 week cohort based course with @brandonthezhang

• Supercharge your Twitter.
• Write for the internet.
• Network like you were made for it.
• Build your content flywheel.

https://t.co/n1CvdQ0qzf
To help others make Twitter an asset:

1. Quote tweet the thread below.

2. Share your thoughts. https://t.co/LoQOw1CqUb

More from Aadit Sheth

A Marketing degree costs $80k.

But, Twitter University teaches better for free.

🧵 Here are 10 threads from 10 world-class marketers:

What you learn: Effective marketing patterns.

From: @Julian, Founder at Demand


What you learn: Tactics to get lucky with marketing.

From: @gregisenberg, CEO at Late


What you learn: Great copywriting.

From: @heykahn, VP Marketing at


What you learn: How to build landing pages that convert.

From: @heyblake, Chief Marketing Office at

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8 priceless websites for entrepreneurs in 2022 (all free):

https://t.co/sAdvTQUt14

Never let logo design take up your time again:

• Use AI to create a logo that matches your vision
• Get endless options + easily tweak designs
• Instantly generate your brand kit and templates

Instantly access the resources to start marketing.

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Ever lose inspiration when designing your deck?

This is a database of 790 pitch decks across every stage.

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The YouTube algorithm that I helped build in 2011 still recommends the flat earth theory by the *hundreds of millions*. This investigation by @RawStory shows some of the real-life consequences of this badly designed AI.


This spring at SxSW, @SusanWojcicki promised "Wikipedia snippets" on debated videos. But they didn't put them on flat earth videos, and instead @YouTube is promoting merchandising such as "NASA lies - Never Trust a Snake". 2/


A few example of flat earth videos that were promoted by YouTube #today:
https://t.co/TumQiX2tlj 3/

https://t.co/uAORIJ5BYX 4/

https://t.co/yOGZ0pLfHG 5/