🔥 7 practical ways to write copy that converts:

Some people really benefit from hearing advice that everyone knows, for the same reason we keep schools open despite every subject in them having been taught before.

In that spirit, here's some quick Things Many People Find Too Obvious To Have Told You Already.

Your idea is not valuable, at all. All value is in the execution. You think you are an exception; you are not. You should not insist on an NDA to talk about it; nobody serious will engage in contract review over an idea, and this will mark you as clueless.

Technologists tend to severely underestimate the difficulty and expense of creating software, especially at companies which do not have fully staffed industry leading engineering teams ("because software is so easy there, amirite guys?")

Charge more. Charge more still. Go on.

The press is a lossy and biased compression of events in the actual world, and is singularly consumed with its own rituals, status games, and incentives. The news necessarily fails to capture almost everything which happened yesterday. What it says is important usually isn't.

Companies find it incredibly hard to reliably staff positions with hard-working generalists who operate autonomously and have high risk tolerances. This is not the modal employee, including at places which are justifiably proud of the skill/diligence/etc of their employees.

#TodayInHistory Ram Prasad Bismil,Ashfaqullah Khan and Roshan Singh are hanged in 1927, as they give up their life for the cause of freedom and inspire many a revolutionary. #LestWeForget

Shahjahanpur was a hub of revolution during the freedom struggle. Most of the revolutioaries in the North, were from this town. And among them, the most famous were two friends, whom destiny would bring together- Ram Prasad Bismil and Ashfaqullah Khan.

Ashfaqullah Khan was born at the turn of the 20th century on October 22, while Bismil was born 3 years earlier on June 11, in the same town. Both of them were excellent writers in Urdu and Hindi.

Both of them would come together under the Hindustan Republican Association, not to mention the fact that Ashfaq was an admirer of Bismil’s poetry, and became close friends with him on that account.

And both these men were hanged on the same date, December 19, 1927 for their involvement in the Kakori event. Two men from different religions, different backgrounds, yet destiny would bring them together.