My investing style: Buy and hold high-quality businesses

Here are 15 traits that tell me I've found a great business ⬇️

1/ Recurring Revenue

Types:

Business Services $MCO
Contracts $AMT
Consumables $MNST
Exchange $MKTX
Franchise $WINA
Membership $TDOC
Platform $ETSY
Razor/blade $DXCM
Real Estate $STOR
SaaS, PaaS, IaaS $TWLO, $NOW, $FSLY
Subscription $NFLX
Tollbooth $BIP
2/ Recession-Proof Demand

Great companies sell products/services that are in-demand in good times and bad

That allows them to grow regardless of what is happening in the broader economy
3/ Organic Growth

"Organic" growth: Growing by increasing sales of internally developed products/services

"Inorganic" growth: Growing from mergers & acquisitions

Organic Growth > Inorganic Growth
4/ High & Expanding Gross Margin

Indicates that the company’s products/services create a huge amount of value for the customer

Rising gross margin also indicates pricing power
5/ Widening moat

Capitalism is brutal

A widening moat will protect a company's profits from competition

Sources:

Network effects: $FB
Switching costs: $ADBE
Durable Cost Advantage: $WMT
Premium Brand: $PTON
Patents: $OLED
Counter-Positioning: $TSLA
6/ Operating Leverage

If a company can grow its costs at a slower rate than revenue then its profits will grow at a FASTER than revenue

This concept was visualized beautifully by @10kdiver

https://t.co/2RhrI7IzFy
7/ Low-cost customer acquisition

The best marketing is no marketing

Great companies create demand through word of mouth and spend little on sales & marketing
8/ Diversified Revenue

Companies that depend on a few customers for most of their revenue are fragile

One customer leaving can ruin the investing thesis

Great businesses serve thousands of customers, not just a few big ones
9/ Great Management

Management matters

Here is a thread I wrote in what I look for in a great CEO

https://t.co/PuM6EXCxYH
10/ Reinvestment Opportunities

Great businesses can reinvest profits back into themselves at high rates of return for long periods of time

This continuously grows the profit stream, which will eventually lead to share price appreciation
11/ Profits

Companies that produce profits have far more control over their destiny than companies that don’t

I want to see that both net income & free cash flow are positive & growing
12/ Optionality

Great companies create new revenue opportunities for themselves by launching new products/services that open up new markets

Ex:
$AMZN -> AWS
$MELI -> Payments
$TSLA -> Energy Storage
13/ Huge Total Addressable Market (TAM)

I want to own companies that have only captured a small fraction of their opportunity

That creates a long runway for continued growth
14/ Price Maker

Companies that sell commodities have no control over the price of their product

I want to own price makers, not price takers
15/ Anti-Fragile Balance Sheet

Cash-rich companies get stronger in downturns

Debt-laden companies get weaker in downturns
Enjoy these financial graphics?

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@BrianFeroldi
Want to see me & @tmfstoffel show you how we research a business in real-time?

We do so weekly on my YouTube channel

https://t.co/2YidjLLghL
To summarize, I want:

✔️Recurring Revenue
✔️Recession-Proof
✔️Organic Growth
✔️High GM
✔️Widening moat
✔️Operating Leverage
✔️Low-cost Marketing
✔️Diversified Customers
✔️Great Management
✔️Reinvestment
✔️Profits
✔️Optionality
✔️Huge TAM
✔️Price Maker
✔️Strong Balance Sheet

More from Brian Feroldi

More from Finance

Last week Hizbollah's finance institution Al Qard el Hasan was hacked by Spiderz. A group of people took that Data and tried to make sense out of it. Below are the findings

https://t.co/eGLqvb28o5


Loans are provided to borrowers for gold deposits or other guarantees, to the association's members and to unsecured applicants.

AQAH had a carried forward loan balance of $450 million as of December 31, 2019. This balance has been increasing at a yearly rate of 13.4%.


AQAH laundered around $475 million in 2019 in the form of disbursed loans paid to more than 20,000 borrower accounts; mostly to borrowers with gold deposits.

Deposits accounts have been offered to 307,000 members of the association, 83,000 contributors as well as to 600 companies. AQAH closed 2019 with an overall depositors accounts balance of around $500 million.

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हिमालय पर्वत की एक बड़ी पवित्र गुफा थी।उस गुफा के निकट ही गंगा जी बहती थी।एक बार देवर्षि नारद विचरण करते हुए वहां आ पहुंचे।वह परम पवित्र गुफा नारद जी को अत्यंत सुहावनी लगी।वहां का मनोरम प्राकृतिक दृश्य,पर्वत,नदी और वन देख उनके हृदय में श्रीहरि विष्णु की भक्ति अत्यंत बलवती हो उठी।


और देवर्षि नारद वहीं बैठकर तपस्या में लीन हो गए।इन्द्र नारद की तपस्या से घबरा गए।उन्हें हमेशा की तरह अपना सिंहासन व स्वर्ग खोने का डर सताने लगा।इसलिए इन्द्र ने नारद की तपस्या भंग करने के लिए कामदेव को उनके पास भेज दिया।वहां पहुंच कामदेव ने अपनी माया से वसंतऋतु को उत्पन्न कर दिया।


पेड़ और पौधों पर रंग बिरंगे फूल खिल गए और कोयलें कूकने लगी,पक्षी चहकने लगे।शीतल,मंद,सुगंधित और सुहावनी हवा चलने लगी।रंभा आदि अप्सराएं नाचने लगीं ।किन्तु कामदेव की किसी भी माया का नारद पे कोई प्रभाव नहीं पड़ा।तब कामदेव को डर सताने लगा कि कहीं नारद क्रोध में आकर मुझे श्राप न देदें।

जैसे ही नारद ने अपनी आंखें खोली, उसी क्षण कामदेव ने उनसे क्षमा मांगी।नारद मुनि को तनिक भी क्रोध नहीं आया और उन्होने शीघ्र ही कामदेव को क्षमा कर दिया।कामदेव प्रसन्न होकर वहां से चले गए।कामदेव के चले जाने पर देवर्षि के मन में अहंकार आ गया कि मैने कामदेव को हरा दिया।

नारद फिर कैलाश जा पहुंचे और शिवजी को अपनी विजयगाथा सुनाई।शिव समझ गए कि नारद अहंकारी हो गए हैं और अगर ये बात विष्णु जी जान गए तो नारद के लिए अच्छा नहीं होगा।ये सोचकर शिवजी ने नारद को भगवन विष्णु को ये बात बताने के लीए मना किया। परंतु नारद जी को ये बात उचित नहीं लगी।