What if you could avoid competition forever?

How to Build a Personal Monopoly with @david_perell + @jackbutcher

THREAD👇

If you build a great product and no one knows, did it happen?

@mkobach
@JunaeBrown
@AmandaMGoetz
@JuiceboxCA
@KyleTibbitts
@jenalyson
@tobydoyhowell
@ThatChristinaG
@markritson
@TheCoolestCool

10 LESSONS from 10 of the BEST Marketers👇🧵

1/ Understand Culture First

"Marketing is effective when it’s a reflection of culture. Have to understand culture and society to understand marketing"

@mkobach

2/ Four Keys

• Make your audience feel like they know u— inside look into lifestyle or clear buyer persona

• Create shareable content—audience promos for u

• Authenticity

• Interactive strategies since everything is digital. Create EXPERIENCES

@JunaeBrown

3/ Pillars of Content

Every piece of content have 3 things:

- PURPOSE
- GOAL
- DISTRIBUTION STRATEGY

@AmandaMGoetz

4/ Clear Value Prop

"If you can’t describe in one tweet why someone should follow your brand on social, you can bet the average social user can’t find the reason either."

@JuiceboxCA

Improve by comparing small.

“To improve, compare little things

• marketing strategies
• exercise technique
• writing tactics

To be miserable, compare big things

• career path
• marriage
• net worth

Comparison is a teacher only when applied narrowly.”

@JamesClear

There are over 30 million podcast episodes.

and you don't have time to listen to them.

So let me save you time with 7 that will make you smarter today🧵

My First Million with @ShaanVP + @theSamParr

Best Episode: #171 How to Generate Millions from Paid Events

Sam made $100k in 8 weeks hosting paid events with without any previous audience.

He gives a play by play to print money.

The @tferriss Show (the OG)

Best Episode: #341 with @nickkokonas

The most important concept in the damn world is asymmetric risk.

This episode was my first exposure to it.

Been a huge Kokonas fan ever since

20VC with @HarryStebbings

Best Episode: Jan. 4th, What happened in 2020? What can we expect looking forward to 2021?

He got Bill Gurley and Howard Marks... for the same episode.

Need I say anything else?

The @naval Podcast

Best Episode: First 25 episodes which are 2-5 minutes each

Ok, I'm cheating here

but when Naval breaks down the most popular twitter thread of all time: "How to Get Rich wIthout Getting Lucky"

...you stop and listen

Bill Gates got lucky.

With an IBM deal he signs in 1980.

Here's the hidden truth about the rise of Microsoft:

So we all know the Bill Gates story.

A brilliant kid who loves computers.

Drops out of Harvard in 1975 to start Microsoft with his childhood friend, Paul Allen.

Gates and Allen originally sell code interpreters to companies like MITS (Micro Instrumentation and Telemetry System).

In 1976, their revenue is $16,000.

By 1978, Microsoft hits $1 million in revenue.

But they were far from taking over the world.

Until...

In 1980, IBM asks Gates to build them an operating system for their new personal computers.

He had never done this.

So Gates directs them to his friend Gary Kildall from Digital Research.

The IBM-Digital Research meeting goes poorly.

The two parties argue over non-disclosure agreements and other legal issues.

Eventually, IBM offers Digital Research $250,000 to build the operating system.

They refuse.

"We will only do royalties."

Frameworks are useless...

Unless you use them to solve specific problems.

Here are 10 frameworks that'll solve problems for you:

How to choose your next project:

If a project is successful, it should make the rest of your career look like a footnote.

@sama

How to write:

Your creativity is a backed-up pipe of waste water.

And the waste water must be emptied before you get to clear water.

The path to clear water (or great writing) is through bad first drafts.

@julian

How to build a network:

• ATTRACT interesting people to you with your content

• SEARCH for interesting people with your DMs

• STRENGTHEN relationships with Zoom

@chrishlad

How to send the perfect cold email:

• SHORT = keep it under 5 lines

• SPECIFIC to the person + their work

• SPACING = no one reads big blocks of text

@chrishlad

I posted earlier about Fake Ass getting bullied at school...
So let's take a look at some of his past tweets...the ones he forgot to delete before he became a US operative, US diplomat and clandestine....
These aren't photoshopped these are actual screenshots...

No wonder...

Here he says he was jumped...he has a way with the ladies....
He also says he never touches those girls...what did you really do Omastole, for them to jump you?
He also mentions his wrestling...

Maybe these tweets can give us a clue..
He also tells us his old school...
Linden High...New Jersey.

Linden high school...calas of 2010

As my Christmas present to you all, here is a list of my top-10 metal tunes of 2020, in no particular order. It's a mixed bag of genres and styles, but they're all bangers!

First up, The Terror Begins by Make Them Die Slowly. Horror-movie inspired grind/black/industrial from Mick Kenney and Duncan Wilkins.

Next, Northern Irish thrashers @gamabomb, with Lords of the Hellfire Club from their excellent new album Sea Savage.

Now for something a bit off the beaten track: brilliant New York black metal experimentalists @imperialnyc's City

Time for something a bit more accessible: this year's best symphonic metal from Sweden's @eleine. Here's the title track from the fantastic 'Dancing in Hell' album.

a higher and higher % of DMs, emails, etc. to me are from indians asking about their genetics. since there are 700 million indians on the internet. makes sense

i'll be publishing my 6K-word essay in indian genetics https://t.co/ycMGoZh13z

but some general points 1/n

- there's a lot of structure. which means you can look at an indian's genome and get an immediate sense of things and a little digging get's granularity very quickly

eg i guessed @suryasays family's jati after about 15 minutes (he was vague about this and had to ask mom)

- a lot of the variation is not partitioned geographically. very different from europe & china where geography is the dominant predictive variable.

indians have lots of structure which means non-geographical (jati) matter a lot. tamil brahmins more like UPites than other tamils

- the 'india-cline' pioneered by reich patterson is pretty explanatory. on one end you have west eurasian adjacent groups. jatts ppl in the NW and upper caste. and other end something away from them (more toward andamese). dalits, southerners etc.

- some groups are off the cline. that means they are not well modeled by the distribution. e.g.,

* parsies (75% iranian)
* bengalis (5-20% east asian)

If You Want a Voice in NYC Education, You Must Vote for Mayor in the Primaries - Deadline to Register for the Primaries is February 14.

https://t.co/VGqli10Owu

Thread 1/

The Next Mayor Will Determine the Fate of Public Education in NYC: The Mayor will determine whether the city cuts or protects education budgets and whether highly successful G&T Programs are abolished or made more accessible and expanded to every district in the city. 2/

He or she will determine whether 8th graders have access to Algebra, Arts and Regents level science classes and will determine whether NYC’s selective high schools stay selective or dole out seats via lottery. 3/

Mayor and other NYC Races Decided in the Primaries:

The election is not until Nov, but the vast majority of NYC elections are won by the winner of the Democratic primary. So most NYC elections are effectively decided in June. 4/

To Vote in a Party’s Primary, You Must Register to Vote as an Affiliate of that Party

To vote in the Democrat, Republican or any other party’s primary, you must submit a voter registration and check that you are registering with that party. 5/

For months, but especially after the new CDC school recs came out, supporters of reopening all schools now have been peddling the idea that schools across the country have been open all year successfully. This argument is used to push for ALL schools to be opened now.

A long 🧵

Though some schools in the U.S. are open & doing well with safety protocols, many places used as examples of opening success have profoundly unsafe schools & are neglecting covid safety. Some have been lucky not to have outbreaks and other issues--it's not that they're safe.

In the last few weeks, I've been in touch with teachers in Ohio, Florida, Texas, Wisconsin, New Jersey, Utah, and Pennsylvania.

(Thanks to @eduwonkette_jen @GeoRebekah and @saribethrose for the threads and forums that have helped me meet SO MANY teachers this year).

I collected the accounts of dozens of teachers. Obviously, this isn't an exhaustive list and it isn't a study! It's what teachers on the ground in some states are experiencing. And it's easy to see why so many in our profession are so frightened this year.

Here's the list:

There are currently open schools in the US that are being hailed as "successful" that have:

▪️no safety protocols at all besides contact cleaning, in some districts
▪️some districts with no mask mandate
▪️classes in windowless rooms, some with full classes of 20-30