BC STARTUPS
Saved by @vasantsri_

I just interviewed the man who invented Amazon Prime.

He started a business worth $40 billion today and served on Amazon's board for 15 yrs.

Here are lessons from Bing Gordon that'll save you years of mistakes:

 When you have a business idea, take action now before it dies.

• Write 1 paragraph about the idea

• Write a 4 slide business plan

• Write your 1st line of code
When you start a job, ask your boss 2 questions:

1) Who is the best boss you've ever had and what does that mean for me?

2) What does top 10% performance look like?
Hold yourself accountable for high achievement.

If you're a cab driver, drive the most miles

if you're a fisherman, get on the best boat.
How to succeed

• Be a learning machine.
• Find a way to maintain high energy
In college, you don't take classes for content.

You take classes for great professors.

Same with your job.

Pick a company for a great boss.
The best interview question:

"What's your strategy for learning?"
How to set goals:

1) Clear and unambiguous

2) Stretch, but not impossible

3) Under your personal control

4) Time sensitive + context relevant
Don't invite someone to be on your board that you wouldn't pay to have dinner with.
When pitching your startup, your goal is to share 1 insight to investors that they didn't know before.
If you want to help the next generation of business builders, retweet the first tweet below!

https://t.co/IfjYJJnl48
for more top-secret insights, follow me @chrishlad
if you really like this, check out my newsletter where I share frameworks, systems for success and wild business stories:

https://t.co/VxEW9G1YnK

More from Chris Hladczuk

Chris Hladczuk
Chris Hladczuk
@chrishlad
If you build a great product and no one knows, did it happen?

@mkobach
@JunaeBrown
@AmandaMGoetz
@JuiceboxCA
@KyleTibbitts
@jenalyson
@tobydoyhowell
@ThatChristinaG
@markritson
@TheCoolestCool

10 LESSONS from 10 of the BEST Marketers👇🧵


1/ Understand Culture First

"Marketing is effective when it’s a reflection of culture. Have to understand culture and society to understand marketing"

@mkobach

2/ Four Keys

• Make your audience feel like they know u— inside look into lifestyle or clear buyer persona

• Create shareable content—audience promos for u

• Authenticity

• Interactive strategies since everything is digital. Create EXPERIENCES

@JunaeBrown

3/ Pillars of Content

Every piece of content have 3 things:

- PURPOSE
- GOAL
- DISTRIBUTION STRATEGY

@AmandaMGoetz

4/ Clear Value Prop

"If you can’t describe in one tweet why someone should follow your brand on social, you can bet the average social user can’t find the reason either."

@JuiceboxCA
MARKETING
Chris Hladczuk
Chris Hladczuk
@chrishlad
Improve by comparing small.

“To improve, compare little things

• marketing strategies
• exercise technique
• writing tactics

To be miserable, compare big things

• career path
• marriage
• net worth

Comparison is a teacher only when applied narrowly.”

@JamesClear
CLEAR
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Chris Hladczuk
Chris Hladczuk
@chrishlad
I devoured 50 years of Warren Buffett shareholder letters.

The result?

12 timeless principles from the greatest investor in the world.

Here are the golden nuggets🧵

The Orangutan Effect

"If you sit down with an orangutan and carefully explain to it one of your cherished ideas, you may leave behind a puzzled primate, but will exit thinking more clearly yourself."

Teaching others actually teaches yourself.

2022

The Faulty Premise Framework

“A horse that can count to ten is a remarkable horse - not a remarkable mathematician.”

Beware your comparison set.

Are you judging crappy relative performance or absolute results?

1985

Pick the Right Business Boat

The business boat you get into is more important than how effectively you row.

“When a brilliant management team tackles a business with a reputation for poor fundamental economics, the reputation of the business usually stays intact.”

1985

A Rising Tide Doesn't Lift All Bonuses

"Good performance should be rewarded whether Berkshire stock rises or falls.
Average performance should earn no special rewards even if our stock soars."

Judge for individual performance or risk free riding on group success.

1986
FINANCE , BUFFETT
Chris Hladczuk
Chris Hladczuk
@chrishlad
David Ogilvy is the King of Copywriting.

And in 1982 he writes a 38 lesson manifesto titled

"How to create advertising that sells"

Here are the top 7 tips that you can use today:

We Make the Wrong Promise

A promise is not a random claim or stupid slogan.

It is a benefit for the consumer.

And the product delivers that benefit.

Awards are Dumb

"Pursuing creative awards seduces creative people from pursuing sales."

Translation:

If your job is to sell, focus 100% of your energy on selling the product.

Not selling yourself to voters to win an award.

"Nobody was ever bored into buying a product."

Give it some magic and charm.

The iPhone vs. Blackberry is a modern


Hit the Headline

"On average, 5 times as many people read the headline vs. the body."

People are scared of writing clickbait titles.

But the truth is that clickbait exists only when you fail to keep your promise to the reader.

h/t @nicolascole77
MARKETING
Chris Hladczuk
Chris Hladczuk
@chrishlad
Can't get a job at Facebook?

You can always sell your startup to Zuckerberg for $19 billion.

Here's the crazy story of WhatsApp👇

Jan Koum met Brian Acton in 1998.

They spent 9 years working together at Yahoo and became good friends.

But in 2007, they both left Yahoo with some cash and no plans.

At first Acton and Koum applied to Facebook

...and failed

they were proud members of the "Facebook reject club"

In January 2009, Jan Koum bought an iPhone and thought,

"Wow, this new App Store could be huge."

At the time, the App Store was 7 months old.

So he met with a friend named Alex Fishman to brainstorm app ideas.

Koum thought it would be fun to put statuses next to friends' names in your address book.

So he went to RentACoder..com to hire a guy to build the 1st version.
NETWORKEFFECTS

More from Startups

Ryan Kaufman
Ryan Kaufman
@growth_student
If you’re a SaaS entrepreneur, you need to study Hubspot

Here are the inbound strategies they used to grow from 0-100M+ users📈

A thread: 👇👇

1) Hubspot introduced/created the term inbound marketing.

Founders Brian Halligan and Dharmesh Shah grew their inbound marketing software business (founded in 2006) to an IPO in 2014 at $25/share (now around $450).

They are the 2nd fastest SMB SasS company to IPO


2) They noticed a shift in the way people shop/buy. Consumers weren’t tolerating interruptive ads and were ignoring them.

Part of this shift was due to the internet/Google. People now had the power to do their own research to find products that could help solve their problem

3)Theme: Inbound Marketing
They learned conversion rates from inbound/organic leads compared to outbound/paid were more than double. It was cheaper to acquire traffic and resulted in higher quality leads. 75% of their lead gen was inbound, focusing on blogs, webinars, free tools


4) Strategy 1: Blog
They share resources/tips/steps to improve your inbound marketing. They drew people to their posts, provided value, and added a unique CTA related to the topic at the end to capture the lead.

The blog resulted in 20% of their organic leads and 3x their leads
STARTUPS
Justin Jackson
Justin Jackson
@mijustin
Yesterday, I wrote about how easy it is to sell ice cream on a crowded beach: https://t.co/a9z2ZTixb7

Today, I’m at the local fair.

There are hundreds of vendors.

But there are also huge crowds who are hot and thirsty; lots of demand for cold drinks!

Go where the crowds are!


Again, this is just a metaphor!

But it’s a good reminder:

🍋 If you have a lemonade stand, it’s better to go somewhere hot, where there are a lot of thirsty people.

💻 If you want to make software, it’s better to go where there are a bunch of potential customers.

BTW - targeting a good market doesn’t mean you’ll automatically win!

There are a TON of factors that influence a business’ success (or failure).

But choosing a market that has a lot of demand (and good channels) is essential for future success.

In business, nothing is guaranteed.

You might be in a good market today, but tomorrow it could fall apart.

Markets are fickle.

Some days they want 🍦, other days they want 🥤.

The economy can go up, or it can crash.

A good competitor can come in and grab market share.

But this reinforces the point:

“Business is already hard, why make it harder?” – @asmartbear

Why try to enter a niche where there’s no demonstrable demand?

Why try to serve a total addressable market of 500, when you could go after 500,000 potential customers?
STARTUPS
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Justin Jackson
Justin Jackson
@mijustin
A lot of bootstrappers think they have a marketing problem:

"I need to get better at marketing."

But, it's more likely that you have a product problem:

"Do customers really want this? Do they care enough about this to switch to a new solution?"

☝️ this is why most of my book, @marketingdevs, is about:

1. Choosing the right market
2. Building something they want

"If your product is remarkable, getting noticed is a lot easier." – @peldi


I was reminded of this concept again this morning while reading @pjrvs' book (Company of One):

"Sales increase when you honestly evaluate what someone needs and then teach them the value of what you're selling."


To succeed, your product has to offer an outcome that is highly desirable to a large group of customers.

The number of sales your product receives is a multiple of these two variables:

1. How big is the target market?
2. How desirable is the outcome you're offering them?
STARTUPS
Saira Ashraf
Saira Ashraf
@sairaxashraf
I’m 18, currently working on my own startup (TBA)

To all the founders out there...

What “startup advice” would you give yourself at 18?

The stuff nobody tells you
STARTUPS
Jon Yongfook
Jon Yongfook
@yongfook
Something that doesn’t get talked about enough is how much money do you need to become an Indiehacker?

Well here’s what my own finances looked like when I went all-in…

A thread 1/n

2/n

Kudos to @jrleonr for sharing a vulnerable post on IH.

Personally I don’t think $12,000 is enough financial cushion to go all-in, start an idea from scratch and get to ramen-profitability. It’s just too short of a

3/n

Here’s how much money I saved up over years of corporate work in order to take the plunge and go indie: $200,000

For context, I’m 40, single and had worked my way into quite senior positions by the tail end of my employment.

4/n

$200,000 was enough cushion for me to work on my own projects for years without drastically changing my lifestyle too much. In retrospect, I think I gave myself too much of a cushion. I basically played around for a year before getting really serious...

5/n

...but on the other hand, trying to stretch too small amount a money to the point where it drastically downgrades your lifestyle, affects the people you love and creates a constant atmosphere of anxiety is also counter-productive.
STARTUPS

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@HiteshAwasthi89
Statue of Equality (Ramanuja) Muchintal, Hyderabad, Telangana

The Statue of Equality is a monument in India dedicated to the 11th-century Vaishnavaite Sage Bhagavad Ramanuja, commemorating 1000 years since his birth. It was inaugurated by Prime Minister Narendra Modi ji in 2019.


In 2014, Sri Chinna Jeeyar came up with the idea to commemorate the 1000th anniversary of Sri Ramanuja's teachings by building the Statue of Equality. The statue is constructed on an estimated 34 acres in Hyderabad, India.


It consists of a 216 foot tall statue of Ramanuja and is surrounded by 108 Divyadesams (model temples) and includes an educational gallery. The project budget is 1000 crore rupees.The foundation stone for the Statue of Equality was laid by Chinna Jeeyar.


The statue was built by Aerosun Corporation in China before being shipped to India. It is made of panchaloha, a combination of gold, silver, copper, brass and titanium. The statue relies on donations to fund its construction.


The temple is located on the 27,870 square metre second floor with a 120 kg statue of Ramanuja, representing the years he lived, meant for daily worship. The 1,365 square metre third floor including a Vedic digital library and research center.
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Mau Abata \U0001314a
Mau Abata 𓅊
@MauAbata
Read through a forum thread on Chastity Mansion to see who is talking about the Edge-o-Matic and figure out what more to address regarding frequent questions, as well as scout out user feedback. Here's some thoughts you can carry back to the forums!

My website doesn't have any product reviews, but people scatter them everywhere else in forums, tweets, xtube vids, etc.

If you ARE a previous customer, and you like the thing, can you drop a review on my site to help others?

The price is steep, but that's the amount of coins I calculated to make these. I have several spreadsheets calculating every expense involved with this project.

The current cost sustains production and development of new tech, and is helping create jobs. We are 2 people now!!

It IS 3D printed, because injection molding is orders of magnitude more expensive for the initial tooling, and I am still making small revisions to the enclosures.

Injection molded plastics are a six thousand dollar commitment for fifteen cent parts. Great for mass mfg.

Also, if you didn't know, 3D printing technology allows for some shapes which would be difficult, expensive, or impossible on injection molding or milled parts!!

Undercuts, which I use in this design, require special lifters to mold that cost a tremendous fortune.
FOR LATER READ
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Aditya Todmal
Aditya Todmal
@AdityaTodmal
12 TRADING SETUPS which experts are using.

These setups I found from the following 4 accounts:

1. @Pathik_Trader
2. @sourabhsiso19
3. @ITRADE191
4. @DillikiBiili

Share for the benefit of everyone.

Here are the setups from @Pathik_Trader Sir first.

1. Open Drive (Intraday Setup explained)


Bactesting results of Open Drive


2. Two Price Action setups to get good long side trade for intraday.

1. PDC Acts as Support
2. PDH Acts as


Example of PDC/PDH Setup given
STOCKLEARNINGS , LEARNSTOCKTRADING
Jaya_Upadhyaya
Jaya_Upadhyaya
@Jayalko1
KANIPAKAM VINAYAKA, CHITOOR (AP)
#bharatmandir

Kani means wetland and Pakam means flow of water into wetland.
Kanipakam Vinayaka is swayambhu (self-manifested). The murti is in a well which is always full of water.


Once, there were three brothers. Each one had a handicap- Dumb, Deaf and Blind. They had a small piece of land for livelihood. For their field, they drew water from a well. One day, they found that the well had dried up so one of them started digging in the well.


His tool hit something and blood oozed out. They found a swayambhu murti of Ganesha here.
Villagers started offering coconut water which overflew into a channel. Hence the name Kanipakam.


The murti is still growing in size. At present, we see the knees and the abdomen only. The Kavacham (Armour) offered to Vinayaka 50 years ago doesn’t fit today.
Vinayaka is believed to be the upholder of truth. So people come here and swear before him to prove their innocence.
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Jaya_Upadhyaya
Jaya_Upadhyaya
@Jayalko1
SRI BANASHANKARI AMMAN, BANGALORE
#bharatmandir

Located in Southern Bangalore, this is one of the most popular places of worship in Bangalore City.
Devoted to Devi Banashankari, this shrine is visited specially during Rahukala which is believed to be an unfavorable time.


Somanna Shetty, a great devotee of Devi, brought this murti from Badami’s Banshankari Amma Kshetram.
It is said that many years ago, three ladies visited this shrine and requested the pujari to conduct puja for them. Since it was the inauspicious rahu kaal, the pujari refused.


However, upon their insistence, he conducted the puja. When he returned with prasadam, the ladies vanished. This made the people believe that they were none other than the Devi herself. Since then, the people perform poojas here during the Rahukaal.
@GunduHuDuGa


People use lemons as a diya. Lemons are cut from the centre and their pulps are removed, for pouring oil in them.
It is strongly believed that Devi removes all the troubles from the life of her devotees during the Rahukala although it is considered inauspicious for any pooja.
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