Sending PHYSICAL GIFTS
to prospects
increase Meeting Booked rate 50% or more
Game changer
HIGHLY recommend u try it
If your deal size is $20K+
LET'S GO 👇
15 Creative Outreach ideas you can use TODAY.
A thread.
Sending PHYSICAL GIFTS
to prospects
increase Meeting Booked rate 50% or more
Game changer
HIGHLY recommend u try it
If your deal size is $20K+
LET'S GO 👇
1) Great seats to prospects' local MLB, NBA, or NFL sports team game // buy via Google search
2) VR headset, write "let's build your future together"
3) Send a really nice brand new suitcase, say "you'll need this to hold all the money we'll make together"
BRANDS: Rimowa, FPM Milano, Victorinox
1) Nice champagne, write "We'll be popping champagne if we work together"
Buy from local liquor/wine shops near the prospect, search on Google Maps
2) AirPods, write "Our companies would make a great pair"
HIGH PRICE ($101-300)
1) Nice champagne, write "We'll be popping champagne if we work together"
Buy from local liquor/wine shops near the prospect, search on Google Maps
2) AirPods, write "Our companies would make a great pair"
3) Nice cuban cigars, write "Let's smoke your competition together"
BRANDS: Fox Cigars
1) A year of Spotify premium, write "working together is like music to my ears"
2) Heated blanket, write "hope you're heating up to the idea of working together"
3) Gloves, write "hope you're warming up to the idea of working together"
1) Brick, write "let's build something together"
2) Flip flop, write "just trying to get my foot in the door... did it work?"
3) Cooking pan, write "Let's cook up some clients for you"
4) $2 Bill, write "the moments we'd create working together would be rarer than a $2 bill"
5) Premium hot sauce, write "We can cook up some business together"
6) Business or self-help book, write "I want to 'book' you tons of appointments. Let's work together"
7 Fake plant or flowers, write "Let's grow {{company name}} together"
LinkedIn (use LeadLink) + Cold Email (use MailShake) + Outbound Calls (use GoHighLevel)
BUT
if you want to go NEXT level
do Creative Outreach
such a Unique tactic
You'll be head & shoulders above competition
You'll get:
- my free client onboarding checklist (saves you hours of time)
- tips to grow your biz that are TOO GOOD for Twitter
- promos & discounts on my products
- lots more...
👇
https://t.co/CP4zyKzGLT
More from TY FRANKEL
U should always be leveraging more & more
Here's your process
1) work for free
2) get 5-10 $1-5K/month retainers
3) get rev share + potential equity deals only
Eventually ur agency should be a cash cow
High margins &/or a turn into a holding company if you're getting equity
It's a process. takes time
Work for free
fail, learn, fail, succeed, now start charging low/mid-tier retainers
Learn more, become great at your craft, build great systems & team
then if possible do rev share deals only. Bring in lots of rev. take equity /w startups if u can
You CANNOT SELL an agency doing $1-5K retainers
U just can't
Unless it's for a .5-1x multiple
Why the Retainer model is just training for the big leagues (rev share on big $$ & equity w startups)
Graduate from retainers & get into rev share/equity ASAP
also to get rev share on big $$ and/or equity
Your offer needs to be more than just "lead gen"
No one is gonna give u Equity for "lead gen"...
Manage a startup's sales process from start to finish & train their sales team to have huge success?
Different story
If i started a new agency today my goal would eventually be to turn into holding company
with:
- an offer SO damn good it DESERVES Equity
- my hand in dozens of promising startups
Equity vested via specific KPIs
Bring 20 clients, get 1% equity, 20 more clients, 1% more & so on
Here's your process
1) work for free
2) get 5-10 $1-5K/month retainers
3) get rev share + potential equity deals only
Eventually ur agency should be a cash cow
High margins &/or a turn into a holding company if you're getting equity
most "Agency advice" will have you build some shitty company that's competing on bottom tier prices and is barely differentiated from your competition
— LegacyFuel (@LegacyFuel4Ever) July 16, 2021
there is almost Zero emphasis on positioning it correctly for High-Ticket Rates from the get-go and fulfilling like an Expert
It's a process. takes time
Work for free
fail, learn, fail, succeed, now start charging low/mid-tier retainers
Learn more, become great at your craft, build great systems & team
then if possible do rev share deals only. Bring in lots of rev. take equity /w startups if u can
You CANNOT SELL an agency doing $1-5K retainers
U just can't
Unless it's for a .5-1x multiple
Why the Retainer model is just training for the big leagues (rev share on big $$ & equity w startups)
Graduate from retainers & get into rev share/equity ASAP
also to get rev share on big $$ and/or equity
Your offer needs to be more than just "lead gen"
No one is gonna give u Equity for "lead gen"...
Manage a startup's sales process from start to finish & train their sales team to have huge success?
Different story
If i started a new agency today my goal would eventually be to turn into holding company
with:
- an offer SO damn good it DESERVES Equity
- my hand in dozens of promising startups
Equity vested via specific KPIs
Bring 20 clients, get 1% equity, 20 more clients, 1% more & so on
5 secret strategies I used to 3X my agency's revenue during COVID.
A thread.
At it's HEIGHT in 2020, Shut Down Music (my music-for-media agency)
Had 8 employees, 50+ artists, & made $600K+
We went from $200K in 2019 to $600K in JUST a year
Won 2 industry awards (LA Emmy & Mark Award), had our music in 1000s of TV shows, movies, video games, & ads
How did I build Shut Down Music to a powerhouse?
Why were people in the industry calling me a legend at just 21 yrs old?
How did I make over $1M in the MUSIC INDUSTRY?? Which is notorious for being hard to make money in
HERE are the 5 secret strategies I used
Keep reading
STRATEGY 1 - BUILT SYSTEMS
Flashback to April 2019
Shut Down Music was the definition of a SMALL BUSINESS
Me & 1 employee (Anna, from Russia) managed the whole thing
I paid her $600 a month
We had NO systems. it was wild
Didn't even know when she clocked in & out of work
1 (PT 2)
May 2019 comes around
I decide FUCK IT. I've had enough
Decided to invest in SYSTEMS
Hopped on https://t.co/9E3tulpqbj & started building
Next 6 months I worked relentlessly to build systems for
project management, artist management, team/client communication, etc
A thread.
At it's HEIGHT in 2020, Shut Down Music (my music-for-media agency)
Had 8 employees, 50+ artists, & made $600K+
We went from $200K in 2019 to $600K in JUST a year
Won 2 industry awards (LA Emmy & Mark Award), had our music in 1000s of TV shows, movies, video games, & ads
How did I build Shut Down Music to a powerhouse?
Why were people in the industry calling me a legend at just 21 yrs old?
How did I make over $1M in the MUSIC INDUSTRY?? Which is notorious for being hard to make money in
HERE are the 5 secret strategies I used
Keep reading
STRATEGY 1 - BUILT SYSTEMS
Flashback to April 2019
Shut Down Music was the definition of a SMALL BUSINESS
Me & 1 employee (Anna, from Russia) managed the whole thing
I paid her $600 a month
We had NO systems. it was wild
Didn't even know when she clocked in & out of work
1 (PT 2)
May 2019 comes around
I decide FUCK IT. I've had enough
Decided to invest in SYSTEMS
Hopped on https://t.co/9E3tulpqbj & started building
Next 6 months I worked relentlessly to build systems for
project management, artist management, team/client communication, etc
