I went from zero to leading marketing teams in 5 years.

But I never studied marketing in college.

Those 5 years I spent 1,000+ hours studying 100s of books and resources.

I've distilled everything I learned in those 5 years into 7 simple frameworks.

Here they are ― for free:

Mental models can save your life.

But psychological biases can ruin it.

Here are 10 psychological biases to help you avoid a life of pain and suffering:

1. Doubt-avoidance:

Doubt and uncertainty make us feel uncomfortable.

And when we don't have clarity, we start rushing decisions to avoid that feeling of uncertainty.

When in doubt, take a deep breath and sleep on it before making a decision.

2. Overoptimism bias:

When we want something badly, we start overestimating our odds of success.

It's why so many people bet on their sports team to win.

It's also why millions buy lottery tickets.

Don't let what you want cloud your judgment of what you should do.

3. Reciprocation:

The tendency to treat others as they've treated us.

When treated well: "You scratch my back, I'll scratch yours."

When treated badly: "An eye for an eye."

Sometimes this tendency can lead to endless conflict.

Resist the urge to reciprocate bad behaviour.

4. Social Proof:

We copy other people's behaviour when making decisions.

Especially when we're feeling uncertain.

This is why so many ads have celebrity endorsements and user testimonials.

Next time you make a decision, be mindful of other people's influence.

Things I know at 28

I wish I understood when I was 18:

Hard work is overrated. Consistency is underrated.

It's not about how hard you swing your bat.

It's about swinging over and over again till you learn to hit it out of the park.

Consistency gets you places hard work doesn't.

You gain confidence after doing something hard ― not before.

Too many people never try hard things because they think confidence is a precondition when, in reality, it's a reward.

Goals are bullshit.

Successful and unsuccessful people have the same goals.

You never rise to the level of your goals. You always fall to the level of your habits.

Goals are just dreams. Habits make them a reality.

h/t @JamesClear

Your need to fit in is your biggest barrier to personal growth.

Let's face it ― most of us would rather be wrong with the crowd than be right alone.

Learning to overcome your constant need for social approval is the first step to growth.

11 of the wisest things ever said: 🧵

“The reading of all good books is like conversation with the finest men of past centuries.”

― René Descartes

"The man who asks a question is a fool for a minute, the man who does not ask is a fool for life"

― Confucius

"If you set out to be liked, you would be prepared to compromise on anything at any time, and you would achieve nothing."

― Margaret Thatcher

"Holding on to anger is like grasping a hot coal with the intent of throwing it at someone else; you are the one who gets burned."

― The Buddha

10 free websites that are so valuable they feel illegal to know:

1. TinyWOW:

Get free versions of tools you usually pay for. Includes free versions of:

• Adobe Acrobat Pro (PDF editor)
• Photoshop (image editor)

2. Jenni AI:

An AI auto-writing tool that automatically writes your essays and emails for you.

All you have to do is give it a title and a couple of sentences.

3. Temp-mail

Temp-mail gives you a temporary email and inbox to help you sign up to a website and avoid all the spam down the line.

4. Quillbot:

Quillbot is a paraphrasing website that rewrites everything as plagiarism free text.

Super handy if you're in college.

Hard skills get you hired.

But soft skills get you promoted.

11 soft skills to accelerate your career:

1. Communication:

• Listen without interrupting.
• Speak with a positive tone.
• Pay attention to your body language.

2. Persuasion:

• Identify what other people care about.
• Create stories that resonate with them.
• Communicate those stories with brevity and emotion.

3. Negotiation:

• Listen carefully.
• Understand what the other side wants.
• Know your worth.
• Then propose solutions that benefit both sides.

4. Relationship building:

• Help others unconditionally.
• Look for common interests.
• Always add value before asking for something in return.

Starting my 2nd thread on Sringeri Parampara. This will cover the Jagadgurus after Sri Vidyaranya to Sri Shivabhinava Nrisimha Bharati.

It is really very tough to match the brilliance and achievements of Vidyaranya. After whom came 15 - Chandrashekara Bharati [1386-1389].

The next Acharya was Nrisimha Bharati [1389-1408]. Harihara raya found a town for this Acharya - Narasimhapuram. Acharya helped the king by guiding him in political affairs. He also initiated the kind with mahamantras for spiritual development.

Subsequent Acharyas were
15-Puroshottama Bharati [1408 - 1448]
16-Shankara Bharati[1448 - 1455]
17-Chandrasekhara Bharati II [1455 - 1464]
18- Nrisimha Bharati II [1464 - 1479]
19-Puroshottama Bharati II [1479 - 1517]

20-Ramachandra Bharati [1517 - 1560]. Sadashiva Raya was emporer of Vijayanagara during this time.
21-Nrisimha Bharati III [1560 - 1573]
22-Nrisimha Bharati IV [1573 - 1576]
23-Nrisimha Bharati V [1576 - 1600]

24-Abhinava Nrisimha Bharati [1600-1623]. When he visited Malahanikareswara temple for first time he noticed there was no Vinayaka there so he took piece of turmeric and drew outline of Ganesha on a pillar and offered puja.

IT WAS RISHI KANADA WHO GAVE THE ATOMIC THEORY & TALKED ABOUT THE GRAVITY OF EARTH, 2600 YEARS BEFORE AN APPLE FELL IN FRONT OF NEWTON'S EYES:

Scientists of the modern world credit an English scientist John Dalton (1766 CE -1844 CE) for the Atomic Theory.

And this is because, most of us are not even aware of an ancient Indian Sage named Kanada, who was the first to formulate the theory of atoms, almost 2600 yrs before Dalton and talk about earth's gravity.

Rishi Kanada was born around 600 BCE in Dwarka, Gujarat and he was the son of a philosopher named Ulka. He was fascinated with the minute detailing of the things right from his childhood. Once, when he was very young, he accompanied his father on a journey to Prayaga.

He saw plentiful grains scattered along the path leading to the shore of river Ganga. It's a tradition in Hindu families to scatter the grains for the ants and birds to feed on them. Suddenly, an ant caught his attention, who was feeding on a rice grain.

He was mesmerised by this very fact that how a small grain of rice becomes food for the ant but to satisfy the hunger of a person so many grains are needed together. This incidence made him realize the importance of a single grain of rice.

1. #Qanon told us that Saudi Arabia is a central piece of the puzzle in taking out the Deep State...we are watching the Deep State attempt to remove Crown Prince MBS and disrupt Pres Trump's administration's ties with MBS and the "new" Saudi/US coalition. Early in his admin,

2....@Potus sent Jared Kushner (JK) to SA on an undisclosed trip and told King Salman that business as usual was over, and if he wanted Pres Trump's support, Prince Alwaleed would have to be divested of $ and power; Alwaleed is one of top Deep State $ men and was tied to HRC.

3. @Potus knew that before he could begin cleansing the US and the rest of the world of the DS, he would have to cut one of the financial head's off the snake (Alwaleed). After JK met w/ King Salman, Alwaleed was arrested and divested of billions; MBS became leader of SA.

4. SA loves Pres Trump because he's a man of his word; SA could not trust Hussein or Clintons because they use SA for oil and leverage; SA has many factions, but essentially you have the new and upcoming SA that is attempting to modernize through Crown Prince MBS, and then you

5...have the old guard represented by Alwaleed who was one of the Deep State financial heads and loyal to the DS more than SA; SA knew Hussein was financing Iran to hold western world hostage, and SA was caught in middle of Deep State black mail; this is why @Potus was celebrated

Giveaways are smashing the Twitter algo.

I've gained dozens of followers & newsletter subs.

Small accounts NEED to use them.

They drive growth, but also experience & trust.

Because a Twitter giveaway is a mini-product launch.

Steal my blueprint to create 1 in an afternoon🧵

The phases of a Twitter giveaway launch:

1. Ideate
2. Build
3. Promote
4. Deliver
5. Follow-Up

Let's break them down:

IDEATE

Grab a piece of paper and write down 3 lists:

1. Concepts you've learned in the last WEEK
2. Problems you've solved in the last MONTH
3. Questions you've been asked the most in the last YEAR

You're Twitter giveaway is somewhere on these lists...

FILTER

Combine the best from your 3 lists into 1 based on these criteria:

1. Quickly actionable
2. Easily explainable
3. Broadly relatable (beginner)

Once done, you're going to pick ONE that sings to you the most.

But don't throw out the rest. They'll be your next giveaways

BUILD

Pick 1 the easiest medium to convey your idea:

• Loom video
• Checklist (Notion)
• Written guide (Google Doc)

Give yourself ONE HOUR to script & edit your giveaway.

You get an additional 15 minutes to record, if applicable ;)

@buzz_chronicles @AchuthArora @Abhirajputfit @rattibha Thanks bro!

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