But what is more common than not?
A thread on employee equity in early stage startups -- what are the compensation norms? What every early employee should ask? Some thoughts on whether the structure is fair.
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But what is more common than not?
And the equity tranche for employee 1 should be closer to a co-founder level.
Caveat - near mkt rate doesn't mean compared to Google or FB salary rates. I mean compared to "normal big cos"
It's basically like working for a big co at that pt. Limited risk and no loss of earnings.
If your co is in a great position & offers competitive comp package - then it's more like a "regular job".
So the equity drops off.
But, if you're bringing all these ppl in at the same time in the same situation as employee 1, 2, they probably should be granted closer to what employee #1 and 2 get.
E.g.
Co-founder -> 30%
Employee #1 -> 3%
Employee #5 -> 0.3%
Employee #15 -> 0.03%
That being said, it may also not actually be that risky when you go to that startup (compared to a big company - which also do layoffs).
Co-founders also have the mental burden of worrying about the whole team and where the next $ is coming from compared to employee #5.
You gain experience on someone else's dime & have no real headaches.
-what % of the co am I getting? (# of shares doesn't matter -- it's the % that matters)
-what is the ability to liquidate?
-can I get access to investor updates?
Let's be honest - it means they don't actually care about you as an employee.
You are going to be a shareholder - shouldn't you know the answer to all these qs?
More from Elizabeth Yin
Today's thread is on the affiliate business model. Many years ago, I used to be an affiliate marketer. If there is any way to get schooled in marketing, becoming an affiliate marketer is probably the best way.
What is affiliate marketing and why should you care?
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1) Affiliate marketing is selling products or generating leads on behalf of other companies and getting paid a commission for those products.
2) Some notable examples you've seen before:
NerdWallet - you read their articles on best credit cards. You click on a link to one of those cards. You fill out an application. They get paid for delivering that lead to the cc company.
3) In https://t.co/kSfWS69ybp - same thing. Any of their financial products -- you fill out an application, and https://t.co/mCrBT43mOj gets paid for that.
But the affiliate revenue model applies beyond financial services products.
4) Wirecutter -- you see a neat product they review or talk about. You click through and buy.
Wirecutter gets a cut of that transaction.
What is affiliate marketing and why should you care?
Read on >>
1) Affiliate marketing is selling products or generating leads on behalf of other companies and getting paid a commission for those products.
2) Some notable examples you've seen before:
NerdWallet - you read their articles on best credit cards. You click on a link to one of those cards. You fill out an application. They get paid for delivering that lead to the cc company.
3) In https://t.co/kSfWS69ybp - same thing. Any of their financial products -- you fill out an application, and https://t.co/mCrBT43mOj gets paid for that.
But the affiliate revenue model applies beyond financial services products.
4) Wirecutter -- you see a neat product they review or talk about. You click through and buy.
Wirecutter gets a cut of that transaction.