If your default is opening social media and binging on updates from others, there's a problem. The world needs to know what YOU can offer, and I believe everyone can add value. So first, switch to intentionally becoming a creator.
10 ridiculously simple tips I wish I knew about building an audience when I first started:
I mostly winged it 🤫
Let me share my lessons so you don't have to:
(a thread 🧵)
If your default is opening social media and binging on updates from others, there's a problem. The world needs to know what YOU can offer, and I believe everyone can add value. So first, switch to intentionally becoming a creator.
Most beginner creators people aim too far high and crash. It never works for me. Instead choose tiny habits like 2 tweets a day in the morning. Or 1 video for Youtube. Or 1 short essay each day on Substack. Optimize for consistency.
What comes naturally to you? Writing your thoughts, choose Twitter. Editing interesting footage and layering a voice-over? Choose Youtube. Short essays? Choose Substack. Pick one and stick with it for at last 1 month.
Don't focus on big bold segments with hundreds of active prolific creators already fishing. Find specific audiences and move towards them.
I was a no-code maker in 2018 so that niche came naturally. Later, I expanded to the community niche. Now #buildinpublic
If your favorite niche still feels big, combine two different ones and see if it resonates w people.
Many of my fav creators are masters at this. @5harath blends mindfulness + product, @JensLennartsson is marketing + no-code, @jackbutcher is design + mindset
Each social platform has styles that work and formats you can be inspired by
Don't copy their content but use their style/format as a guide
Ex: @brandonthezhang @jackbutcher @shl have unique recognizable formats on Twitter
People are scrolling so fast on all these feeds, if you sound half-ass or hesitant, they'll move on
To write with conviction, speak about things you know and have tried and have worked well (be ready to produce proof!)
Some people never make progress because they are trapped by trying to look flawless. I make a ton of mystakes. Typos. Bad grammar at times. Busy professionals don't care. They'll get the message.
Pride yourself in consistency
It goes without saying but I think it's worth mentioning
There are no free lunches
If you want to build an audience, you have to give value, your time, resources you already have etc.
You can't just ask people favors without giving freely first
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