How I built a 7 Million+ strong COMMUNITY on social media, in 5 years.
(A thread)
Video content is the past, present & future.
Golden rule of social media : People gravitate towards HUMANS & their stories.
The easiest way to attach people to your journey is COMMUNICATION through video.
If you cant come on screen, at least use voice. Video>Photo>Written.
From day 1 :
- Wrote down ALL ideas on paper (content pieces, growth strategies, future targets)
- Decided to expand my team, whenever my income allowed me to.
- Make. Money. First.
Don't just rely on YouTube income or brands for money. You may also provide SERVICES to fans.
But in the long term, BIG money will come from brands.
Therefore accumulate numbers and create your own niche.
How to get numbers?
- Entertain or Educate or Motivate
- Create videos/pieces that address people's most common questions/thoughts about the niche you've chosen.
As you grow through your base strategy of video creation (could be YT, IG Reels or even LinkedIn Video)...
You can further community loyalty through sharing pieces of your personal story. How?
- Vlogs
- Captions that expose your mindset.
- Tweets
Be a good storyteller.