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Shreyas Doshi
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Shreyas Doshi
@shreyas

A thread of product management frameworks:

(this might be useful if you are a product manager, product leader, or founder)

Before we jump in:

Frameworks will not fix all your problems.

Used right, they should help you
1) better understand your context
2) create structure for problems
3) communicate ideas & solutions

I often use these frameworks in my product work, sometimes without realizing it.

1/
3X framework (Kent Beck)

A product can be in one of 3 stages
1. Explore
2. Expand
3. Extract

For product leaders this is the most vital framework to understand because almost every important decision should account for the stage your product is

Examples of decisions you can make more rigorously with the 3X framework:
- optimize for inputs, outputs, or outcomes?
- set more qualitative or quantitative goals?
- how to measure progress?
- what skills to look for?
- how to evaluate PMs'

2/
5Qs for product rigor

1) Who is the customer?
2) What is the problem/opportunity?
3) What is the main customer benefit?
4) How do you know customers want this?
5) What is the customer experience?

This framework provides useful structure for product proposals, reviews, etc.

Shreyas Doshi
@shreyas

If you’re a Startup trying to compete with a Megacorp—the 800-pound Gorilla in the space—you need to understand the tax inherent to being a Gorilla

And then you need to make that tax work against the Gorilla—with your product's positioning & features

A thread on Gorilla taxes👇🏾

1/
Collaboration Tax

Getting two or more product groups at a megacorp to collaborate on creating a seamless end user experience is the hardest problem in computer science.

(I am not joking)

Examples of Collaboration Tax:

Calendly exists because the Gmail team & Calendar team haven’t worked together on creating a more seamless experience for that use case.

Loom might succeed because the Gmail, Video, Meet teams at Google are probably too busy with their own goals.

The takeaway for startups:

If you can create meaningful value by seamlessly integrating features of two or more distinct Gorilla products, you will typically have a lot of runway before the Gorilla can get its act together and eliminate its Collaboration Tax.

2/
Denominator Tax

Once a Gorilla’s product reaches massive scale (i.e. the denominator for its metrics gets very large), the pressure of OKRs & incentives will often force the Gorilla’s product teams to prioritize breadth of usage more than depth of usage.

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Shreyas Doshi
@shreyas

A surprisingly high % of stupid arguments & fights on Twitter are rooted in a tiny number of fairly obvious fallacies.

Stupid arguments & the fallacies that feed them, a thread:

Fallacy 1/

Just because it’s true that all squares are rectangles, you argued that all rectangles must be squares. (And you did it with so much swagger.)

Example of Fallacy 1

X says: Successful people aren’t afraid of hard work.

Y argues: That’s BS. I work 90 hours a week at Tech Co and am still stuck in this dead-end job.

Fallacy 2/

Just because you found an exception to a general pattern, you argued that the entire pattern is false.

Example of Fallacy 2

X says: Venture capital is useful for startups.

Y argues: Not true. Foo’s startup took VC money and they crashed & burned.

Z piles on: I agree with Y. In fact, Bar’s startup did not take VC money and it’s worth a bajillion.

Shreyas Doshi
@shreyas

Why does Your Manager’s Manager (YMM) request a deck/doc during a meeting, says it’s urgent, and then doesn’t respond for days after you create & send it?

Or, why does YMM often respond with trivial feedback (e.g. formatting) & not substantive feedback?

Answers in this thread👇🏾

Have you set an entirely new password on a site & said to yourself: “surely, I’ll remember it becos this site is so important for me”. Have you then gone on to forget that password the very next week?

Me too.

The reason for YMM’s odd behavior & my password optimism is the same.

That reason is the Focusing Illusion, first described by Daniel Kahneman.

The Focusing Illusion:
Nothing in life is as important as you think it is while you are thinking about it.

When YMM asked you to create that doc as one of the follow up actions during the Product Review, YMM fell prey to the Focusing Illusion.

Trust me, YMM had no intention of making you do busywork.

YMM truly believed that it was very impt & urgent to create that doc & review it.

This was YMM’s conception of how much of their future time was appropriate to spend on the item for which they requested that doc (Item A):

Shreyas Doshi
@shreyas

A thread of resources for aspiring & new Product Managers:

(should also be useful for Eng, Design, Data Science, Mktg, Ops folks who want to get better at PM work or want to build more empathy for your PM friends ☺️)

(oh, and pls also share *your* favorite resources below)

👇🏾

1/

Product Management - Start Here by @cagan
(hard to go wrong if you start with Marty Cagan’s

2/

Tips for Breaking into PM by @sriramk
(I’ve recommended this thread in my DMs more often than any other thread, by a pretty wide

Breaking into PMing - a \U0001f9f5 // A question folks from eng/design/other functions often have how to become a PM in a tech co.

It can seem non-obvious and differs with each company but here are some patterns I've seen work. All the below assumes you have no PMing on your resume.
— Sriram Krishnan (@sriramk) April 14, 2020

3/

Top 100 Product Management Resources by @sachinrekhi
(well-categorized index so you can focus on whatever’s most useful right

4/

Brief interruption.

It’s important to understand your preferred learning style and go all in on that learning style (vs. struggling / procrastinating as you force a non-preferred learning

There is no One Correct Way\u2122 to learn

Don\u2019t feel pressured to read 70 books/year just becos Super-Successful Person X does that

Videos, Podcasts, Audiobooks, Discussions\u2014all are fine

What to do:
Understand your preferred learning style
Don't resist it, embrace it
Commit to it
— Shreyas Doshi (@shreyas) August 15, 2020

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$\U0001f1ee\U0001f1f3$

🇮🇳
@Aamani_03

॥ॐ॥
अस्य श्री गायत्री ध्यान श्लोक:
(gAyatri dhyAna shlOka)
• This shloka to meditate personified form of वेदमाता गायत्री was given by Bhagwaan Brahma to Sage yAgnavalkya (याज्ञवल्क्य).

• 14th shloka of गायत्री कवचम् which is taken from वशिष्ठ संहिता, goes as follows..

• मुक्ता-विद्रुम-हेम-नील धवलच्छायैर्मुखस्त्रीक्षणै:।
muktA vidruma hEma nIla dhavalachhAyaiH mukhaistrlkShaNaiH.

• युक्तामिन्दुकला-निबद्धमुकुटां तत्वार्थवर्णात्मिकाम्॥
yuktAmindukalA nibaddha makutAm tatvArtha varNAtmikam.

• गायत्रीं वरदाभयाङ्कुश कशां शुभ्रं कपालं गदाम्।
gAyatrIm vardAbhayANkusha kashAm shubhram kapAlam gadAm.

• शंखं चक्रमथारविन्दयुगलं हस्तैर्वहन्ती भजै॥
shankham chakramathArvinda yugalam hastairvahantIm bhajE.

This shloka describes the form of वेदमाता गायत्री.

• It says, "She has five faces which shine with the colours of a Pearl 'मुक्ता', Coral 'विद्रुम', Gold 'हेम्', Sapphire 'नील्', & a Diamond 'धवलम्'.

• These five faces are symbolic of the five primordial elements called पञ्चमहाभूत:' which makes up the entire existence.

• These are the elements of SPACE, FIRE, WIND, EARTH & WATER.

• All these five faces shine with three eyes 'त्रिक्षणै:'.

Jaya_Upadhyaya
@Jayalko1

SRI LALITHAMBIGAI, THIRUMEYACHUR (TN)
#bharatmandir #navratri2021

Kshetram where Shiva is worshipped as Meghanatha and his consort is Lalithambigai seen in Abhay mudra.
Once, a demon Pandasura was harassing the Devas who went to Devi Parashakti for protection.
@GunduHuDuGa

Devi rose from a Yaga Gunda, mounted on the Sri Chakra Rath with the name Lalithambika, waged a war against Pandasura and destroyed him. When her fury did not subside, Shiva asked her to go to Earth, assume the name Manonmani, perform penance and shed her fury.

Shiva blessed Devi to be Shanta nayagi. There is a sculpture here depicting Shiva pacifying Devi. If you observe closely, you can see that from your left hand side there will be a smile on Her face and if you see from your right hand side you can see anger in Her face.

Hayagriva taught the greatness of Lalitha Sahasranama to Rishi Agasthya. Pleased with his devotion, Ma Lalithambikai appeared before Agastya. He is believed to have then sung Lalita Navaratnamala in praise of Devi. He has also composed a hymn named Rahasyanamasahasram.

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Mystery Grove Publishi...
@MysteryGrove

By popular demand, here is the official Mystery Grove Film Recommendations list. Watch all of these in order if you want to truly understand the world we live in today.

Greg Olear
@gregolear

Trump is a Russian asset, a mob money launderer installed by his mob whoremasters to sow chaos and weaken the US & our allies.

EVERY SINGLE THING HE’S DONE since taking office is to achieve those purposes—that and to enrich himself personally.

[THREAD]

1/ His entire family is part of this. Melania is a fucking crook. Ivanka is a fucking crook. Junior and Gums are fucking crooks. They will all die in prison, except for Kushner, who, if he really *did* trade US intel for money, should be executed for espionage.

2/ Why do you think Trump installs uniquely corrupt & awful people to Cabinet positions? Pruitt, Zinke, Betsy, Rex/Pompeo, Wilbur "Melting Nazi Face" Ross. They are not there to serve us. They are not there to drain the swamp. They are there to BURN THE REPUBLIC DOWN.

3/ Trump steals. He takes taxpayer money—your money and mine—and lines his pockets with it. He exploits his office to make himself richer. This is all he cares about. Why are Republican citizens, you “fiscal conservatives,” not more angry about this? Riddle me THAT, #MAGA.

4/ Matt Whitaker, the human dildo and “acting AG,” was illegally installed to throw a monkey wrench in the Mueller investigation. That’s why they won’t release his financials. He’s fucking bought and sold. He’s going to prison for obstruction.

Justin Jackson
@mijustin

A lot of bootstrappers think they have a marketing problem:

"I need to get better at marketing."

But, it's more likely that you have a product problem:

"Do customers really want this? Do they care enough about this to switch to a new solution?"

☝️ this is why most of my book, @marketingdevs, is about:

1. Choosing the right market
2. Building something they want

"If your product is remarkable, getting noticed is a lot easier." – @peldi

I was reminded of this concept again this morning while reading @pjrvs' book (Company of One):

"Sales increase when you honestly evaluate what someone needs and then teach them the value of what you're selling."

To succeed, your product has to offer an outcome that is highly desirable to a large group of customers.

The number of sales your product receives is a multiple of these two variables:

1. How big is the target market?
2. How desirable is the outcome you're offering them?