This creates buy-in and alignment on why this is important from day 1.
Marketing 101
How to build a brand strategy from 0-1: a guide for startups
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This creates buy-in and alignment on why this is important from day 1.
Brand strategy is WHY you will win.
Marketing plan is HOW: levers you will pull to hit your goals.
Do tear downs.
Understand leading value props.
Interview users of your competition to understand what’s working, what’s not.
Know who the players are and where they play vs where you will play.
Complete this sentence
We are the only brand that does x, y and/ or z.
Are you better, faster, cheaper? What makes you different and how would you say that efficiently.
Data helps. If you already have a product, know who is already a purchaser and why.
Otherwise, create user personas of ideal customers.
Have fun! How do they get news? What social accounts do they follow? What shows are they watching?
A brand pyramid helps you to think about the core essence / brand sentiment.
How do you want to make someone feel.
Create your voice & tone of your brand
Use statements like: We are this, not this
Ex: we are bold, not judgemental
Ex: we are funny, not crass
Pull together examples of social captions, welcome email and product copy for North Star.
Pull inspirational photos to guide a designer to create 3 mood boards for your brand to react to. Use the brand pyramid to guide you.
Refine and get to your MVP quickly. Don’t obsess over every pixel in the beginning.
A brand is a living thing. Just like a human it learns and grows as new pieces of information from customers, product and market.
May 6-13th (4.5 hrs total + 1:1s)
Learn exactly how I grew House of Wise w/o Google & Facebook using community-led marketing & sound brand strategy
https://t.co/bUGEl7zBwy
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MASTER THREAD on Short Strangles.
Curated the best tweets from the best traders who are exceptional at managing strangles.
• Positional Strangles
• Intraday Strangles
• Position Sizing
• How to do Adjustments
• Plenty of Examples
• When to avoid
• Exit Criteria
How to sell Strangles in weekly expiry as explained by boss himself. @Mitesh_Engr
• When to sell
• How to do Adjustments
• Exit
Beautiful explanation on positional option selling by @Mitesh_Engr
Sir on how to sell low premium strangles yourself without paying anyone. This is a free mini course in
1st Live example of managing a strangle by Mitesh Sir. @Mitesh_Engr
• Sold Strangles 20% cap used
• Added 20% cap more when in profit
• Booked profitable leg and rolled up
• Kept rolling up profitable leg
• Booked loss in calls
• Sold only
2nd example by @Mitesh_Engr Sir on converting a directional trade into strangles. Option Sellers can use this for consistent profit.
• Identified a reversal and sold puts
• Puts decayed a lot
• When achieved 2% profit through puts then sold
Curated the best tweets from the best traders who are exceptional at managing strangles.
• Positional Strangles
• Intraday Strangles
• Position Sizing
• How to do Adjustments
• Plenty of Examples
• When to avoid
• Exit Criteria
How to sell Strangles in weekly expiry as explained by boss himself. @Mitesh_Engr
• When to sell
• How to do Adjustments
• Exit
1. Let's start option selling learning.
— Mitesh Patel (@Mitesh_Engr) February 10, 2019
Strangle selling. ( I am doing mostly in weekly Bank Nifty)
When to sell? When VIX is below 15
Assume spot is at 27500
Sell 27100 PE & 27900 CE
say premium for both 50-50
If bank nifty will move in narrow range u will get profit from both.
Beautiful explanation on positional option selling by @Mitesh_Engr
Sir on how to sell low premium strangles yourself without paying anyone. This is a free mini course in
Few are selling 20-25 Rs positional option selling course.
— Mitesh Patel (@Mitesh_Engr) November 3, 2019
Nothing big deal in that.
For selling weekly option just identify last week low and high.
Now from that low and high keep 1-1.5% distance from strike.
And sell option on both side.
1/n
1st Live example of managing a strangle by Mitesh Sir. @Mitesh_Engr
• Sold Strangles 20% cap used
• Added 20% cap more when in profit
• Booked profitable leg and rolled up
• Kept rolling up profitable leg
• Booked loss in calls
• Sold only
Sold 29200 put and 30500 call
— Mitesh Patel (@Mitesh_Engr) April 12, 2019
Used 20% capital@44 each
2nd example by @Mitesh_Engr Sir on converting a directional trade into strangles. Option Sellers can use this for consistent profit.
• Identified a reversal and sold puts
• Puts decayed a lot
• When achieved 2% profit through puts then sold
Already giving more than 2% return in a week. Now I will prefer to sell 32500 call at 74 to make it strangle in equal ratio.
— Mitesh Patel (@Mitesh_Engr) February 7, 2020
To all. This is free learning for you. How to play option to make consistent return.
Stay tuned and learn it here free of cost. https://t.co/7J7LC86oW0
