BC CULTURE
Saved by @WebbDarrrel

1/ Amazon is famous for its writing culture:

• "Mock press releases / FAQs" for new product pitches
• "6-page memos" instead of Powerpoint

Two former Amazon execs wrote a book called "Working Backwards" detailing the philosophy.

Here are some insights 🧵

 2/ The "Working Backwards" playbook

Instead of creating a product then finding customers, Amazon asks "What does the customer need?" and works toward the product.

✅Customer need --> Create product
❌Create product --> Find customer
3/ Write a mock press release

To determine if the customer need makes biz sense, employees write a press release:

• What problem is the new product solving
• Why it's better than existing options

To persuade a customer, the document has to be jargon-free and tell a story.
4/ Press release forces big thinking

You don't write a press release for an incremental improvements.

Creating a product worthy of a press release means really solving a customer problem and going after markets with large TAMs.
5/ Include an FAQ in press release

Addressing every potential customer question can help identify hurdles to getting something to market...and also uncover opportunities.
6/ Why memos over Powerpoint?

Amazon famously has execs write 6-page narrative-driven memos instead of Powerpoint decks.

The practice began in 2004 when Jeff Bezos noticed nothing was being decided after 60-minute long meetings with his inner circle (AKA S-Team).
7/ Memos > Powerpoint #1: More info density

People read faster than people can talk meaning that -- for a 60 minute meeting -- reading a memo before discussing an issue conveys much more information (10x more per one of the book's authors).

Narratives are also more memorable.
8/ Memos > Powerpoint #2: Ideas > Charisma

In Powerpoint presentations, a great presenter can sell a bad idea. Conversely, a poor presenter may be unable to sell a great idea.

In a memo, the idea wins.
9/ Memos > Powerpoint #3: Better analysis

Powerpoint's hierarchical (and sequential) structure is not ideal to address complex issues.

Narrative-driven memos can be multi-causal and provide a 360-degree view on a topic.
10/ Memos > Powerpoint #4: Focusses a meeting

If every meeting participant spends the first 1/3rd of a 60-minute meeting reading, there is a huge transfer of information.

It's a forcing function to get everyone on the same page and makes the remaining 40-minutes high quality.
11/ Memos > Powerpoint #5: Shared understanding

Whether or not one agrees with everything in a memo, focussed reading of a document provides a shared knowledge base with which to begin discussions.

Further, someone can quickly "get up to speed" by reading past memos.
12/ Memos > Powerpoint #6: Decisions need narrative

Powerpoint and Excel are great at communicating data.

However, at the executive level, you are making complex decisions and leading. This requires a mastery of narrative (AKA memo writing) to persuade stakeholders.
13/ Writing is crucial to help a company scale

At 20 employees, Bezos could be in every meeting. At 1k+ employees, he needed a way to “inject his lens of thinking” into the organization.

An archive of writing helps encode the thinking across the company (e.g. Annual letters)
14/ If you enjoy business breakdowns (and dumb memes), def HIT THAT FOLLOW.

For more on the book, check this a16z podcast:
https://t.co/Gz876YZs1b

Here's the book:
https://t.co/qTzLMrCCYw
15/ FYI, if you liked this Amazon thread, you might like this thread about Netflix's culture:
https://t.co/TnEdX81mCo

More from 𝚃𝚛𝚞𝚗𝚐 𝙿𝚑𝚊𝚗 🇨🇦

Trung Phan
Trung Phan
@TrungTPhan
Steve Jobs famously said innovation is "saying no to 1000 things" before you say yes.

For more than a decade, Apple has used Pablo Picasso's Bull to drive home the lesson.

Here's a breakdown 🧵


In Dec. 1945, Picasso created "The Bull", a series of 11 lithographs (stone prints).

With each successive print, a bull is simplified and abstracted. Picasso's goal was to find "spirit of the beast".

At Apple, employees are taught this philosophy.


Below are the 1st, 4th and last stone print.

The bull progresses from:
◻️a realistic drawing
◻️to a deconstructed image w/ the famous "abstract" style
◻️to lines outlining a shape

Through 11 iterations, Picasso simplified the image until it captured the "essence" of the bull.


Picasso said of the abstraction process:

"Two holes. That’s the symbol for the face, enough to evoke it without representing it. But isn’t it strange that it can be done through such simple means? Whatever is most abstract may perhaps be the summit of reality.”


Enter Apple University.

In 2008, Steve Jobs tapped the dean of Yale School of Management to create an internal training curriculum for Apple.

The program was meant to teach new employees Apple's culture and design philosophy (the teachings are rarely shared with the public).
ALL
Trung Phan \U0001f1e8\U0001f1e6
Trung Phan 🇨🇦...
@TrungTPhan
The most memorable interview I did this year was w/ Stanley Druckenmiller, who famously made $1B shorting the British Pound.

The trading legend's track record includes a 30-year stretch returning 30%+ a year (without a single down year).

Here are 8 investing lessons🧵

1/ Make concentrated bets in high conviction plays


2/ Concentrated bets can sometimes *reduce* risk


3/ Use a multi-disciplinary approach to investing


4/ Know when to sell (he never uses a stop loss)
FINANCE
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Trung Phan \U0001f1e8\U0001f1e6
Trung Phan 🇨🇦...
@TrungTPhan
The Wall Street Bets due diligence on Wendy’s is gold.

The catalysts are:
◻️ The release of a new summer salad
◻️ The @Wendys Twitter account, which has mastered “meta pragmatic roasting” (which is effective with younger people)
◻️ The fact it literally sells chicken tendies


OP:

Here’s a more fundamentals-driven analysis of Wendy’s

https://t.co/A2k19S9M7J


😂😂😂


Further Wendy’s analysis from @CliffordAsness !!
PUMP DUMP
Trung Phan \U0001f1e8\U0001f1e6
Trung Phan 🇨🇦...
@TrungTPhan
Our intuitions often leads us astray. A good reminder: study counterintuitive math and economic results.

Here are 9 of them 🧵

The Birthday Paradox

In a room of 23 people, there's a >50% chance that 2 people share the same birthday.

This type of probabilistic thinking does *not* come naturally to many people.


The Coastline Paradox

Fractal geometry is also confounding:

The coastline of a landmass does not have a well-defined measurement. As the unit of measurement gets smaller (eg. from KMs to cm), the length increases without limit.


Winner's Curse

In an auction, the winning bid will usually exceed the intrinsic worth of an item leading to a significant overpay (and negative net profit for the winner).


Braess's Paradox

Removing an extra road can make everyone's commute time faster.

Why? The existence of a "fast" road leads to congestion because everyone uses it. If you remove the shortcut, traffic flows better.
FINANCE , COUNTERINTUITIVE
Trung Phan \U0001f1e8\U0001f1e6
Trung Phan 🇨🇦...
@TrungTPhan
For decades, Jeff Bezos shunned ads.

But now, Amazon’s ad business is huge: it’s on a $30B+ annual run rate (more than 2x the combined sales of Twitter, Snap and Pinterest).

Here’s how it happened 🧵


1/ Amazon doesn’t break out its ad business separately in financial filings. However, most analyst believe ads make up the majority of its “Other” revenue segment.

This figure has exploded from $1B in 2015 to a current annual run rate of ~$32B.


2/ In 2009, Bezos said “ads are the price you pay for a crappy product”.

But the business is so lucrative that Amazon’s interface has been swamped with ads:

◻️ First 3-7 search results (left in red)
◻️ Most of the product page (right in blue)


3/ Prior to the rise of ads, Amazon set out to build the ultimate organic customer recommendations engine.

The approach was codified in a famed 2003 research paper: “Amazon Recommendations: Item-to-Item Collaborative Filtering.”


4/ In recent years, Amazon organic recommendations:

◻️"Customers who bought this also bought this"
◻️"Customers who viewed also viewed"

Have been replaced w/ ads:

◻️ "Sponsored products related to"
◻️ "Brands related to this category"
TECH

More from Culture

Rob Ford
Rob Ford
@robfordmancs
One of the authors of the Policy Exchange report on academic free speech thinks it is "ridiculous" to expect him to accurately portray an incident at Cardiff University in his study, both in the reporting and in a question put to a student sample.


Here is the incident Kaufmann incorporated into his study, as told by a Cardiff professor who was there. As you can see, the incident involved the university intervening to *uphold* free speech principles:


Here is the first mention of the Greer at Cardiff incident in Kaufmann's report. It refers to the "concrete case" of the "no-platforming of Germaine Greer". Any reasonable reader would assume that refers to an incident of no-platforming instead of its opposite.


Here is the next mention of Greer in the report. The text asks whether the University "should have overruled protestors" and "stepped in...and guaranteed Greer the right to speak". Again the strong implication is that this did not happen and Greer was "no platformed".


The authors could easily have added a footnote at this point explaining what actually happened in Cardiff. They did not.
CULTURE
dan spaceman
dan spaceman
@ohlaika
ugh i wanted to do a thread about the wars in Star Wars and how the two outlying wars (the clone wars in the prequels and the cold war/civil war in the sequels) are really weird but i don't feel like it any more.

my first argument is that the Clone Wars were a really complex morally gray moment in Star Wars canon in like, 5 different directions and I'd kind of like to know why Lucas did that.

especially with the direct line that's drawn in the OT with the allegory of WW2 and Vietnam with the rebels being the Vietnamese and the Empire being America. That...doesn't exist in the Clone Wars.

for starters: it's weird it's called the Clone Wars. I get why, because that's what Kenobi calls it in STAR WARS, but the clones are a small facet in the larger story of the war.

the clones basically only exist as a macguffin in AOTC that is...extremely confusing ultimately. Because if you accept that Sidious has this grand master plan to use this war to destabilize the Republic and form an Empire...it's way too complex.
CULTURE
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Robin Monotti
Robin Monotti
@robinmonotti
Let me talk about something
I consider myself qualified to discuss: a film director, Oliver Stone. OS is a great political director & a very clever man, one of the best in the industry. My view is that he did not simply take the Russian vx because he didn't want to wait for US 1

He's a very clever man, he made a judgement for his own life, for his family, & he chose the Russian vx instead of any of the Western ones, because he wanted the vx & considers Sputnik V the safest one.

I can see the logic:
1 No accountability for any of the Western vx, nobody can sue for any damage etc.
2 Those who made Sputnik V know they are always personally accountable to Vladimir Putin
3 S5 is based on a pre-existing vx with minimal changes so safety tried for many years

So if the Russians could find a safe way to adapt a tried & tested technology & only alter what is required, using adenovirus vectors, a technology in use for 50 years, experimented on for vx since the 1980s, why were Western Big Pharma so keen on something completely new: mRNA?

That is the question that Oliver Stone is indirectly asking us all to look into & answer: why were Western Big Pharma all at once suddenly so keen on using mRNA when there were much safer & tested directions available (adenovirus vectors), what is it that Western Big Pharma want?
CULTURE
Jerry Daykin
Jerry Daykin
@jdaykin
Time to lift the lid? Can you ‘live tweet’ reading a 6 year old playbook you co-wrote and it not be the be the most boring thing ever? How could something written about social media 6 years ago possibly even be relevant eh?! #StorytellingAtScale


From a creative perspective we could almost stop right here... the biggest challenge in churning out content is that you don’t give yourself the time to make exceptional content that you’d actually want millions of people to see... like your TV ads. #StorytellingAtScale


This doesn’t seem... controversial? But we gave it a whole page because frankly all too often it still is 🤷‍♂️ #StorytellingAtScale


An integrated campaign that brings the same campaign idea (and distinctive assets ideally) to life but in a way that makes sense on social...? Sounds pretty obvious. This was the output of the first ever UK ‘Publishing Garage’ workshop with Facebook & Elvis. #StorytellingAtScale


Ahh yes, perhaps not award winning creativity but let’s acknowledge FB isn’t always the biggest/broadest brand building canvas... practical occasion based (category entry point even?) content and simple reminders or prompts play a big role. #StorytellingAtScale
CULTURE
It's TEGAN!
It's TEGAN!
@tegan_oneil5000
on a very basic level it is astounding to me that seemingly half the country is hooked on the adventures of The Vision & Scarlet Witch, whose last series together was a precise contemporary of Watchmen and The Dark Knight Returns, and which was quarter box fodder for decades

in hindsight, of course, the idea of framing a superhero story as a suburban dramedy seems novel and fresh to people, but that’s only because other people spent literally three and a half decades sleeping on it


now, of course, many new fans who look into the history of the matter might wonder why such a seemingly popular and fecund direction for these two characters was permanently shelved in the late 80s, what set of factors could possibly have -


they were able to put back some of what was broken - in time - but they never were able to get back to the marriage, and by the time the characters had new status quos in the early 90s the company had moved away from those kinds of genre experiments, and the rift became permanent

the Vision was a humorless drip for years, doing much the same schtick as Data during the precise years ST:TNG was airing

and as a consequence of those stories Wanda permanently became the poster child of women who cannot handle their power because of female inconstancy ...
CULTURE

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Margatha Natarajar murthi - Uthirakosamangai temple near Ramanathapuram,TN
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Unique Natarajar made of emerlad is abt 6 feet tall.
It is always covered with sandal paste.Only on Thriuvadhirai Star in month Margazhi-Nataraja can be worshipped without sandal paste.


After removing the sandal paste,day long rituals & various abhishekam will be https://t.co/e1Ye8DrNWb day Maragatha Nataraja sannandhi will be closed after anointing the murthi with fresh sandal paste.Maragatha Natarajar is covered with sandal paste throughout the year


as Emerald has scientific property of its molecules getting disturbed when exposed to light/water/sound.This is an ancient Shiva temple considered to be 3000 years old -believed to be where Bhagwan Shiva gave Veda gyaana to Parvati Devi.This temple has some stunning sculptures.
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Pyramiding 2.0

A thread-


What is pyramiding?

It is simply adding to your winners.

Why use pyramiding?

1. It makes your winners bigger than your losers.

• Because you are adding positions when your trades are going your way, you are increasing your gains but your losers will be small comparatively.

2. You lose less during Draw-down time ( it saves you from losing big during whipsaws )

• Many times when the market is in sideways mode, Entering a trade with full risk might not be the best idea.

• So, you test the waters with a small position first, it could be ⅓ or ¼ of your total risk.

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They say that don’t put all your eggs in one basket, but don’t put them in too many either.

• See, Everyone can see charts and find breakouts, pullbacks etc.
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SRI SWETHA VINAYAGAR, THIRUVALANCHUZHI, KUMBAKONAM
(TN)
#bharatmandir

While main deity is Shiva as Kapartheeswarar, the kshetram is famous for Ganesha, known as Swetha/Vellai Vinayagar (white Vinayak)

During samudra manthan, Vasuki snake (used as rope) started spewing venom.


Unable to bear the intense heat, Devas rushed to Siva. He told them that this was because the task was started without getting Ganesha’s approval.
So the Devas created a Ganesha murti from white sea foam and worshipped it.
It was later taken by Indra to Indralok.
@GunduHuDuGa


But once Indra had to come to Earth to pray to Shiva to seek relief from a curse inflicted on him. So he brought the murti of Ganesha with him. When he came here, he wanted to take bath before puja. So he gave the murti to a boy to hold for sometime. The boy was actually Shiva.


He kept the murti down and vanished. Indra could not lift it again and a divine voice told him to let Vinayagar stay there and visit every Ganesh Chaturthi to pray.
Since Vinayagar is made of foam, no abhishekam is done here. Only punugu is applied n camphor powder is sprinkled
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I am reading through reams of late-1920s communist poetry and easily my favourite title so far is: "To a Lady who Rejected a Poem about Spring as a Petit-Bourgeois Deviation"

The last lines:
"So here's my hat into the air,
Three cheers for your amazing hair,
For coal mines, and for turbines, too,
For steel, the Comintern and you!"

A not exactly graceful (though possibly satirical) title: "Lines Disassociating Myself from Yessenin and Supporting the Otherwise Unfounded Legend that I am a Foremost Proletarian Writer"

An excerpt:
"Goodbye verses of Yessenin
Goodbye literary slop-
You are not the line of Lenin
You are not the line of WAPP

Never shall I moan a
simple lyric from the heart
I'll devote my new corona
to the proletarian art"

The poet was Joseph Freeman, who published much of his revolutionary verse in the New Masses, a stylish journal of the interwar American literary Left.
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Master Thread of all my threads!

Hello!! 👋

• I have curated some of the best tweets from the best traders we know of.

• Making one master thread and will keep posting all my threads under this.

• Go through this for super learning/value totally free of cost! 😃

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2. @sanjufunda
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These setups I found from the following 4 accounts:

1. @Pathik_Trader
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Everything covered in this thread.
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4. Examples
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