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Saved by @EcomShit

In the past 11 months

I've sent over 350k cold emails

5 timeless lessons I've learnt:

Thread👇

 1// The best cold emails have 3 main components:

🤜 Well personalized

Research the other person.

It takes just a few minutes but the returns are exponentially higher.

100 personalized emails >> 10000 copy paste spammy cold emails
🤜 A short intro that instils trust & authority.

Tell them who you are, what your experience is & why they should care

Tell them how much money your clients have made because of you
Learn how to write I sentence case studies from @blackhatwizardd

e.g

My name's X & I recently helped {{client-name}} more than double their revenue from $12k/month to $26k/month in just 9 weeks just through email marketing.
Namedrop your clients

Build social proof by namedropping bigger companies that everyone knows.
🤜 Strong CTA

"Interested?"

"Worth exploring?"

If your prospect likes the rest of the email and then reads the CTA, what will he think?

"Yeah, maybe I should do ads. This is definitely worth exploring."
And they will think about ads later.
They won't think about you.

They don't care about you.
But what if you had a stronger CTA?

"If you want explosive growth like {{case-study-client}}, let's talk this week?"
Now, you've transitioned them from thinking about your mechanism, which in this case is ads

to thinking about YOUR service

and thinking about YOU.
"Yeah, this guy seems to be experienced and is able to get good results. Let's just talk to him and see if he's legit."

That's it, you got the call!

which brings me to the second lesson👇
2// Your goal is to sell the phone call, not the complete service

Imagine this:

You get a cold email from a stranger from some corner of the internet

Unless you have a ton of money spare, there is a very low chance that you will pay him $5k or $10k just from an email
You'd want to

> Research him
> Talk to him
> See reviews & testimonials

So when you email someone

Give them a chance to do all this

- Share your website
- Have testimonials and case studies
- Make a VSL explaining who you are and what you do
- Get them on a phone call
The goal is to move them down the funnel

ONE-STEP-AT-A-TIME

Cold email > Phone call > Demo call > Invoice > Onboarding > Fulfillment

Don't try to take shortcuts or act smart

Sell the call, let the call sell your service.
3// Talk like a human

"Dear sir

We at [newcompany] strongly believe..."

I'll stop you right there mate.

No stop.
You don't email people like that.

> Be a little casual.
> Sound like a human
> And definitely don't send a template to 10,000 people.

Start with Hey/Hi

Introduce yourself
Do some market research about the language those people use.

The industry and person's name determines a lot about how they read, write & talk.
You don't wanna mail a 55-year-old corporate guy:

"Yo man wassup!"
But you also don't wanna email a 23-year-old founder:

"Respected sir..."
4// Keep it short

We all know attention spans are at an all-time low in 2021

If you send a 600-word cold email
NO ONE IS GOING TO READ THAT

Keep it short
Less than 150 words

And don't write in a 3-inch block of boring text

No one's going to read so much text

Add spacing & line breaks
🤜 The goal of the first part is to get the prospect to read the intro & case study.

🤜 The goal of the case study is to get the person to read the CTA

🤜 The goal of CTA is to get the person to reply or book a call.
5// If you wouldn't respond to it, don't send it.

This is by far the best test to find holes and shortcomings in your cold email.
Read it out aloud.
✔️ Does it flow?
✔️ Would you trust that guy if this was your first interaction with them?
✔️ Would you respond to it right now? Is there enough urgency?
If it passes this test, you can even run it through a friend or business partner and ask them the 3 questions above.
Bonus🏁

Do you want:
🤜 13 cold email scripts that work and get you booked calls?
🤜 11 hot services that everyone is buying right now
🤜 9 profitable niches that could make you a ton of $$$
🤜 My omnichannel guide

All for free?

Get it all here👇

https://t.co/Fea3wnO1Hc
The best agency owners to follow and learn from: @oliviercantin @THETYFRANKEL @NickAbraham12 @sean0to10k @linkedin_king
Follow me @donvesh and retweet this thread if you found it useful!

Read this thread if you want to start your own agency/freelancing business
https://t.co/FcTFr4yGby
retweet & like if you found this useful

https://t.co/rRQaS7rZcC

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Let's start with a basic question:

"What does my prospect already know?"

This question will help you develop your complete funnel in such a way that you can close 50x more deals

Now, let me set this straight right now

You have 3% of your target audience at a stage where they can/will buy from you right now.

The rest 97%?

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With the exact cold email scripts you can use!

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Subject line:

{{name}}, I can help!

Hey {{name}}, [unexpected icebreaker]

{{personalised line}}

I am Donvesh, {{case study}}

We’ve put together a short PDF that explains how I got the results above (in Case study) without x

Just reply to this email with a simple “yes” and I'll send it over!

{{signature}}

Make a lead magnet for your extremely specific niche
And pitch that in your cold emails.

10x more scalable

“I’ve put together a short PDF that explains how I got the results I told you (in Case study section) without xxx”

9-15 page super valuable pdf

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How to make a $10k/mon agency in less than 3 months

Thread:

The easiest way to start an online business is to make a service-based agency.

Let's get right into it.

1. You need to have some skills.

VALUE THAT YOU CAN PROVIDE TO YOUR CLIENTS SO THEY PAY YOU EVERY MONTH.

YOU NEED TO TARGET RETAINER BASED SERVICES TO GET TO $10k/mon fast.

Now, what can you charge a retainer for?

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Try to sell a service which they need every month.

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Don't sell anything to anyone

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Pay 3 of them $20/hr and get to know all their pain points and problems
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Why do these agencies pay an 18 year only random guy $2,500 every month?

Cold email as a service fulfilment explained

Thread:


The steps in fulfilling cold email as a service

1. Domain setup
2. Scraping leads
3. Hiring first line writers and writing first lines (most important)
4. Writing scripts
5. Sending emails

1) Domain setup? (onboarding...)

I make it 101% clear that they won't get any meeting booked for the first 2 weeks.

I charge 50% for the first month.

Everything is fully transparent from the beginning so they won't leave me or chargeback

See it in action:

1. I charge $3k normally but $1.5k normally.

2. I don't send any emails for the first 10 days.

3. I use this time to scrape leads & write sequences also.

4. I keep asking questions and for case studies to ensure my scripts in this period.

2) Scraping leads?

- Use https://t.co/rFCiIWzocX
- Find the target niche
- Scrape emails
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@DONVESH
Building your high-ticket offer.

Part 1: How to build a service-based agency

{{Hint: This thread can make you $10k easy!}}

Thread:


Let's say you are a web designer.

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