BC STARTUPS
Saved by @zmbnski

The best way to know if people like your product is NOT:

- Have a lot of emails in the waiting list
- Become #1 on PH
- Become #1 of HN or Reddit
- Have people that saing "I'll pay"
- Have a lot of free users

The best way to know if they're actually pay for it.

 The only thing that matters is your product providing a value, and you can't know this until people will pay money for it.
We can have a first signal of a product/market fit after the launch by check how many sales we've got in the first 24h. Some scale:

200+ This has a high potential.
100+: This has a potential.
50+: Some people need it.
10+: People almost don't need it.
0+: People don't need it.
This is for a single time payment product. For a subscription probably it should be less because people hate subscription.

And obviously, you should have a lot of traffic like 3-5k+.
Here is a stat for my products (macOS apps) for the first 24h after the launch:
Justin Jackson @mijustin shared his SaaS benchmark:

Ask credit card upfront:
- Visitor to trial: 0.75% - 1%
- Trial to paid: 40% - 60%

Do not ask credit card upfront:
- Visitor to trial: 5%+
- Trial to paid: 8% - 20%
Here is one of the best example that I know for a single time payment product:

https://t.co/iyUSmsrFfH by @lukaszmtw and @PawelMag

First 24h stat:

- Visitos: 9,221
- Sales: 575
- Convertion rate from visitor to sale: 6.23%

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Things you don't need to launch your product: a great name, a one-word domain, a beautiful logo, an ever better website, brilliant copy, perfect code, custom illustrations, shiny buttons, optimized CSS…

Things you do need: a product that solves a problem for someone. That's it.

If you solve a problem for someone, you will be surprised by how much you don't need.

If you don't solve a problem for someone, you'll be surprised by how much won't help.
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Jennifer Scheurle
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It has been super tough to end up here but: Today, I have finally signed an offer for my next gig. TBA, still, but finally after such a tough 2018, honestly!

I learned so much about interviewing and negotiating globally that I thought I'd write a master-thread on my thoughts:


First of all: Everybody always thinks that there are "stars" in this industry who can go anywhere and get a job in an instant - some people would count me as one of them.
Let me tell you: It's a myth. Star or not, companies differ WILDLY in their needs, culture and requirements.

There is no guarantee for a job, ever. There is no holy grail level you can reach that will make you into this being that can pick and choose wherever they want to go. In the end, you need to find the exact right fit for both you and the company. That's a marathon, not a sprint.

Further: Interviewing in this industry takes FUCKING FOREVER. At every place I had interviews with I got at least to mid-tier stages and that always means at least 2-3 interviews. 3-5 interviews before an offer is STANDARD. Jup. I know. It's a lot.

With some companies I have been in on and off discussions for literal months. 2-6 months to get an offer ANYWHERE is completely normal. If you're looking for a job, you need to be really patient. I know that's super tough, especially when you desperately need a new job.
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Ben Tossell
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@bentossell
I don’t buy into “you should have a cofounder”

I think investors are just hedging their bets on the team

Actively finding a cofounder seems odd and forced to tick a box ✅

If you (potentially) have one, great!

💰Pay amazing folks (contract/FTE/PTE)

One pro is to share the burden with someone who cares as much about the business as you do.

Going looking for a cofounder (whether you’re pressured to or not) seems like a disaster
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Corey Haines \U0001f4a1
Corey Haines 💡...
@coreyhainesco
A couple months ago, I got an email out of the blue from someone I had never met or heard about.

Today, that person co-hosted a webinar with me that had over 470+ registered and 130+ live

👇 Quick lesson on how to successfully pitch partnerships and co-marketing opportunities

How did he get in contact with me?

He sent a cold email, but not just any email. It was clearly personal, relevant, and conversational.

Lesson: Notice the language he used and how he tied it back to previous webinars.


Not only was it well written, but I could also easily judge if he'd be a good fit based on the article he wrote and linked to.

It's SUPER well-written and proved that he knew what he was talking about.

Lesson: Make your "ask" as easy as possible to consider.

There were three things that made the webinar a big success:

1. Tyler sent the webinar to his email list and did a lot of promotion.

2. He prepared ahead of time and put a lot of work into the deck, even incorporating some Baremetrics assets and references.

3. He had fun

Super appreciate all the work @TylerHakes put into today's "SEO for SaaS"

If you missed it, here's the recording:
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Ravi Kumar I Success Coach
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💥How I monetized my skill and made over $3300 in 12 months with almost no Twitter following and my plans to make $ 33 K in 2021 (10X) ?

A thread 👇


1. 🔥 Work hard & achieve something substantial in life. Then teach others who want to achieve the same thing.

The more grander your achievement, the grander is the reward to teach.

I made the mid-career transition to product management and teach the same to many aspiring PMs

2. It's easy to think that you know less, because your role models are ahead of you.

🧠But there is always something that you know, which others don't know.

Remind yourself of how far you have climbed in the ladder of knowledge.

Many people minimize their existing knowledge.


3. Cohort based courses (CBC) are magical. Because it enables you to price it reasonably yet scale it to a batch of 15 in a cohort.

I will write a separate thread on the power of running CBCs.


4. Teach with the intent to serve. 🙏

My participants know that I deeply care to give them massive value. I am always looking to give them 10X value of the price they paid me.

I trust they are going to be spreading the word 🗣️ about the course to their network.
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