@buzz_chronicles save as startups

At Udemy, we were 3 first-time entrepreneurs trying to raise seed capital. We made every mistake in the book.

We got 200+ no’s and wasted 12 months fundraising.

We eventually pulled through, just barely. 😅

This thread shares our mistakes as lessons for founders.

**Read On**

We built an impressive product, but we were nobodies.

We thought: we need money to build our vision, so let’s go talk to some investors.

WRONG.

Nobody gave a fuck that we needed money. We needed to prove we deserved their money.

We met some associates and intermediaries who might introduce us to investors.

Few decision-makers wanted to meet with us.

We should’ve stopped there.

If getting meetings is hard, it will take you forever to raise.

Instead, spend your time building product + getting traction.

I was frustrated with investors: treated them as adversaries who asked dumb questions. My derision turned them off.

Learn to understand and appreciate investors. Follow them on Twitter, listen to podcasts from @HarryStebbings or @eriktorenberg.

An investor's job isn't easy.

They kiss a ton of frogs just to find one deal that may make them money 10 years from now.

They only win if you become a billion dollar company.

Don’t kid yourself - if you aren’t the right fit, bootstrap.

Risk-adjusted, bootstrapping can make you happier and more successful.

1) Core attributes of a promising founder worth following:
- Progress/trajectory over time
- How well they lead a team &
- Make the vision happen
- Most impressed when someone is way ahead of where you thought they would be when you check up/see them a few months later.

2) Indie Makers have such a benefit of being small, fast, nimble workers in comparison to big companies.

We can easily pivot and vastly change a project of ours. We can change as we learn more about our users.

Big companies can take months/years for even the smallest of pivots.

3) Before you find a product market you can pivot your project as many times as necessary until you find something that works.

Then you only have one thing to do: scale, scale, scale.

4) Be obsessed with the little details.
- listen to every single person who uses your product
- reply to every single person who emails you about your product
- ask them what they like and do not like
- iterate your product, make changes, pivot if necessary

5) Paul Graham's (@paulg) name came up with a feeling of great admiration! Naturally! It was Paul who said:

In the early stages of a company just;
- write code
- talk/sell to customers to stress test your idea

Nothing else.

Choosing a business partner could be the 2nd most important relationship you ever choose (after who you marry.)

I just got out of a 5-year partnership that had become toxic.

Here's where I went wrong.

👇🏼👇🏼👇🏼

1. If business partnership was like marriage, I'd married someone that I'd only been on a few dates with and barely knew.

I partnered out of insecurity with someone who talked a good game and seemed strong in the areas I felt weak.

This insecurity cost me $$$

2. Questions I wished I had asked before taking on a partner:

- What are my goals for this business?
- What are my strengths and weaknesses?
- What parts of starting/building this business am I the most unsure about?
- What might my perfect partner look like?

3. Qualities to look for in a business partner:

✅ Financially sensible & secure
✅ Shared vision & goals
✅ Emotionally intelligent (high eq > high iq)
✅ High integrity
✅ Similar work ethic

4. How to split equity

50/50 isn’t a business decision, it’s a settlement.

It’s a common way to decide equity splits because a down-the-middle split seems 'fair'. However, it's also lazy and more often than not is a bad deal for one person, and gets worse the longer it goes on

10 fast-growing companies you've (probably) never heard of.

Thread 👇

1/ @Cubii

Ultra-portable elliptical trainer.

Why the 📈?

-Part of growing workout @ home trend
-Super small (fits under a desk or table)
-Proprietary tracking app
-Smart "fit while you sit" branding
-Sizable community of Cubii users

2/ @undraw_co

Open source illustration library.

Why the 📈?

-1000s pro-level illustrations
-As illustrations replace stock photos, demand for illustrations=📈
-Part of growing open source media libraries (music, images and icons)trend

@unDraw_co 3/ @flodeskinc

Email service provider that focuses on design.

Why the 📈?

-No-frills UI
-Appeals to Shopify stores
-Attractive email templates
-Designed for ecommerce marketing

@unDraw_co @flodeskinc 4/ @pushpay

Venmo for church donations.

Why the 📈?

-7900+ churches use it
-Disrupting cash donation baskets
-Taps into cashless payments meta trend