BC STARTUPS
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👇 Thread. New deck getting published this week: "Consumer startups are awesome, and here's what I'm looking to invest in at Andreessen Horowitz." If you want to read it, subscribe to my newsletter here: https://t.co/262t8eh0wf

 1/ A lot of new consumer technologies have been introduced to US households in the last 100 years. But it's taken many of them - like the telephone - more than 50 years to get to the majority of the US. Why is that?
2/ We had to literally teach people how to use phone. Which end goes to your mouth, which goes to your ear. Say "hello" when people call. The motivation of consumers to talk to their friends has always been there, but we had to teach the behavior
3/ If you compare phones to the latest technologies, there's been a huge shift. Things are being picked up much faster.
4/ Even while there's been all this innovation recently, physically speaking, we are still the same human beings from 100,000 years ago.
5/ We are the same humans who painted on cave walls because we love creativity. We are the same humans who built theaters because we love to be entertained. We took selfies as soon as the technology allowed. And we've always loved scooters.
6/ Technology changes, but people stay the same. And at the intersection of that, when startups find growth hacks that get them going with a killer product, something magical can happen.
7/ I have a bunch of case studies. First, the car industry in the 1900s, and the Michelin Guide. Second, the US postal service and the first chain letters. And third, the invention of toothpaste, CPGs, and how to solve the chicken and egg.
8/ (I'll unpack these in the actual essay. But here are some cool pictures)
9/ And for these historical case studies, I talk about their modern antecedents - what does modern content marketing look like, for Michelin? Chain letters are kind of like referral programs in their mechanics. And how do you think about bootstrapping marketplaces today?
10/ Ultimately, it's all about tying all of these ideas today. 1) A killer new product enabled by an emerging technology or platform. 2) Pre-existing consumer motivations. 3) An insight on growth to kick it off
11/ I run through a bunch of emerging platforms/tech that's interesting to me, and then deep dive on two areas where I'm in particular excited. (Again, actual details in the thing I'll publish)
12/ Two visuals I want to share from the section of the deep dive though - which fascinate me and where I'm digging in...
13/ First, check out this amazing graph on the number of live viewers of Riot's @LeagueOfLegends (100M+!) versus Wimbledon (9.4M). Wow.
14/ Second, check out this amazing photo of tens of thousands of people at a Pokemon Go event walking around, looking to catch them all.
15/ Hope you enjoy the deck - will be publishing it shortly! As I mentioned, please subscribe to my newsletter here to make sure you get it: https://t.co/tzmBSVaMDd
PS. Worth mentioning that this is kind of the qualitative mirror of the quantitative approach that I published here - "The red flags and magic numbers that investors look for in your startup’s metrics": https://t.co/CGR2Mf3mX5
Ultimately you have to believe there's a breakthrough, an insight, a story about why a particular new startup is going to succeed. And so the deck I'm publishing this week is about some of those soft factors that come into play when looking at a new product
However, once you get interested, then you use metrics and frameworks to check that your intuition is in the right place. There are plenty of new products that have a great story, but have terrible metrics. You want to really make sure you understand what's up
That's why analyzing things like acquisition channels becomes so important: https://t.co/5f0m5qZI7B. If a product is supposedly so cool everyone's telling their friends, but 80% of new users are coming from ads, that's a problem
Ultimately you need both. A great story and vision for the business. And metrics that are real. I think you can probably invest in a company if you have one of those two things, but if you have both of those things, it's magical.
UPDATE: It's been published! Here it is: https://t.co/q4ONJn8c8g

More from Startups

Harjeet
Harjeet
@Harjeet
1/ Today I prepared for talking about common mistakes startups make (founding -> growth stages) by writing it in tweet form. I ramble too much when public speaking and hoped it would make the core ideas clearer in my mind and more concise. Think it worked. Here are the tweets

2/ Earliest mistake is picking the wrong co-founders. You have to be value-aligned (don’t have conflicting personal goals) and respect each other. With both of these, any other differences are irrelevant - can be worked out. Without them everything else you do is irrelevant.

3/ If you launch, next mistake is chasing top-line vanity metrics (sign ups) instead of growing the number of users who *really* love you. @paultoo advice - better to have 10 users who depend on you than 100 who a lukewarm. This requires patience and killing your ego.

4/ If you raise a seed round, it’s tempting to ignore retention. With money, there are always ways to grow top-line (buy ads, launch a new location). Strong fundraisers can do this for multiple rounds (though investors are more savvy to this now). Eventually, the bottom falls out

5/ Once you’re growing without churn, you find you have a diverse set of customers and can’t make them all happy -it’s easy to fail trying. Commit to a long term strategy for going public and build for the users who get you there, even if you lose the others. You have to focus.
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Jan-Erik Asplund
Jan-Erik Asplund
@janerikasplund
.@zapier built a $140M ARR business on $1.4M in VC that has become the logic layer of the no-code industry.

But it has the potential to be something even bigger: the Netflix of productivity.

Our report and a thread 👉

We believe @seqouia and @steadfast got a good deal buying into Zapier at $5B.

We value Zapier at $7B based on:

- 30-50% YoY growth over the next five years
- Zapier’s monopoly status in the solopreneur/SMB market
- 30-40% YoY growth of no-code TAM

No-code is huge and growing, but as @edavidpeterson has written, no-code is about more than tools: it’s about a philosophy that emphasizes interoperability and customizing your software to your needs.

https://t.co/UJY6BRtXwl


.@zapier enabled interoperability by building a solution to one of the intractable problems in SaaS: APIs that don’t talk to each other.

The product took off and hit $100M ARR in just 9 years, comparable to companies that have raised 100x as much money.

https://t.co/0Thk42eRpJ


Zapier was riding an explosion in APIs that started the same year they were founded—2011.

Suddenly, every SaaS business wanted to offer its users extensibility, but not spend time figuring out what integrations to build or building them.

That’s where Zapier came in handy.
STARTUPS
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Jordan O'Connor
Jordan O'Connor
@unindie
Another month flew by. Here's your @closettools September stats!

MRR: $13475.49 (+6.90%)
Organic: 4633 (+7.47%)
Trials: 237 (+21.54%)
New Customers: 146 (+5.0%)

If you're just getting started Indie-hacking, this thread is for you.

I'll tell you how to get here.

THREAD 🔥👇

Market 💹

The market you chose is the most important facet of your Indiehacker journey. It doesn't have to be the best market, it just has to be right for the thing you want to build.

Pick a market that is growing, has needs that are paid for, and has demand for your product.

Product 👚

Start with your MVP and iterate slowly and intentionally. Introduce features at a good clip, but don't sacrifice quality.

Do your testing. Ship excellence. Write your documentation. Design with the user in mind.

Your customers will trust you.

Ideas 💡

It's true, ideas are worth nothing. Execution is all that matters.

However, your product idea(s) should solve problems.

It should make your customers more money, save them time, or both.

Make things that give them more of what they care about.

Patience 🧘‍♂️

It has taken me 3 years to learn the skills I needed to make this product (business). And another 1.5 years to get the product to the revenue it's at now.

This is a long-term game. Build valuable skills. Put your head down and execute.
STARTUPS
Jordan O'Connor
Jordan O'Connor
@jdnoc
This is the blueprint I've followed to build my own business/income in ~4 years. This is how I learned to make websites + apps, learned SEO, learned how to write well, and how to grow my SaaS product.

👇

Get your time right by eliminating most entertainment and leisure.

Produce (work) more than you consume (watch/read/listen to entertainment).

Work intentionally, have fun intentionally, create a balance that you control. Free up a few (3-4) hours a day.

Use that new time to build new skills + knowledge by doing work for free for other people.

Do free work that helps save them time, make them money, or save them money (things that people will pay for).

Do a bit every day. Because it's free, there's less pressure to perform

Enhance learning by purchasing courses, reading books, and taking action to learn those skills by applying them to the free work you're doing.

Figure out what you like to do and what you don't like to do (do more of what you like to do and less of what you don't).

Figure out what works and what doesn't work (there's definitely a lot of advice out there that doesn't work or is contextual to the environment it works in).
STARTUPS
Ravi Kumar I Success Coach
Ravi Kumar I Success C...
@zencompounding
💥How I monetized my skill and made over $3300 in 12 months with almost no Twitter following and my plans to make $ 33 K in 2021 (10X) ?

A thread 👇


1. 🔥 Work hard & achieve something substantial in life. Then teach others who want to achieve the same thing.

The more grander your achievement, the grander is the reward to teach.

I made the mid-career transition to product management and teach the same to many aspiring PMs

2. It's easy to think that you know less, because your role models are ahead of you.

🧠But there is always something that you know, which others don't know.

Remind yourself of how far you have climbed in the ladder of knowledge.

Many people minimize their existing knowledge.


3. Cohort based courses (CBC) are magical. Because it enables you to price it reasonably yet scale it to a batch of 15 in a cohort.

I will write a separate thread on the power of running CBCs.


4. Teach with the intent to serve. 🙏

My participants know that I deeply care to give them massive value. I am always looking to give them 10X value of the price they paid me.

I trust they are going to be spreading the word 🗣️ about the course to their network.
STARTUPS

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Here is the detailed information of about strategy,

Entry time : 9.30 - 10
Exit : Upto you

Strategy :
Sell weekly ATM CE & PE at almost equal price
For ex : Sell Nifty 17250 CE at 50 and Nifty 17250 PE at 48 so it will become short straddle

Buy monthly ATM or near ATM CE & PE at matching price (5-10 points diff should be fine) as hedge
For ex : Buy Nifty 17250 CE at 150 and Nifty 17300 PE at 155 so it will become long straddle.

Weekly Short straddle + Monthly Long straddle

Adjustment:

• If you feel slightly bullish/bearish then no adjustment needed
• If Nifty moves 50 up or down and sustain then just simply roll up or down half of qnty and keep rest of the quantity. If market goes up or down further then roll up or down rest.

• If Nifty moves one side or about to breach BEP then add equal amount of lot. This can balance tested side. For ex: If I bought 17300 CE 4 lot as hedge then add 4 lot so you will have only one side risk . Note: Remember to keep SL at cost price (only for additional lot bought)

Capital requirement:
2.2 L for 4 lot
Adjustment requires additional capital upto 1L

Note : High risk high reward strategy, please don’t execute until you fully understand. Kindly do paper trading or backtest.
RR : 1:1
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Vedic Gyaan
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The chorus of this song uses the shlokas taken from Sundarkand of Ramayana.

It is a series of Sanskrit shlokas recited by Jambavant to Hanuman to remind Him of his true potential.

1. धीवर प्रसार शौर्य भरा: The brave persevering one, your bravery is taking you forward.


2. उतसारा स्थिरा घम्भीरा: The one who is leaping higher and higher, who is firm and stable and seriously determined.

3. ुग्रामा असामा शौर्या भावा: He is strong, and without an equal in the ability/mentality to fight

4. रौद्रमा नवा भीतिर्मा: His anger will cause new fears in his foes.

5.विजिटरीपुरु धीरधारा, कलोथरा शिखरा कठोरा: This is a complex expression seen only in Indic language poetry. The poet is stating that Shivudu is experiencing the intensity of climbing a tough peak, and likening

it to the feeling in a hard battle, when you see your enemy defeated, and blood flowing like a rivulet. This is classical Veera rasa.

6.कुलकु थारथिलीथा गम्भीरा, जाया विराट वीरा: His rough body itself is like a sharp weapon (because he is determined to win). Hail this complete

hero of the world.

7.विलयगागनथाला भिकारा, गरज्जद्धरा गारा: The hero is destructive in the air/sky as well (because he can leap at an enemy from a great height). He can defeat the enemy (simply) with his fearsome roar of war.
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Anshul Pandey
Anshul Pandey
@Anshulspiritual
BRAHMA VAIVARTA PURAN: IMPORTANCE AND CHARACTERISTICS.

This Puran introduces us to way of Vedas. On the request of Narad Muni Bhagwan Saavarni had preached this Puran. It is a summary of Dharma, Arth, Moksha etc.


Listening to this Puran one gets automatically attached to Vishnu and Shiva and realize that there is no difference between them. Vyasji divided this book into four parts. It has eighteen thousand shlokas. This whole book is in the form of dialogue between Suutji and Maharishi's.

The first part Brahmkhand, consists of Shrishti description. Here Shri is known as Para Brahma and description of Gokul is also mentioned, It also narrates the argument between Brahma and Narad in which both were defeated, and then Narad went to Shiva to attain more gyan.

Shivji advised him to go to Bhagwan Saavarni for this. Narad goes to Saavarni ashram to seek Knowledge and is totally amazed by the sorroundings.

Next is Prakriti khand which consists of dialogue between Narad and Saavarni where they discuss the

Importance of Shri Krishna through various stories. Then there is the discussion of Prakriti and its various hues. Listening to this gets you wealth.
Next is Ganesh Khand which describes the Punyak vrat done by Parvati ji. After this it narrates the birth of Kartikeya and Ganesh.
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Arif Hasan\U0001f1ee\U0001f1f3
Arif Hasan🇮🇳...
@arifhasan18
5 star RSI Strategy by @VishalMalkan

Unconventional approach of 60-40 RSI and range shift concept.

According to him,
whenever the market is bearish,
it won’t be able to cross 60,
and whenever in a bullish trend,
it won’t be able to cross 40.

Like & Retweet for Maximum Reach.

So, instead of the 70-30 Relative Strength Index,
we will use the 60-40 range for the RSI indicator for this strategy.

When the
Monthly and Weekly RSI>60,
& when the RSI takes support at 40 in the daily chart,
it may bounce back and most probably it will not go below 40.

If a bullish candle is formed at the 40 RSI level,
the prices may bounce back, and one can enter the stock.

The stoploss can be placed at the low of that bullish candlestick,
and the target can be the 60 RSI level.

When the
Monthly and Weekly RSI<40,
& when the RSI takes resistance at 60 in the daily chart,
it may bounce back and most probably it will not go above 60

If a bearish candle is formed at the 60 RSI level,
the prices may bounce back from there, & 1 can enter the stock 4 shorting

The stoploss can be placed at the high of that bearish candlestick, and the target can be the 40 RSI levels.

#banknifty

This range shift concept can be applied in any timeframe,
whether intraday, daily,weekly, etc.
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Jaya_Upadhyaya
Jaya_Upadhyaya
@Jayalko1
SRI KALAHASTI KSHETRAM, CHITTOOR (AP)
#bharatmandir

Panchbhootasthalam representing vayu element, also called Dakshin Kailasha.
As per Shiva’s boon, Vayu is incarnated here as Shiva and worshipped as Kalahasteeswara.
The kshetram is also associated with Rahu and Ketu.


The Kshetram is named after 3 devotees of Shiva- a snake, spider and elephant who worshipped a lingam in the forest. Elephant did jal abhishek with water from its trunk, spider protected it from dust by weaving a web on it and snake adorned it with his jewel.
@GunduHuDuGa


Once, the web and jewel got washed away when elephant sprayed water on the lingam. Angered snake entered elephant’s trunk and bit him but died in the process. The agitated elephant trampled the spider accidentally. Shiva gave moksha to all three.


Hence the name-Sri for Spider, kaal for snake n hasti for elephant.

Shiv bhakt Kanappa is said to have plucked his own eye to put it on the lingam here when he saw blood oozing from the eye on the lingam
This place is the ultimate location for Rahu Kethu Sarpa Dosha Nivarana.
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