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A Thread - What to read in 2021?

Wisdom via @EricJorgenson via @naval via @illacertus... from @Navalmanack a book I’ll be rereading in 2021.

Here’s why.

“I don’t want to read everything. I just want to read the 100 great books over and over again.” - @illacertus

 “I think there’s a lot to that idea. It’s really more about identifying the great books for you because different books speak to different people. Then, you can really absorb those.” - @naval
It was a few years back I started thinking about the idea of rereading books vs trying to “keep up” with the constant consumption of new material rolling off the book publisher’s assembly lines.
I believe the consept first landed on my radar from that very @farnamstreet podcast where @naval shared the quote referenced above.

It immediately made sense to me.
It’s crazy to think about how much the world has evolved in just the last decade.

Technology is creating shorter attention spans with the constant bombardment of bite-sized “click bait” headlines and iPhone notifications.
For those who haven’t watched the Netflix doc The Social Dilemma, look no further than the algorithms designed to constantly keep our eyes glued to our phones and in turn the ad dollars being spent there.

Which leads me to a thesis I believe to be more and more true.
I believe the ability to focus...

to absorb...

to go deep...

is becoming a true super power.
Which brings me back to the idea of compiling a short list of books that you want to truly absorb and reading them over and over until you understand them to the level you’ve acquired all they have to offer.

With that in mind...
Today marks my third time reading through @RyanHoliday & @SteveHanselman’s @dailystoic.

Pictured is my copy below, which I grabbed back in 2016 when it came out.

As you can see, it’s got some miles on it as it’s literally traveled with me mostly wherever I’ve gone since.
All cliches aside, this book has made me a better version of myself.

More patient.

More accepting.

Less anxious.

A better listener.

I can honestly say this year’s reading was by far the most impactful.

Yes, maybe some of that was due to the year that was 2020.

However...
Looking back, I simply wasn’t ready for many of the passages my first few times through.

“When the student is ready the teacher will appear.” - Tao Te Ching
Also, with multiple readings, I’ve benefited from the “compound effect” of absorbing, putting into action, and building upon that which I’ve read before.

So...
Here’s to distilling your list of books/ideas/goals down to what is essential this year.

Go deep.

Absorb.

Make those “words become works” in 2021.
If you could choose only 1 book to reread this year, which one would it be?

More from Startup

Joe Speiser \u26a1\ufe0f
Joe Speiser ⚡️...
@jspeiser
I've launched over 10 startups in the past 10 years.

Here's how to get your startup off the ground in 15 days

It will be intense, but doable.

Let me show you exactly how 🧵

We will cover:

Part 1. How to Launch an awesome website (10 Hours)
Part 2. How to build your MVP (5 Hours x 7 Days)
Part 3. How to get your first 100 customers (5 Hours x 7 Days)

Part 4. How to manage and organize your operation (5 Hours)

Total Time - 80 Hours

Part 1. How to Launch an awesome website in 10 Hours

1. https://t.co/qzi3JRPWzg
- Buy a domain in 5 minutes
- Get a professional emails like [email protected]

Time - 15 minutes

2. https://t.co/EsAldktfff

- Get logo inspiration from https://t.co/Mpedds2OzF
- Design Slick Brand Logos on Figma

Time - 45 minutes

3. https://t.co/nWr3RlzSNf

- Pick a matching template from their 500+ template gallery (it's like having someone do the work for you)

- edit the headline, the features, and add stock photos from the internet

- Keep it simple

Time - 2 hours
STARTUP , LEARNING , ALL
GREG ISENBERG
GREG ISENBERG
@gregisenberg
10 reasons why I think now is the greatest time to launch a startup

You should probably consider starting something

Just listen to this:

You can start with the community

I’ve identified ~8000 communities that could be unbundled from Reddit

- They are thriving
- They could make you ~$1m/year of revenue
- You often need $400 max to build MVP to tap that untapped value
- It's fun

Sounds like a dream job to me

People in Silicon Valley don’t have an edge on you

SF held the monopoly on startups for decades. Now, being in SF doesn’t matter for 99% of businesses

Don’t let anyone tell you otherwise

The world is flat and is staying flat

Hell yeah. That feels good to say

You have 10x the amount of funding sources

You used to have to rely on VCs. Not anymore

To name a few:

- Fund via your community
- Fund via NFTs
- Fund via pre-sales
- Fund via tokens
- Fund via accelerators all over the world
- Etc

All of a sudden, you have 10x the options

Niche businesses can be worth billions

People used to laugh at niche. Why “go small” when you could “go big”?

The way to go big right now IS to go small

Large tech companies can’t be everything to everyone
STARTUPS , STARTUP , ALL
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Brock Briggs
Brock Briggs
@BrockHBriggs
I currently intern for a venture accelerator where I listen to and provide feedback on pitches from startups looking to get funded.

Here are 7 things I've learned so far 👇

1/ Forget the elevator pitch

Be able to describe what your business does and how it does it in one sentence.

VC's have short attention spans. Explaining what you do quickly means you understand your business and the value it offers.

2/ Tell a story

Every good story has a beginning, a middle, and an end - the same way a good pitch does.

Beginning: What is the problem?
Middle: What did you do about it?
End: Where is it going?

3/ Explicitly define the problem

Explain in detail what the issue is your customer has and WHY they have that problem.

Just because you have sales doesn't mean you're solving a problem.

Good businesses with exponential potential solve problems.

4/ Understand why you're different

If you're a first-mover in a good business, you will have competitors.
If you're not a first-mover, you already have competitors.

Know what value you bring that others do not. Why did customers choose you and why will they continue to?
STARTUP
Atharva Kharbade
Atharva Kharbade
@athrvakhrbde
Part-II
Startup Bharat: @naval & @balajis

The full Clubhouse session in text

Thread Continued

16/

Naval: It's funny because right now there's like that dude, where's my flying car mean, which is like, we were promised flying cars, but instead we got, 280 characters, 140 characters, and there's some truth to that. But at the same time, We're going to get our flying cars.

17/

We have drones that are flying overhead. How long before those things are carrying larger and larger payloads, but carry humans all the way. Maybe not, but there's lots of other electric plane companies coming.

18/

We have electric cars, we have rockets. If you can look at like bird and lime and so on that electric scooter revolution, that's a bigger deal than people think.

19/

One of the big problems with a developing country like India is you just have horrible pollution and traffic. But you can see how over time that in the West, a lot of non-electric vehicles are being replaced by electric vehicles not because they're cooler or necessarily...
STARTUP
Florian K\xf6ssler
Florian Kössler
@studentofcycles
1/ "Inflation is dead!"

"We can print as much money as we want!"

"Don’t worry about it, there will never be any inflation!"

Time to take a closer look. 👇


2/ First, a few definitions:

Inflation measures how much more expensive a basket of goods and services has become over a certain period, usually a year.

Looking at the US and Europe the numbers don’t look too bad.

But wait there is more ;)


3/ As Winston Churchill once said:

The only statistics you can trust are those you falsified yourself.”

Over the past decades the government changed the way how to measure inflation several times to give you the expression there is nothing to worry about.

4/ If we calculate inflation the same way as in the 80ies or 90ies, it is at least double the amount!


5/ But there is more....

The Chapwood Index reflects the true cost-of-living increase in America. It reports the unadjusted actual cost and price fluctuation of the top 500 items on which Americans spend their after-tax dollars in the 50 largest cities in the nation.
STARTUP

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Chuck Wendig
Chuck Wendig
@ChuckWendig
TRUMP: "I've decided to eat babies."

PEOPLE: "He can't eat babies, that's super illegal."

TRUMP, on TV, eating babies, not even cooking them first: "People are saying that I really am the best baby-eater, folks."

NYT: "Trump Vs. Babies: The Rhetoric On Both Sides Must Stop"

Jeff Flake tweets: "It is a sad day in America when this callous man can eat babies live on TV"

Jeff Flake, 10 seconds later, votes to help him install a series of 4,000 new judges that are very, very pro-babyphagia.

Judge Kavanaugh, found drunk in a Capitol Hill closet: "I LIKE BEER. OKAY? I LIKE BEER AND I LIKE BABIES AND THAT'S NOT SO WRONG. THAT'S RIGHT. I LIKE BABIES DIPPED IN BEER. I JUST DIP EM. IN THE BEER. THE BABIES. THE BABIES I EAT. OKAY? THAT'S AMERICA."

Mike Pence, wringing his hands about the baby-eating: "We must take care of our children. Our youngest must be protected on this troubling day."

Mike Pence then invites a Baby Chef to say a prayer.

Twitter Users: "It's a distraction technique! Trump eating babies is trying to DISTRACT YOU from ALL THE OTHER HORRORS, which are themselves distractions from the BABY-EATING. It's DISTRACTIONS ALL THE WAY DOWN."

Trump: *eats tons of babies at a rally*

*literal tons of babies*
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Sevak Sathaya
Sevak Sathaya
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Sharing one incident... After Modi's Trichy youth conference, the very next morning when police were clearing up their mini-control room, they found 5 strange boys who were roaming there with bags. When police enquired them "Sir, we are from Subramaniapuram in Trichy.

Whatever political meeting or conference is held in this ground, we come here on the same night or morning hours to collect the Liquor bottles to sell in the scrap shop for 50 paisa to 1 rupee per bottle and we used to earn Rs 200 to Rs 400 on each such event.

Even in the last DMK meeting the very next day we collected around 1500 bottles. But for Modi's BJP meeting, we could not find even a single bottle in the whole ground. We are coming around and around and not a single bottle in any corner of the G Corner ground in Trichy,

we are much disappointed, sir!". Police seem were stunned and pleasantly surprised. This is what Modi magic does in this nation. Modi is the one who can lead our nation and make everyone prosper with hardwork in right direction and proper approach.

This funny but interesting anecdote was published by a statewide local daily Dinamalar. I have just translated and posting it here for rest of the nation;
INDIA
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@SivaRoobini555
#தினம்_ஒரு_திருவாசகம்
தொல்லை இரும்பிறவிச் சூழும் தளை நீக்கி
அல்லல் அறுத்து ஆனந்தம் ஆக்கியதே – எல்லை
மருவா நெறியளிக்கும் வாதவூர் எங்கோன்
திருவாசகம் என்னும் தேன்

பொருள்:
1.எப்போது ஆரம்பித்தது என அறியப்படமுடியாத தொலை காலமாக (தொல்லை)

2. இருந்து வரும் (இரும்)


3.பிறவிப் பயணத்திலே ஆழ்த்துகின்ற (பிறவி சூழும்)

4.அறியாமையாகிய இடரை (தளை)

5.அகற்றி (நீக்கி),

6.அதன் விளைவால் சுகதுக்கமெனும் துயரங்கள் விலக (அல்லல் அறுத்து),

7.முழுநிறைவாய்த் தன்னுளே இறைவனை உணர்த்துவதே (ஆனந்த மாக்கியதே),

8.பிறந்து இறக்கும் காலவெளிகளில் (எல்லை)

9.பிணைக்காமல் (மருவா)

10.காக்கும் மெய்யறிவினைத் தருகின்ற (நெறியளிக்கும்),

11.என் தலைவனான மாணிக்க வாசகரின் (வாதவூரெங்கோன்)

12.திருவாசகம் எனும் தேன் (திருவா சகமென்னுந் தேன்)

முதல்வரி: பிறவி என்பது முன்வினை விதையால் முளைப்பதோர் பெருமரம். அந்த ‘முன்வினை’ எங்கு ஆரம்பித்தது எனச் சொல்ல இயலாது. ஆனால் ‘அறியாமை’ ஒன்றே ஆசைக்கும்,, அச்சத்துக்கும் காரணம் என்பதால், அவையே வினைகளை விளைவிப்பன என்பதால், தொடர்ந்து வரும் பிறவிகளுக்கு, ‘அறியாமையே’ காரணம்

அறியாமைக்கு ஆரம்பம் கிடையாது. நமக்கு ஒரு பொருளைப் பற்றிய அறிவு எப்போதிருந்து இல்லை? அதைச் சொல்ல முடியாது. அதனாலேதான் முதலடியில், ஆரம்பமில்லாத அஞ்ஞானத்தை பிறவிகளுக்குக் காரணமாகச் சொல்லியது. ஆனால் அறியாமை, அறிவின் எழுச்சியால், அப்போதே முடிந்து விடும்.
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Suchi Sharma
Suchi Sharma
@Suchi_sharma_
Yantrodharaka Anjaneya Temple, Hampi, Karnataka.

This temple dedicated to pawanputra Hanuman, near the banks of Tungabhadra river was built by dwaita philosopher and rajguru of the Vijayanagar empire, Sri Vyasaraja around +500 years ago.


:It is only in this temple that Hanuman appears in a prayer position. In this image, Bhagwan Hanuman’s crown has been formed by his tail.12 monkeys have been carved around this amulet.


:They represent the 12 days Sri Vyasaraja prayed to Hanuman ji. Each monkey holds the tail of the monkey in front of him but is facing backward. Seed syllables have also been carved around the amulet.


:It is believed that Sri Vyasaraja used to draw a picture of lord Hanuman here on the rocks before offering prayers using charcoal and the sketch disappeared after prayers.This incidence happened for 12 days in a row until he pleaded to bhagwan to appear in front of him.


On the 12th day, Hanuman ji appeared in front of Sri Vyasaraja and blessed him. Hanuman asked Sri Vyasaraja to constrain him in a hexagonal amulet & install him in that place.
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Em\U0001f383jipedia \U0001f4d9
Em🎃jipedia 📙...
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