A man just said “WHAT IS THAT?”when I walked by and then quickly yelled “IT WAS A COMPLIMENT” and then a small child said, and I quote, “Uncle Joe you can’t say that to ladies.” This boy will one day lead us all to greatness as a nation.

This is the second time in a month some dude has said something to me on the street and been shut down before I even said a word. Granted the LA version was more polite than when an NYC dude told me to smile and a lady cursed him out. People are hilarious.
I wouldn’t have been rude to either dude but wow, I didn’t even have to make the choice because we Americans are chatty.
Also I’m worried about Uncle Joe because $10 says his sister is the boy’s mom and we now know she’s not afraid to tell guys what to do.
My eyes got SO BIG and I almost laughed and Uncle Joe said, “That’s fair, my dude” to this kindergartener and I was like oh God the children will lead us.

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1/“What would need to be true for you to….X”

Why is this the most powerful question you can ask when attempting to reach an agreement with another human being or organization?

A thread, co-written by @deanmbrody:


2/ First, “X” could be lots of things. Examples: What would need to be true for you to

- “Feel it's in our best interest for me to be CMO"
- “Feel that we’re in a good place as a company”
- “Feel that we’re on the same page”
- “Feel that we both got what we wanted from this deal

3/ Normally, we aren’t that direct. Example from startup/VC land:

Founders leave VC meetings thinking that every VC will invest, but they rarely do.

Worse over, the founders don’t know what they need to do in order to be fundable.

4/ So why should you ask the magic Q?

To get clarity.

You want to know where you stand, and what it takes to get what you want in a way that also gets them what they want.

It also holds them (mentally) accountable once the thing they need becomes true.

5/ Staying in the context of soliciting investors, the question is “what would need to be true for you to want to invest (or partner with us on this journey, etc)?”

Multiple responses to this question are likely to deliver a positive result.