#repost

SRI SWETHA VINAYAGAR, THIRUVALANCHUZHI, KUMBAKONAM
(TN)
#bharatmandir

While main deity is Shiva as Kapartheeswarar, the kshetram is famous for Ganesha, known as Swetha/Vellai Vinayagar (white Vinayak)

During samudra manthan, Vasuki snake (used as rope) started spewing venom.

Unable to bear the intense heat, Devas rushed to Siva. He told them that this was because the task was started without getting Ganesha’s approval.
So the Devas created a Ganesha murti from white sea foam and worshipped it.
It was later taken by Indra to Indralok.
@GunduHuDuGa

But once Indra had to come to Earth to pray to Shiva to seek relief from a curse inflicted on him. So he brought the murti of Ganesha with him. When he came here, he wanted to take bath before puja. So he gave the murti to a boy to hold for sometime. The boy was actually Shiva.

He kept the murti down and vanished. Indra could not lift it again and a divine voice told him to let Vinayagar stay there and visit every Ganesh Chaturthi to pray.
Since Vinayagar is made of foam, no abhishekam is done here. Only punugu is applied n camphor powder is sprinkled

Great seeing one of the fastest natural drivers of the last decade Robert Kubica today with @WilliamsRacing at @COTA #USGP #f1 #robertkubica #Poland #richenergy

Do you know?

Multiverse is mentioned in several of Hindu Scriptures.

In 1927 came a theory named 'Big Bang' which was a scientific effort to provide some explanation about how our Universe came into existence. It suggested that Universe started as a tiny, hot and dense...

...something that expanded rapidly from the singularity with a big explosion or Big Bang from which formed the galaxies, stars and the rest of the Universe.
However, the science in our Vedas explained these concepts since millennia. Rig Veda mentions Hiranyagarbha and Brahmanda..

...Visphotak which talks about a similar theory.
The concept of Parallel universes may be novel to the modern scientists but it rests very comfortably in ancient Hindu Cosmology. The Puranas are replete with descriptions of many worlds whose inhabitants are ruled by kings in...

...the human plane and Gods in a higher plane. The many Gods in turn belong to many different worlds and planes of existence. At the highest level of hierarchy are the trinity namely Brahma, Vishnu and Mahesha, ruling the divine Kingdoms. Brahma is the creator who dreams...

...the Universe into being, which is maintained by Vishnu. What Humans perceive as reality is in fact the dream of Brahma, misled by matter. Brahman( not to be confused with Brahma) is the ground of all reality & existence. Brahman is uncreated,external, infinite & all-embracing.

I think I'm giving up on mainstream marketing content.

I'm giving up on social media consumption too.

So little substance.

Need to devote more time doing. More time creating.

Who needs another "5 ways to boost growth" post? I click and am disappointed every time. Not again.

I don't want to poop on content marketing, but marketers need to step it up.

Or at least, founders need to know that doing something is not always better than doing nothing.

Why is content marketing not as effective as it used to be? An innumerable amount of factors...

But one things for damn sure.

Things have to change.

Two of the chief sins:
1. Unoriginal research/story/study/etc
2. Not having anything more to add that's meaningful

Why blog/podcast/vlog/etc about something that's already been said? Already been done?

Do we really need another interview with founder of x hot startup? Do we really need another ultimate guide about facebook ads?

Not all content is like this...

Sometimes, you get an occasional piece that truly leaves you better off than you were before. That doesn't make you want to skim.

An original case study. A first time interview with a founder. An honest account of an experiment. An explanation of a change, shift, or realization.