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Everything I know about how to create a transformational online course
Let's go 👇
1/ The thread that started it all, a collection of my essays and checklists on the
Do you have an online course?
— Andrew Barry \U0001f981 (@Bazzaruto) October 18, 2020
I want to tell you a little about learning architecture.
My agency partners with content experts to help them create courses, and I've written extensively about it.
If you want to learn about educational design, here's a start \U0001f447
2/ There are two stages to building a successful online course business - launch and your first students
They require mastering different skill
As my friend @BillyBroas pointed out to me last week: online courses are moving upmarket.
— Andrew Barry \U0001f981 (@Bazzaruto) October 28, 2020
What does this mean if you want to create an online course these days?
Think of it in two stages
3/ Avoid the same mistakes I made over the last 15 years doing this
Some of the mistakes I've made creating online courses make me cringe
— Andrew Barry \U0001f981 (@Bazzaruto) November 23, 2020
This coming week I'm going to share a few lessons I've learned from mistakes like these
4/ Great online courses are not about the transfer of knowledge
They're about the transformation of students
\u2018Education is the kindling of a flame, not the filling of a vessel.\u2019
— Andrew Barry \U0001f981 (@Bazzaruto) November 23, 2020
\u2013Socrates
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Always. No, your company is not an exception.
A tactic I don’t appreciate at all because of how unfairly it penalizes low-leverage, junior employees, and those loyal enough not to question it, but that’s negotiation for you after all. Weaponized information asymmetry.
Listen to Aditya
"we don't negotiate salaries" really means "we'd prefer to negotiate massive signing bonuses and equity grants, but we'll negotiate salary if you REALLY insist" https://t.co/80k7nWAMoK
— Aditya Mukerjee, the Otterrific \U0001f3f3\ufe0f\u200d\U0001f308 (@chimeracoder) December 4, 2018
And by the way, you should never be worried that an offer would be withdrawn if you politely negotiate.
I have seen this happen *extremely* rarely, mostly to women, and anyway is a giant red flag. It suggests you probably didn’t want to work there.
You wish there was no negotiating so it would all be more fair? I feel you, but it’s not happening.
Instead, negotiate hard, use your privilege, and then go and share numbers with your underrepresented and underpaid colleagues. […]
If everyone was holding bitcoin on the old x86 in their parents basement, we would be finding a price bottom. The problem is the risk is all pooled at a few brokerages and a network of rotten exchanges with counter party risk that makes AIG circa 2008 look like a good credit.
— Greg Wester (@gwestr) November 25, 2018
The benign product is sovereign programmable money, which is historically a niche interest of folks with a relatively clustered set of beliefs about the state, the literary merit of Snow Crash, and the utility of gold to the modern economy.
This product has narrow appeal and, accordingly, is worth about as much as everything else on a 486 sitting in someone's basement is worth.
The other product is investment scams, which have approximately the best product market fit of anything produced by humans. In no age, in no country, in no city, at no level of sophistication do people consistently say "Actually I would prefer not to get money for nothing."
This product needs the exchanges like they need oxygen, because the value of it is directly tied to having payment rails to move real currency into the ecosystem and some jurisdictional and regulatory legerdemain to stay one step ahead of the banhammer.