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🚢 Atomic Essays Republishing Framework 🚢

1. Write Atomic Essay
2. Post image on Twitter
3. (Bonus) Copy/paste text as thread
4. Find relevant Question on Quora. Copy/paste Atomic Essay + image.
5. Copy/paste again on Medium.
6. Again on LinkedIn
7. Win

Guide below ✍️🚢👇

Step 1: Write Atomic Essay

I really enjoy writing right inside the Figma template. It helps give me a good sense of exactly how much "real estate" I have/have left before my time us up and I'm out of space.

Once finished, I export the image and send to my phone on Slack.

Step 2: Post image on Twitter

Before I publish my Atomic Essay on Twitter, I use the Edit/Photo Markup function on the iPhone to highlight standout sentences.

These are usually power-phrases: things the reader skims and thinks, "That's interesting," prompting them to read more.

Step 3: For the Ship 30 for 30 challenge, I only turn Atomic Essays into threads if...

1. The piece is SUPER actionable and lends itself well to the thread format (lots of bullets, quick points, lists, etc.)

or...

2. I'm referencing research and want to link to the pieces.

Step 4: Find relevant Question on Quora. Copy/paste Atomic Essay + image.

Search on Quora around the topic you wrote about. Find a related Question. Copy/paste the whole Atomic Essay as your "answer" (& fix formatting). Then include image so it appears in the thumbnail.

I've spoken to 1,500+ people about remote work in the last 9 months

A few predictions of what is likely to emerge before 2030

[ a thread ] 💻🏠🌍

🚜 Rural Living: World-class people will move to smaller cities, have a lower cost of living & higher quality of life

These regions must innovate quickly to attract that wealth. Better schools, faster internet connections are a must

⏰Asynchronous Work: Offices are instantaneous gratification distraction factories where synchronous work makes it impossible to get stuff done

Tools that enable asynchronous work are the most important thing globally remote teams need. A lot of startups will try to tackle this

⚽️Hobbie Renaissance: Remote working will lead to a rise in people participating in hobbies and activities which link them to people in their local community

This will lead to deeper, more meaningful relationships which overcome societal issues of loneliness and issolation

🌍Diversity & Inclusion: The most diverse and inclusive teams in history will emerge rapidly

Companies who embrace it have a first-mover advantage to attract great talent globally. Companies who don't will lose their best people to their biggest competitors

Singing the Blues:
Taking Down an Insider Threat

"I had all of the advantages. I was already inside the network. No one suspected me. But they found my hack, kicked me off the network...

...and physically hunted me down."

Many pentests start from the outside, wanting to see how the perimeter might be breached.

This pentest started from the inside. My client wanted to assume they had already been breached, and, if breached, how far could an attacker go.

Could they stop me once I was inside?

So they snuck me in. Disguised me as a new employee. Gave me a work computer, an ID badge, an account in their system... hell, I even had a cubicle w/my assumed name on it.

The only person who knew who I really was was their CISO. Everyone else thought I was Jeremy in Marketing.

During most of the first morning, I completed onboarding, made introductions, and completed menial tasks.

But I had to act quick. I only had a week onsite. I had to hack their network while not raising suspicion.

So I set about it.

You have to understand... most "Internal Pentests" are straight forward. The hard part is breaching the network, but once you're inside, it's a target rich environment. End of Life computers, default passwords, everyone a Local Administrator...