Sometimes I wonder if we should be building certain types of African organizations with obvious gaps in people resourcing?Then I remember what my uncle and his friends did for the financial sector with MAYO and PTC.

Edtech has actually been in Africa longer than we think.

MAYO/PTC was actually the first Ed-Tech company in Nigeria and also the first place I worked and did my NYSC. We took UK accountancy and banking institute materials and used tech to modify and republish local versions of study text for students preparing for professional exams.
We also provided prep classes and corporate training. This was how we also started @SwiftaSystems, it was initially from tech training before we moved to product development and services.

For tech, we were self-taught but we created a new market for ourselves with education.
Education ALWAYS comes first before adoption when it comes to tech. We aren't doing nearly enough at the moment. Everyone wants to build products for the educated market and ignore the uneducated market. Uneducated doesn't mean formal school, it is about industry and paradigms.
Current Ed-Tech initiatives are focusing on basic education but market education is a significant opportunity. No matter how simple you think your product is to use, there will be many who will not use it until they understand the fundamentals and why it exists at all.
ALL industries need market education and it is best as a collaborative effort. Many people wait for others to educate the market before they jump in but also lose brand advantage.

India taught me a lesson on how tech education can create a larger market for tech overall.
Teaching people how to use basic tech products for business will go a longer way to create a larger market for tech products than any digital marketing effort.

Maybe @BWLawal and others will crack this and I am willing to put small change and effort.
A lot of customer service issues happen because of a lack of customer education. I still remember how we started ECONET Nigeria and Francis Osakonor the CMO decided we should educate the general market about GSM on newspapers months before launch. We also had the best call center
Massive GSM adoption happened because the market was primed and educated. The informal dealer network pioneered by MTN also became a very good user education channel. Most of the material passed to the channel was as much to educate than just sell. It all paid off as we can see.

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These moρlahs, guided by the bigot Alι Mµsαlιαr did not fight against any oppression, Britishers or landlords. The moρlah rebellion is a vιolent vehιcle of jιhαδ. Its sole purpose: to mαssαcre Hindu-s, convert them to ιslαm and establish M sovereignty.


Tyrant Tιρµ was largely responsible for the forced conversions in Kerala. He surrounded homes of the H and forced them to convert to ιslαm, consume bεεf and be circµmcised.


Fleeing persecution from the rogue, many H fled to Tiruvanantapuram. There too, common M would now and then be enraged and wage jιhαδ on the helpless Hindu-s. The forcible conversions and desecration of our temples were the norm of the day.


T L Strange, a special commisioner of the Malabar region was appointed to enquire into the reasons for the outrages. He filed a report "Malabar Manual" in 1852 where he firmly says that the reason for the 'uprising' was M rεligιous fαnatιcism —


Moplah outrages on H was a regular occurrence in Kerala as we will show below. The most gruesome one in 1921 is what is famously referred to as such nowadays. In the aftermath of 1921, a special tribunal of 3 judges convened in Calicut.

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