1/ The big story for #FinTech in 2021?

⏩ Alt Goes Mainstream ⏪

How did we get here? Who are the players? Where do we go next?

Thread 🧵below 👇

And check out Substack for how the confluence of a number of trends will change investing as we know

2/ FinTech has ushered in new waves of access to different types of alternative investments.

Over the past decade, we witnessed a groundbreaking era of democratized access to alternative investments.

Not long ago, it seemed unthinkable that individual investors could ...
3/ 💳 invest in fractions of a loan. @LendingClub
made that possible.

💸 invest $20 alongside Sand Hill Rd VCs into a fast-growing startup. @joinrepublic made that possible.

🏦 invest alongside endowments into a top private equity fund. @icapitalnetwork made that possible.
4/ We have now hit the era of alt alt assets.

People can now invest in everything from classic 🚗 to 🎨 to 🏀 & 🏈 cards thanks to democratized access to investing in real things.
5/ The hype is real.

If there's any cohort of people who view culture as a financial asset, it's Millennials and Gen Z.

https://t.co/ERJjxfR9gJ
6/ You can go on @OnRallyRd and buy a fraction of a classic car or if you're a @chicagobulls fan, you can buy a piece of their 6 Championship Rings.

https://t.co/8pStWRHmFM

You can go on @stockx and buy or sell a rare Air Jordan shoe just like you'd do with a stock.
7/ You can go on @OnlyAltOfficial to manage your trading card collection and invest into funds that enable you to access an emerging and outperforming trading card asset class.

https://t.co/QeIt5cCy5q
8/ 2020 created the perfect storm for alts to take center stage in investors' minds as a viable, return-generating asset class.

The culmination of a number of trends in private markets has made it palatable for investors to put money into alternative assets.

👇👇👇
9/ ⏩ Technology Innovation ⏪

Online investment platforms like @RobinhoodApp made one-click investing seem normal.

Alts platforms like @joinrepublic, @icapitalnetwork, @AngelList, @FundersClub have made alts both investable - and even tradable in some cases.
10/ ⏩ Favorable Regulatory Environment ⏪

Crowdfunding regulations have enabled investors to access private markets.

The JOBS Act enabled private companies to complete securities offerings that allow them to raise up to $1 million from non-accredited investors.
11/ ⏩ Low Rate Environment ⏪

We've been mired in a low interest rate environment since the Great Recession.

Where do investors go in their search for yield? Alternative and uncorrelated assets that might be higher risk, but can also be higher reward investments.
12/ ⏩ New Names to Trade ⏪

Other than cloud stocks & a few other companies, the equity markets were relatively boring for individual investors pre-COVID as passive ETF investments became the norm.

The market responded by bringing forward timeline for attractive IPOs & SPACs.
13/ ⏩ Value Capture Shifted to Private Markets ⏪

Private companies staying private longer has shifted the value creation event for investors to private markets.

Investing at Microsoft's IPO? 4,800x return.

Investing at Facebook's IPO? 7.6x return.
14/ ⏩ Marrying Interests with Investments ⏪

Never before have investors been able to marry their interests with their investments in such a direct way.

Chicago Bulls fan? Go @OnRallyRd & invest in 6 Bulls Championship Rings. And stack gains too 💸📈

https://t.co/8pStWRHmFM
15/ ⏩ Put Your Money Where the Movement Is ⏪

We are seeing a rise in influencers - athletes, creators, artists.

These influencers are able to direct their followers to buy, use, or invest in things they promote, which is now likely something they are also invested in.
16/ Long gone are the days of a 60/40 portfolio, particularly for Millennials and Gen Z.

Alts are as palatable an investment to Millennials and Gen Z as stocks and bonds have been to Baby Boomers.
17/ Retail ⏩ Institutionalization.

One of the most interesting features of alt platforms is that platforms which aspired to democratize access ultimately ushered in new forms of institutionalization over time.

Retail is usually at the forefront of these new asset classes.
18/ They generally start out with individual retail investors before bending towards the arc of institutionalization as more capital flows into the asset class.

Then, institutional participation begets more retail demand.
19/ What's the difference this time around?

The first wave of alt investment platforms democratized access to assets that were already the domain of institutional investors.

This wave of alt alt assets have had very little institutional investor participation to date.
20/ So, how will these new asset classes institutionalize without historical precedent?

👀 Crypto and #Bitcoin to see what the arc of institutionalization will look like w/ trading cards and collectibles.
21/ With @Fidelity, @massmutual, @MicroStrategy, @michael_saylor putting $$$ into #BTC, crypto is finally hitting the mainstream.

So, could we expect a similar story to play out with cultural assets?
22/ Think abt this: over $10 trillion of investable assets in the US is held at wealth management units of firms like @MorganStanley & independent platforms like @DynastyFP.

HNW community remains structurally underallocated to alts. HNW have 1-5% to alts vs 20% for institutions.
23/ The issue of underallocation for advisors and their clients has previously come down to access. Now, these alternative investment platforms have solved the access problem.

We will soon see financialization and institutionalization of alt alt assets.
24/ It may be a few years before we see a @Fidelity @stockx ETF, but it won't be at all surprising.

When it happens, these platforms will have democratized access to another asset class - & paved the way for institutionalization of alt alt assets

That's why Alt Goes Mainstream

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I think about this a lot, both in IT and civil infrastructure. It looks so trivial to “fix” from the outside. In fact, it is incredibly draining to do the entirely crushing work of real policy changes internally. It’s harder than drafting a blank page of how the world should be.


I’m at a sort of career crisis point. In my job before, three people could contain the entire complexity of a nation-wide company’s IT infrastructure in their head.

Once you move above that mark, it becomes exponentially, far and away beyond anything I dreamed, more difficult.

And I look at candidates and know-everything’s who think it’s all so easy. Or, people who think we could burn it down with no losses and start over.

God I wish I lived in that world of triviality. In moments, I find myself regretting leaving that place of self-directed autonomy.

For ten years I knew I could build something and see results that same day. Now I’m adjusting to building something in my mind in one day, and it taking a year to do the due-diligence and edge cases and documentation and familiarization and roll-out.

That’s the hard work. It’s not technical. It’s not becoming a rockstar to peers.
These people look at me and just see another self-important idiot in Security who thinks they understand the system others live. Who thinks “bad” designs were made for no reason.
Who wasn’t there.

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I’m torn on how to approach the idea of luck. I’m the first to admit that I am one of the luckiest people on the planet. To be born into a prosperous American family in 1960 with smart parents is to start life on third base. The odds against my very existence are astronomical.


I’ve always felt that the luckiest people I know had a talent for recognizing circumstances, not of their own making, that were conducive to a favorable outcome and their ability to quickly take advantage of them.

In other words, dumb luck was just that, it required no awareness on the person’s part, whereas “smart” luck involved awareness followed by action before the circumstances changed.

So, was I “lucky” to be born when I was—nothing I had any control over—and that I came of age just as huge databases and computers were advancing to the point where I could use those tools to write “What Works on Wall Street?” Absolutely.

Was I lucky to start my stock market investments near the peak of interest rates which allowed me to spend the majority of my adult life in a falling rate environment? Yup.
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