BC STARTUPS
Saved by @zmbnski

If folks aren’t already buying what you’re thinking of selling, don’t start that business!

 There should be be evidence that folks are already spending money in the space you’re thinking of entering.

Before AirBnB, folks paid money to stay at hotels, B&Bs, cottages, vacation homes, and hostels.

Annually, people spend $570 BILLION on travel accommodation.
Entrepreneurs need to follow the money:

“Where is it already being spent, and how can I get a piece of it?”
Don’t look for “problems that need solving.”

Look for categories where people/businesses are already spending money.

From an entrepreneur’s POV, if folks are willing to spend money on it, it’s a problem worth solving.
Apple has consistently followed this approach.

They didn’t make the first:

- PC
- Laptop
- MP3 player
- Smart phone

They saw the existing demand, and built on it.
This approach isn’t just for bootstrappers.

Tesla, Microsoft, Apple, and Amazon all entered existing categories where folks were already spending money.

They rode a rising tide; they didn’t create the wave. 🏄‍♂️
Good point by Arvid:

There are other indicators that can show you whether a market is worth pursuing.

(However, existing purchasing behavior is probably the safest.)

https://t.co/Vv3ZWS0Ghp
BTW – you’re free to do whatever you want.

If you want to start a business based on your gut, go ahead! 😜

But if you want to reduce your risk, look for existing demand in your segment (or in a parallel category).
Even with good principles, there are no guarantees!

In surfing, you paddle out hoping to catch a good wave.

Knowing which wave to catch helps.

Being in the right place helps.

Having the right skills helps.

But even then, there are no guarantees you’ll ride that wave in.

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Andrew Chen
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👇 Thread. New deck getting published this week: "Consumer startups are awesome, and here's what I'm looking to invest in at Andreessen Horowitz." If you want to read it, subscribe to my newsletter here: https://t.co/262t8eh0wf


1/ A lot of new consumer technologies have been introduced to US households in the last 100 years. But it's taken many of them - like the telephone - more than 50 years to get to the majority of the US. Why is that?


2/ We had to literally teach people how to use phone. Which end goes to your mouth, which goes to your ear. Say "hello" when people call. The motivation of consumers to talk to their friends has always been there, but we had to teach the behavior


3/ If you compare phones to the latest technologies, there's been a huge shift. Things are being picked up much faster.


4/ Even while there's been all this innovation recently, physically speaking, we are still the same human beings from 100,000 years ago.
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domm
domm
@domm
if you are a software engineer, this is your call to arms 👇

when we put our Fast Checkout button on websites LOTS of people start using it to buy things

our goal is to put out Fast button on EVERY website in the world

the speed of our growth is primarily limited by our engineering resources

we already have some of the best in the world, our VP of engineering built much of Apples identity infrastructure before building Uber's new commerce stack

we engineers who have spent decades among the earliest engineers at LinkedIn, Nest, Google, Cisco, Lyft, Uber & more

our team have built identity, commerce and payment systems that support BILLIONS of people, and they are now building the next platform to do that: @fast

we have a chance to fix commerce, to fix the way the internet works, for BILLIONS of people

we need more help, we need your help

there is not often an opportunity as big as this, make the best career decision of your life and get ready for huge professional growth

reach out to us:

@domm @PeterGrassi1

[email protected]

[email protected]

let me pitch why you need to join 🚀
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Corey Haines \U0001f4a1
Corey Haines 💡...
@coreyhainesco
A couple months ago, I got an email out of the blue from someone I had never met or heard about.

Today, that person co-hosted a webinar with me that had over 470+ registered and 130+ live

👇 Quick lesson on how to successfully pitch partnerships and co-marketing opportunities

How did he get in contact with me?

He sent a cold email, but not just any email. It was clearly personal, relevant, and conversational.

Lesson: Notice the language he used and how he tied it back to previous webinars.


Not only was it well written, but I could also easily judge if he'd be a good fit based on the article he wrote and linked to.

It's SUPER well-written and proved that he knew what he was talking about.

Lesson: Make your "ask" as easy as possible to consider.

There were three things that made the webinar a big success:

1. Tyler sent the webinar to his email list and did a lot of promotion.

2. He prepared ahead of time and put a lot of work into the deck, even incorporating some Baremetrics assets and references.

3. He had fun

Super appreciate all the work @TylerHakes put into today's "SEO for SaaS"

If you missed it, here's the recording:
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Mac the VC
Mac the VC
@MacConwell
1/ I feel like breaking some rules today. Let's get transparent and have an open discussion about management fees in VC to help other emerging managers. The standard fee structure is 2% the size of the fund every year for 10 years or the life of the fund.

#vc #startups #funding

2/ This means if you are an emerging manager raising a micro/nano fund of let's say $10M, then you get $200K a year for operations. That $200K pays for legal, fund admin, accounting, expenses, and your salary. basically that 2% doesn't go very far

#vc #startups #funding

3/ This is in contrast to a larger fund, let's say $100M fund where 2% is $2M a year. This is why some LPs (those who invest in funds) are looking for smaller management fee which is unreasonable for micro funds which many diverse managers are raising

#vc #startups #funding

4/ Now at RareBreed Ventures we structured our fees to be 2.5% for the first 5 years and 1.5% for the last 5 years. This comes out to the standard 2% but front-loaded in earlier years

#vc #startups #funding

5/ This means when we hit our target of $10M (if you want to be an LP our min investment is 10K and you can go to https://t.co/dm6ywrNFnU). We'll have 250K for the first 5 years giving a little more cushion for operations and allowing me to bring on a hire

#vc #startups #funding
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Trista Kempa
Trista Kempa
@tristajaye
For those of you asking me if I bought my wework equity—I did not. But, not because I didn’t choose to buy it. Despite joining the company very early on, I was not offered options. Here’s a thread about what happened and my feelings about it now. /1

I joined wework in 2011 as the ~17th employee when we had 4 buildings. I was 23, naive, and didn’t know what equity or options were—I certainly didn’t know how much it could impact my financial future. When I, and the first hundred or so joined the team, /2

equity options weren’t a part of the deal and I thought nothing of it. As the company grew and we brought in more funding, the executive team decided it was time to allocate equity to its employees. It was mid-2013, about 4 years after the company started. /3

We had ~120 employees and I had been there for ~2 years. I don’t know much about what went on behind the scenes to determine who would get equity and how much, or quite frankly, why they did it at all. /4

In the process, they did a couple of things: First, the way in which they chose to allocate equity, to whom, how much, etc. was… interesting. I’ll get into that more soon. Second, for the people who were given equity options, wework made the choice *not* to backdate. /5
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