A thread about panic buying and stockpiling outrage. Availability (or lack thereof) of products in supermarkets is a complex and multi-layered issue.

Basically, it's not just people being cunts. 1/

CHANGING BEHAVIOUR. Many people acquire food from non-supermarket sources. Cafes, work canteens, restaurants, delis, service stations etc. 2/
When this decreases significantly, it takes a relatively small proportion of people in an area to buy one extra meal at the supermarket, to affect supply. 3/
BIGGER BASKETS. There are a LOT of people who shop 'little and often', buying only what they need for that day/possibly the next. The govt is now asking people to limit their trips, meaning products which would take a week to leave shelves will now be bought on a single trip. 4/
Again, it only takes a small proportion of people making this change to affect supply.

SPACE ON SHELF. It sounds obvious, but some products take up more space on shelf. Compare a tin of soup with an 18 pack of toilet roll. 5/
If there are 10 purchases of the soup, the shelf still looks full. If there are 10 purchases of the toilet roll, the shelf is empty.

RANGE. Using the same example, how many different brands and varieties of tinned soup are available in your average large supermarket? 6/
More than 50? And how many different brands of 18 pack toilet rolls are available - maybe 5 or 6?

Again, a category like tinned soup can survive an uptick in purchase fairly easily, in a way that a category like large toilet rolls packs cannot. 7/
So why can't the supermarket just order more stock? Well, supermarkets are run with a fairly iron grip, usually from the retailer head office (I should know, I worked in retail marketing/tech for 10 years). Supply is generally nailed down WELL in advance. 8/
Sales are usually forecast at a product level using two scenarios.

1. How many units the product sells in each store, per day, when it’s at full price. (called Rate Of Sale)

And 2. How many units a product sells when it’s on promotion (generally significantly more). 9/
Suppliers eg Heinz work with their factories to produce those numbers. And they ensure they have enough raw ingredients to produce the products, based on those numbers.

These are decided weeks or months in advance. 10/
For a lot of product suppliers, it’s very tricky, and expensive, to find additional ingredients and produce stock, at the drop of a hat. In some instances, it’s not possible. 11/
Many suppliers and retailers do not have internal processes which are agile enough to allow for rapidly ramping up production and distribution.

However, I'm sure many of them have learned valuable lessons from the first lockdown (even if our government hasn't). 12/
So ... like I said, I want people to know that availability is a complex and multi-layered issue.

P.s. some people are still cunts, obviously. /END

More from Society

You May Also Like

The first ever world map was sketched thousands of years ago by Indian saint
“Ramanujacharya” who simply translated the following verse from Mahabharat and gave the world its real face

In Mahabharat,it is described how 'Maharishi Ved Vyasa' gave away his divine vision to Sanjay


Dhritarashtra's charioteer so that he could describe him the events of the upcoming war.

But, even before questions of war could begin, Dhritarashtra asked him to describe how the world looks like from space.

This is how he described the face of the world:

सुदर्शनं प्रवक्ष्यामि द्वीपं तु कुरुनन्दन। परिमण्डलो महाराज द्वीपोऽसौ चक्रसंस्थितः॥
यथा हि पुरुषः पश्येदादर्शे मुखमात्मनः। एवं सुदर्शनद्वीपो दृश्यते चन्द्रमण्डले॥ द्विरंशे पिप्पलस्तत्र द्विरंशे च शशो महान्।

—वेद व्यास, भीष्म पर्व, महाभारत


Meaning:-

हे कुरुनन्दन ! सुदर्शन नामक यह द्वीप चक्र की भाँति गोलाकार स्थित है, जैसे पुरुष दर्पण में अपना मुख देखता है, उसी प्रकार यह द्वीप चन्द्रमण्डल में दिखायी देता है। इसके दो अंशो मे पीपल और दो अंशो मे विशाल शश (खरगोश) दिखायी देता है।


Meaning: "Just like a man sees his face in the mirror, so does the Earth appears in the Universe. In the first part you see leaves of the Peepal Tree, and in the next part you see a Rabbit."

Based on this shloka, Saint Ramanujacharya sketched out the map, but the world laughed