Study human behavior, storytelling, marketing, big ideas, biological problems, and yourself.

Grabbing and holding attention is the skill of all skills.

Human behavior, why?

If you want to change the world, solve problems, or build any kind of money-making solutions — you will have to spark positive behavior change.

Habits, biases, psychology, etc.

Making people read, watch, or listen is different from changing behavior.
Storytelling.

Well-aligned with human behavior.

Storytelling = transformations and overcoming hardships. Humans love that shit.

They are relatable and reveal the path to overcoming your own obstacles.
Marketing & big ideas.

Catching and holding people's attention with your value (whether it be a product, content, or just in everyday situations).

All of these overlap.

You need to be able to grab, hold, and "convert" attention.

To make money, meet people, or spark change.
Biological problems.

Health, wealth, and relationships.

If you can solve a problem within these verticals / eternal markets, you are set.

Solve your own > teach others > refine your system > help others with your system.

Make it easy and implementable.
Yourself.

Self-observation is a lost art.

If you can dive deep and understand WHY you do the things you do, you begin to understand the world as a whole.

In terms of business, you make market research seamless if you are helping others solve problems you've solved in yourself.

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**Thread on Bravery of Sikhs**
(I am forced to do this due to continuous hounding of Sikh Extremists since yesterday)

Rani Jindan Kaur, wife of Maharaja Ranjit Singh had illegitimate relations with Lal Singh (PM of Ranjit Singh). Along with Lal Singh, she attacked Jammu, burnt - https://t.co/EfjAq59AyI


Hindu villages of Jasrota, caused rebellion in Jammu, attacked Kishtwar.

Ancestors of Raja Ranjit Singh, The Sansi Tribe used to give daughters as concubines to Jahangir.


The Ludhiana Political Agency (Later NW Fronties Prov) was formed by less than 4000 British soldiers who advanced from Delhi and reached Ludhiana, receiving submissions of all sikh chiefs along the way. The submission of the troops of Raja of Lahore (Ranjit Singh) at Ambala.

Dabistan a contemporary book on Sikh History tells us that Guru Hargobind broke Naina devi Idol Same source describes Guru Hargobind serving a eunuch
YarKhan. (ref was proudly shared by a sikh on twitter)
Gobind Singh followed Bahadur Shah to Deccan to fight for him.


In Zafarnama, Guru Gobind Singh states that the reason he was in conflict with the Hill Rajas was that while they were worshiping idols, while he was an idol-breaker.

And idiot Hindus place him along Maharana, Prithviraj and Shivaji as saviours of Dharma.