Investors have a short attention span.
They will give you the most attention at the start of your pitch.
In the first 5 minutes be crystal clear about what you actually do.
Let's dive in:
Sequoia Capital has created over $3.3 trillion dollars in value.
Steal their pitch deck framework for free:
Investors have a short attention span.
They will give you the most attention at the start of your pitch.
In the first 5 minutes be crystal clear about what you actually do.
Let's dive in:
What is your mission?
Condense into a simple powerful sentence.
Don't list features– communicate your purpose.
Include a simple graphic that describes your business model.
Nobody cares what you can do. Everybody cares what you can do for them.
What challenges do you address and solve?
• Describe the pain of your customer (bigger the better)
• Explain how this is currently addressed
• Show why the current market offerings are inadequate
Don't build a solution that's looking for a problem.
What key points will communicate the most value?
• What was your 'aha' moment?
• Why is your value proposition unique and compelling?
• Are you building a competitive moat such as network effects?
• How big can this market grow?
Timing is everything.
The best companies have a clear why now.
• Why hasn't your solution been built before?
• What industry trends make this the perfect time to act?
A famous example is Netflix: high-speed internet made streaming services possible.
Can this be a really big opportunity?
• Total addressable market (TAM) = total market demand
• Serviceable available market (SAM) = portion of TAM served by the company
• Serviceable obtainable market (SOM) = percentage of SAM which is realistically achieved
Thiel said:
"All failed companies are the same: they failed to escape competition."
Who are your direct and indirect competitors?
Know your market– map these out on an x/y axis.
What's your plan to win & differentiate?
I recommend pre-recoding a demo with Loom.
You get to record your screen and camera whilst giving a clear explanation.
A picture is worth 1000 words, a movie is worth a million pictures.
Bring the solution alive.
How do you make money?
Typically it falls into a few buckets:
• Advertising
• Subscription
• Transactions
Include metrics around critical areas including:
• Customer acquisition cost (CAC)
• Life time value (LTV)
Your people are the most important factor that determine whether your startup succeeds or fails.
People recruit talent, garner attention and win deals.
Highlight special talents and experiences that make the individual suited to the business.
Don't get lost in the numbers– keep it simple.
I recommend highlighting key metrics and growth charts.
Show sources and uses (what you are raising and how you will spend it).
What are the key milestones?
Using a timeline will help demonstrate your runway.
1. Company Purpose
2. Problem
3. Solution
4. Why Now
5. Market Size
6. Competition
7. Product
8. Business Model
9. Team
10. Financials
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10 startup metrics every business owner must know:
— Alex Banks (@thealexbanks) June 15, 2022
Sequoia Capital has created over $3.3 trillion dollars in value.
— Alex Banks (@thealexbanks) July 25, 2022
Steal their pitch deck framework for free:
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🌿𝑻𝒉𝒆 𝒔𝒕𝒐𝒓𝒚 𝒐𝒇 𝒂 𝑺𝒕𝒂𝒓 : 𝑫𝒉𝒓𝒖𝒗𝒂 & 𝑽𝒊𝒔𝒉𝒏𝒖
Once upon a time there was a Raja named Uttānapāda born of Svayambhuva Manu,1st man on earth.He had 2 beautiful wives - Suniti & Suruchi & two sons were born of them Dhruva & Uttama respectively.
#talesofkrishna https://t.co/E85MTPkF9W
Now Suniti was the daughter of a tribal chief while Suruchi was the daughter of a rich king. Hence Suruchi was always favored the most by Raja while Suniti was ignored. But while Suniti was gentle & kind hearted by nature Suruchi was venomous inside.
#KrishnaLeela
The story is of a time when ideally the eldest son of the king becomes the heir to the throne. Hence the sinhasan of the Raja belonged to Dhruva.This is why Suruchi who was the 2nd wife nourished poison in her heart for Dhruva as she knew her son will never get the throne.
One day when Dhruva was just 5 years old he went on to sit on his father's lap. Suruchi, the jealous queen, got enraged and shoved him away from Raja as she never wanted Raja to shower Dhruva with his fatherly affection.
Dhruva protested questioning his step mother "why can't i sit on my own father's lap?" A furious Suruchi berated him saying "only God can allow him that privilege. Go ask him"
Once upon a time there was a Raja named Uttānapāda born of Svayambhuva Manu,1st man on earth.He had 2 beautiful wives - Suniti & Suruchi & two sons were born of them Dhruva & Uttama respectively.
#talesofkrishna https://t.co/E85MTPkF9W
Prabhu says i reside in the heart of my bhakt.
— Right Singh (@rightwingchora) December 21, 2020
Guess the event. pic.twitter.com/yFUmbfe5KL
Now Suniti was the daughter of a tribal chief while Suruchi was the daughter of a rich king. Hence Suruchi was always favored the most by Raja while Suniti was ignored. But while Suniti was gentle & kind hearted by nature Suruchi was venomous inside.
#KrishnaLeela
The story is of a time when ideally the eldest son of the king becomes the heir to the throne. Hence the sinhasan of the Raja belonged to Dhruva.This is why Suruchi who was the 2nd wife nourished poison in her heart for Dhruva as she knew her son will never get the throne.
One day when Dhruva was just 5 years old he went on to sit on his father's lap. Suruchi, the jealous queen, got enraged and shoved him away from Raja as she never wanted Raja to shower Dhruva with his fatherly affection.
Dhruva protested questioning his step mother "why can't i sit on my own father's lap?" A furious Suruchi berated him saying "only God can allow him that privilege. Go ask him"
