10 Biases That You Need To Understand
= THREAD =
1. Anchoring bias
This is when you base all your decisions on the first information you receive
If I told you my service was $1000
Then you came back a week later and I said $500 you would think you were getting a deal
You can use this to sell your product to anyone
2. Availability heuristic bias
You overestimate the importance of the mainstream media
People make decisions based more on stories and news than real information
If people see there is a problem with public school
Then they will start homeschooling their children
3. Bandwagon bias
You will believe something not because of what you believe but because you want to be part of the majority
This is dangerous
Avoid groupthink and speak up in situations where you feel pressured to agree with everyone else
4. Choice supportive bias
You have the tendency to defend something just because you chose it
Think about IPhone users
They only see the good and avoid the negative sides
If you avoid this you can use it as an advantage to those who can’t
Don’t be a consumer, be a creator