BC EDUCATION
Saved by @Alex1Powell

How to effectively use Twitter for learning, networking, audience building, start a business, build a personal brand from scratch ?

A Thread 🧵👇

 Disclaimer - Everything said here is “industry leader thoughts and mine” experience with Twitter, I don’t deserve any credits. I have just shared with you all things about Twitter at one glance. This guide covers everything about Twitter.
1/ First question you should ask yourself : Why to join Twitter?

I will tell you that you can generate sales, build connections, job opportunities, best learning sources, personal brand, start your own business and bunch of other things you can think of, Twitter will help you.
2/ Twitter is the best social networking platform in the world. Twitter is a school that helps teach people. Let’s cover all the things one by one from scratch.
3/ How to start using Twitter?

- Open the app and clean all your following.
- Avoid negative people and politics.
- Skip Twitter's recommendations.
- Start consuming content of people you follow for the 1st 15 days.
4/ Okay, but whom should I follow?

Follow your office colleagues, writers or authors, entrepreneurs and people you admire the most.

If you’re just starting out, your goal should be to make a 30 Under 30 List people to follow.
5/ When you follow somebody, you're giving them permission to brainwash you with their ideas, so always think 100 times before you hit follow.
6/ After it, start tweeting. But, what to write?

Identify your niche i.e., on which topics you want to write and start tweeting according to it. For example, Fincademy, writes about personal finance, stock market investing.
7/ Or you can make your unspoken identity, means whenever you think of any topic in your mind, the person's name should come. Like, whenever I think of Indian brands, the first person who comes to my mind is Palak Zatakia, bcuz he made his own unspoken identity on Indian brands.
8/ Okay, now I got it. But, how to tweet?

- After first 15 days, start replying, retweet with comments, share your thoughts, post quotes or lines you liked the most.

- Avoid excessively retweeting instead RT with comment - quote tweet.

- Then, start tweeting slowly & steadily.
9/ Commit to posting at least 1 tweet per day for 30 days and be consistent for a longer period if you want.

But, If you have a story to tell, make a thread out of it. Thread means an article which is split into different or multiple tweets.
10/ How to write a successful Twitter thread?

- Start with a good hook.
- Include your first point in the first tweet.
- Make each tweet a unique thought and should be individually retweetable.
- It should be neat and clean.
- Thread should have good storytelling.
11/ How long should a thread be?

Imo, the size of thread doesn’t matter. I have written a thread which was as long as 100+ tweets and a shorter one which has 15-20 tweets. Both the threads get a good engagement ratio. The whole essence of thread is to have good storytelling.
12/ So, should we write threads frequently?

Sorry to say, I don’t find an answer to it as everyone's opinions are different. But, from my personal experience, I can say that you should write a thread when you have a story to tell or make a complex concept in simple words.
13/ Okay. But, can we start business on Twitter?

Yes, you can start a new business from Twitter. For example, imagine if Product Hunt was not born.

Yeah, you heard it right. The founder of Product Hunt, Ryan Hoover once said “Product Hunt wouldn’t have started without Twitter”.
14/ On 6th November 2013, he tweeted “Just announced a new experiment : Product Hunt”.
15/ Ohh ! That’s amazing. But, how can we get a job from twitter?

I will be sharing my own experience, I can clearly see the shift of the job hiring process from Linkedin to Twitter. The fun fact is : Founders hire people from Twitter first, then they look for other platforms.
16/ I can assure you that you can get a job from Twitter because I got 2 jobs from this platform itself and it’s free.

Yess, you heard it right. I got my first 2 jobs from Twitter.
17/ How to build good connections on Twitter?

One rule: Reach out to the person to whom you want to ask or meet and you can reach out to people via DM. For example, Ranveer Allahbadia brings ‘Radhika Gupta’ on his podcast through a comment on her compilation of all talks thread.
18/ One message for Students : If you use Twitter to build a name and a network for yourself. Your network is what gives you opportunities, and if you don't have an existing valuable network, Twitter is the best place to build it.
19/ As you understand how to use Twitter, now it's’ time for how to grow from scratch:

Do’s :
- Get into other people’s conversation and reply with your opinions + thoughts.

- Unfollow people if they aren’t tweeting about stuff you like.

- Reach out to people via DM.
20/ Do’s :
- Find your own style or what works for you, don’t copy someone else. (I learned it very late)

Don’t :
- Use Hashtags (everybody has different opinions, try with yourself first)
- Tweet about stuff too niche to your life or situation to be relatable.
21/ Golden Rule of Twitter :

- Quality of followers >>>> Quantity of followers
- The unfollow button is your best friend.
- Quality of comments on your tweets, describe your post.
22/ Okay, I want to ask, is there any underrated tool on Twitter which people don’t use or are aware of?

Yes, there are many tools which people aren't aware of or use. Like DM, Mute words, Twitter advanced search option & many more.

Don’t worry, I will explain to you each tool.
23/ The most underrated tool on Twitter : Use Mute words. It means when you’re muting words, you won’t get any new notifications for Tweets that include them or see tweets with those words in your timeline.
24/ To enable it, Go to Settings, then Privacy and Safety and there you can see Mute and block or Mute words. But, please do it later on. Read the full thread first.
25/ Twitter advanced search is the best thing about this platform and almost nobody uses it.

Here’s a fun way to use it:

- Pick your favorite person to follow.
- Search the keyboard that you want to know.
- Use other options to get detailed search.

Then, do it again.
26/ Use Twitter Lists to create curated feeds that are of a higher quality.
27/ Use the pinned tweets to highlight your personality and key ideas. It could be a popular tweet/ thread or it can be a reflection of your own philosophy.

But, what if I have so many threads?
Make thread of threads (compilation) so that people can binge read your ideas.
28/ Or you can also make a Moments, which include your most popular or recommended thread. (Imo, most understand tool on Twitter)
29/ Okay, tell us some hacks to grow followers on Twitter?
One of the most important things that you can do is reply, especially if it's a question asked by someone you admire.
30/ Or Grow your following by replying to popular tweets. Find a tweet written by somebody with a big following. Then, add an intelligent reply.

Why does this work?
Twitter algorithm ranks replies by engagement. By replying, you can ride the wave of people with big audiences.
31/ Sticking to your niche or unspoken identity along with consistency is the best thing that can help you to grow your Twitter following.
32/ Comments is the best way to increase your profile reach as more people will get to know about you. It’s my personal opinion.
33/ Turn complex information (annual letters, research articles, books, etc.) into simple threads and tweets. Like, I did on health, term and car insurance policy.
34/ One of the most important factors why people follow you is : Your Bio and Profile Picture.
35/ Your bio should tell people everything they need to know about you.

- What to expect when they follow you?
- Credibility : Why should they listen to you? What are you known for?
- Use the pinned tweet and your banner to let people know what you stand for.
36/ Your profile picture also brings followers. It’s because people don't remember your name and username. But, people remember your picture. And they remember coming across a good tweet from 'an account with that picture'.
37/ Keeping your pic the same over long periods of time builds your brand by exposing people to your face + ideas over and over again until they hit that follow button.
38/ Once changed, followers need to re-associate the new photo with the person. and it takes time to get used to it, and start recognizing their avatar in timelines again.
39/ Not changing your profile picture is one of the best things you can do to grow your Twitter.
40/ Ask questions to engage with your audience from time to time.
41/ The biggest growth hack of Twitter is : Reaching out to people’s DM. If you reach out properly, you can get funding for your startup, next co-founder, connections, job opportunity and more.

Domm Holland, the Co-founder of Fast got all these things, through Twitter DM.
42/ How to use direct messages?
- Don’t send auto-generated messages.
- Convey your message in 3-4 texts.
- Keep conversations active in DMs.
- Once it’s appropriate, ask to meet in-person or speak by phone.
- Don’t Spam.
43/ The art of sending DMs that get a response is simple : Never use DMs to ask a question that can be Googled.

It shows a lack of agency on your part & that's the type of message that gets usually ignored.

When someone is giving their time for free, respect it!
44/ So, does it mean we should also keep our Dms open?
Yes, definitely. You should keep your DMs open. You never know who will reach out. If something weird happens, just block or report them and move on.
45/ Use Twitter Bookmarks to add the best tweet or thread, you found interesting and re-read it.

How to use it ?
Click on the Share button and there you find, Add Tweet to Bookmark. Now, you can see it on your Bookmark tab and it is available at the top left corner.
46/ Twitter becomes much more valuable once you start using it to make friends and there is zero downside to being active on Twitter and unbelievable upside if you are consistent.
47/ If you admire a person or likes his/ her tweets, Enable the Twitter notification as it will save your time.
48/ After applying the tips and hacks. Now, you have decent followers. Finally, own your audience by creating a blog or a newsletter. Twitter is great for distribution and building connections. However, blogs and email lists are ideal for long-term audience engagement.
49/ One tip : Your mind will develop faster as soon as your time spent on Twitter exceeds your time spent on Instagram by following the right topics, discussions and people on twitter.
50/ If you have done all the things as mentioned above, you automatically have created a personal brand.
51/ Conclusion:

- Share unique and original thoughts.
- Leverage Twitter.
- Take a confusing idea & make it simple. Make your followers smarter.
- Find the strategy that works for you.
- Your timeline should be something that people can endlessly scroll.
- Read the thread again.
52/ Tagging people from whom I have taken help for making this thread:

@palakzat @david_perell @join2manish @mkobach @BeerBicepsGuy @viraj_sheth @tobydoyhowell @ankitkr0 @amlewis4 @Julian @mckaywrigley @vedantm_

Sources - https://t.co/0DOrdxbkUS

I don’t deserve any credits.
53/ Ending up by a quote - Twitter is the most amazing networking and learning network ever built. In any given field, 50-80% of the top experts are on Twitter and they’re sharing ideas. If you’re not on Twitter, you are missing out a lot.

~ @bgurley

Stay Tuned…

More from Education

Louigi Addario-Berry
Louigi Addario-Berry
@Methemedantics
When the university starts sending out teaching evaluation reminders, I tell all my classes about bias in teaching evals, with links to the evidence. Here's a version of the email I send, in case anyone else wants to poach from it.

1/16


When I say "anyone": needless to say, the people who are benefitting from the bias (like me) are the ones who should helping to correct it. Men in math, this is your job! Of course, it should also be dealt with at the institutional level, not just ad hoc.
OK, on to my email:
2/16

"You may have received automated reminders about course evals this fall. I encourage you to fill the evals out. I'd be particularly grateful for written feedback about what worked for you in the class, what was difficult, & how you ultimately spent your time for this class.

3/16

However, I don't feel comfortable just sending you an email saying: "please take the time to evaluate me". I do think student evaluations of teachers can be valuable: I have made changes to my teaching style as a direct result of comments from student teaching evaluations.
4/16

But teaching evaluations have a weakness: they are not an unbiased estimator of teaching quality. There is strong evidence that teaching evals tend to favour men over women, and that teaching evals tend to favour white instructors over non-white instructors.
5/16
EDUCATION
Antoine FLAHAULT
Antoine FLAHAULT
@FLAHAULT
1/9 - “In the second wave we acquired much more evidence that schoolchildren are almost equally, if not more infected by SARS-CoV-2 than others.”

2/9 - “The problem is not that schools are unsafe for children,” Mr. Boris Johnson said last week. “The problem is schools may nonetheless act as vectors for transmission, causing the virus to spread between households.”

3/9 - “An antibody survey conducted by researchers in Geneva in May and December, using thousands of random samples, found that children of age 6 to 18 were getting infected as often as young adults. The study has yet to be peer reviewed.”

4/9 - “One reason for this: The Swiss city’s schools have been open since the summer, while restrictions have been placed on adults, meaning schoolchildren played a bigger role in transmitting the virus during the autumn surge.”

5/9 - “In Austria, a nationwide survey by universities and medical institutes found that children under 10 showed a similar rate of infection to those between 11 and 14, and that the children in general were getting infected as often as teachers.”
EDUCATION
Advertisement
Newlane University
Newlane University
@NewlaneU
Newlane University Manifesto--12 tenets: 1. Education should be available and accessible to every person on earth; making quality education inaccessible or exclusive is immoral. Education belongs in the same category as shelter, clean water, and basic food.

2. Education should be disconnected from geography. Students should be able to learn anything from anywhere on earth. With few exceptions, tying education to geography is a form of exclusion.

3. Education should be disconnected from a schedule. The most effective time to learn something is when the student is ready, not when the teacher or institution is available.

4. Education should not be admission- or permission-based, but freely available upon the asking. The current admission-based system is a vestige of a scarcity model that could only fit a limited number of seats in a classroom.

(4 continued) No one should have to be admitted or ask permission to learn a subject.
EDUCATION
Logan | Landing Pages \U0001f4da
Logan | Landing Pages ...
@LoftedLearning
The Copywriter’s Guide to Buyer Persona

•••THREAD•••

1. Define a Background

For this thread we will be selling Mass Gainer protein shakes to college men that want to gain weight.

Go deep and make a full profile up of one of these people.

You want to include:
> age
> job
> what they do in free time
> what they’re feeling

Example:

Brad is a junior in college (21 years old). He does work during the week and parties on the weekends.

He started going to the gym with his friends but isn’t really seeing results. He’s starting to get frustrated and wants to find a cure to his problems.

2. Define Their Goals and Challenges

When you define these things, you can use them in your copy.

Painting your ideal customer’s pain points throughout your copy is important.

You need to show them that they have a problem, and you can solve.

Example:

Brad is fairly skinny and wants to gain weight fast.

He’s tried eating more but can’t eat enough, or maybe he eats the wrong things.

Whatever it might be, it’s not working and he’s getting frustrated.
EDUCATION
Nina Nesdoly
Nina Nesdoly
@ninanesdoly
I’ve had a fantastic MSc experience (almost done!) and have been talking to a lot of incoming or current students. Some topics / questions come up a lot. Here’s what I know!

🧵 Tips for an awesome MSc experience.

#AcademicTwitter #AcademicChatter @OpenAcademics @academeology

1/ Ok to start, some context: I started my MSc in September 2019 in Organizational Behaviour. I start my PhD this September.

A lot happened in my MSc: I won several scholarships, my Dad died, I submitted my thesis work to a major conference, annnd there was the pandemic.

2/ Let’s get into it!

Choosing a thesis topic: Read read read.

What are you interested? Pick an umbrella topic and start reading. Follow the rabbit holes. Write questions, answers, more questions. When you find questions you cannot answer, you might have a thesis topic.

3/ Don’t get stuck on the idea you came in with.

My first semester a professor said “if your research ideas don’t change, you haven’t learned anything.”

No one is going to pull up your SOP and hold you to whatever you said you were interested in upfront.

4/ Pin down a thesis format

What will you do, broadly? One study? Two? A review paper? Meta-analysis? As early as possible, find out what YOU actually need to do to complete your thesis. ESPECIALLY if you’re in a lab with lots going on. What is YOUR requirement?
EDUCATION

You May Also Like

Billy Bostickson \U0001f3f4\U0001f441&\U0001f441 \U0001f193
Billy Bostickson 🏴👁&👁 ...
@BillyBostickson
Tip from the Monkey
Pangolins, September 2019 and PLA are the key to this mystery
Stay Tuned!


1. Yang


2. A jacobin capuchin dangling a flagellin pangolin on a javelin while playing a mandolin and strangling a mannequin on a paladin's palanquin, said Saladin
More to come tomorrow!


3. Yigang Tong
https://t.co/CYtqYorhzH
Archived: https://t.co/ncz5ruwE2W


4. YT Interview
Some bats & pangolins carry viruses related with SARS-CoV-2, found in SE Asia and in Yunnan, & the pangolins carrying SARS-CoV-2 related viruses were smuggled from SE Asia, so there is a possibility that SARS-CoV-2 were coming from
ALL
Vibhu Vashisth
Vibhu Vashisth
@VIBHU_Tweet
Santkumaras-The four adorable kids of the Universe.

The Kumaras r the four sages who roam the Universe as children from the Puranic texts of Hinduism named,Sanaka, Sanatana,Sanandana& Sanatkumara.They r described as the first mind-born creations &sons of the creator God Brahma.


Brahma,who had received the knowledge of Puranas from the Universal being(God Himself), imbibed this to his 4 Kumaras.
Sanat Kumaras then taught the Puranas to Narada.Narada transmitted it to Krishna Dwaipayana who in turn scripted them in monumental epic documents of 18 Puranas.

The Vishnu Purana is recorded in two parts,the Vishnu Purana & Naradiya Purana.The teachings of Sanaka of the Kumara brothers r contained in the Naradiya Purana which is also divided in two parts, the first part containing the teachings of Sanaka &second part,teachings of others.


Born from Brahma's mind,4 Kumars took lifelong vows of celibacy against their father's wishes.They r said to wander throughout materialistic &spiritualistic universe without any desire but with the aim to teach.All 4 brothers studied Vedas from their Childhood&travelled together.


The Bhagwata Purana lists the Kumaras among the 12 Mahajanas(great devotees or bhaktas) who although being eternally liberated souls from birth, still became attracted to the devotional service of Vishnu from their already enlightened state.
ALL
Advertisement
The Chartians
The Chartians
@chartians
Took me 5 years to get the best Chartink scanners for Stock Market, but you’ll get it in 5 mminutes here ⏰

Do Share the above tweet 👆

These are going to be very simple yet effective pure price action based scanners, no fancy indicators nothing - hope you liked it.

https://t.co/JU0MJIbpRV

52 Week High
One of the classic scanners very you will get strong stocks to Bet on.

https://t.co/V69th0jwBr

Hourly Breakout
This scanner will give you short term bet breakouts like hourly or 2Hr breakout

Volume shocker
Volume spurt in a stock with massive X times
SCREENERS , ALL , CHARTLINK SCREENERS
Arif Hasan\U0001f1ee\U0001f1f3
Arif Hasan🇮🇳...
@arifhasan18
5 star RSI Strategy by @VishalMalkan

Unconventional approach of 60-40 RSI and range shift concept.

According to him,
whenever the market is bearish,
it won’t be able to cross 60,
and whenever in a bullish trend,
it won’t be able to cross 40.

Like & Retweet for Maximum Reach.

So, instead of the 70-30 Relative Strength Index,
we will use the 60-40 range for the RSI indicator for this strategy.

When the
Monthly and Weekly RSI>60,
& when the RSI takes support at 40 in the daily chart,
it may bounce back and most probably it will not go below 40.

If a bullish candle is formed at the 40 RSI level,
the prices may bounce back, and one can enter the stock.

The stoploss can be placed at the low of that bullish candlestick,
and the target can be the 60 RSI level.

When the
Monthly and Weekly RSI<40,
& when the RSI takes resistance at 60 in the daily chart,
it may bounce back and most probably it will not go above 60

If a bearish candle is formed at the 60 RSI level,
the prices may bounce back from there, & 1 can enter the stock 4 shorting

The stoploss can be placed at the high of that bearish candlestick, and the target can be the 40 RSI levels.

#banknifty

This range shift concept can be applied in any timeframe,
whether intraday, daily,weekly, etc.
ALL
asif
asif
@aj_raja
PAKISTAN-INDIA WATER ISSUES – HOW INDIA STOPPED WATER IN PAKISTAN's CANALS IN 1948

Thread

After partition in 1947, the water system was also bifurcated between Pakistan n India.

India cheated Pakistan when on April 1, 1948, India suddenly n without warning stopped...
1/n


...the supply of waters flowing into Pakistan's Central Bari Doab and Dipalpur Canals.

The boundary award on the partition of the sub-continent had left the headworks of these canals in Indian territory, and in accepting it India had implied her willingness to leave...

2/n


...the historic distribution of common waters undisturbed.

India's action was therefore in flagrant disregard not only of international law n morality, but of her solemn commitments with Pakistan and a gross violation of this country's historical rights over common waters.

3/n

Faced with a threat of utter desolation of millions of acres of fertile land, Pakistan had perforce to sign a document with India in which she agreed to "India's progressively diminishing water supplies to these canals and to the West Punjab government's tapping...

4/n

...alternative resources".

A specific reservation was made in the document with regard to India's claim that she had full property rights over waters flowing into her territory, and could therefore use them as she liked.

The issue was, however, to be examined...

5/n
INDIA