The 13-step business plan to build a $15k/month side hustle:

1. Ask yourself, "what topics can I help people get massive clarity on?"

My recommendation: Ask your friends/co-workers what you are an expert in.

2. Distill your value. By helping someone achieve massive clarity on X, what are they able to achieve?
3. Pick a platform. Where do the people that need your help reside?

My recommendation: LinkedIn (fast algorithm for growth + professionals looking for growth)

4. Create daily content that talks about the clarity you can provide.
5. DM every account that interacts with your content.

My recommendation: Ask them what they do + what their goals are.

6. If you can help them with their goals, ask them if they'd want to jump on a 1:1 call.
7. Run a consultation on Zoom.

Afterward, reflect on:

• What exercises worked? (ie. Personal Board Meetings)
• What were their major blockers? (ie. Not knowing how to manage >5 people)
• What resources could I create to increase the value? (Matt Mochary's resources)
8. Do 20 more consultations to understand:

• What outcomes can I promise? (ie. better sales systems)
• Who is my target demographic? (ie. early sales leaders)

9. After every consultation, add each member to a Telegram group chat. Start beta-testing a premium community.
10. Start creating longer-form content.

• Case studies of consultations
• Breakdowns of what processes you are teaching

11. Redirect traffic from your content → new WordPress website → Stripe checkout → Calendly 1:1 link
12. After each consultation, give them the option to opt into a paid community:

• Daily standup
• Weekly Q&A
• Monthly goal check-ins

13. As the community grows, invest to make it stronger:

• Coaches
• AI 1:1 match-making
• Community managers
This lets you:

• Build recurring revenue
• Put your marketing on autopilot (referrals from the community)
• Capture value to launch new products on top of (SaaS tool, group mentorship, etc.)
Here's the math to hit $15k/month:

• 20 consulting calls/month for $400 each: $8,000
• 140 community members at $50 / month: $7000

To hit 20 monthly calls:

• 500,000 Twitter views
• 5,000 website views
• 1,000 product views
• 2% conversion rate
• 20 calls
Want to go deeper?

I run a (free) Workshop on 5 Proven Steps to Build a Successful Personal Brand & Huge Audience in 5 days.

I'll be giving away a $149 Audience Growth Guide for free.

I'd love to see you there 👇

https://t.co/fQdgvx73uv
Thanks for reading! Follow me @matt_gray_ for more content like this.

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Rig Ved 1.36.7

To do a Namaskaar or bow before someone means that you are humble or without pride and ego. This means that we politely bow before you since you are better than me. Pranipaat(प्राणीपात) also means the same that we respect you without any vanity.

1/9


Surrendering False pride is Namaskaar. Even in devotion or bhakti we say the same thing. We want to convey to Ishwar that we have nothing to offer but we leave all our pride and offer you ourselves without any pride in our body. You destroy all our evil karma.

2/9

We bow before you so that you assimilate us and make us that capable. Destruction of our evils and surrender is Namaskaar. Therefore we pray same thing before and after any big rituals.

3/9

तं घे॑मि॒त्था न॑म॒स्विन॒ उप॑ स्व॒राज॑मासते ।
होत्रा॑भिर॒ग्निं मनु॑षः॒ समिं॑धते तिति॒र्वांसो॒ अति॒ स्रिधः॑॥

Translation :

नमस्विनः - To bow.

स्वराजम् - Self illuminating.

तम् - His.

घ ईम् - Yours.

इत्था - This way.

उप - Upaasana.

आसते - To do.

स्त्रिधः - For enemies.

4/9

अति तितिर्वांसः - To defeat fast.

मनुषः - Yajman.

होत्राभिः - In seven numbers.

अग्निम् - Agnidev.

समिन्धते - Illuminated on all sides.

Explanation : Yajmans bow(do Namaskaar) before self illuminating Agnidev by making the offerings of Havi.

5/9
Fake chats claiming to be from the Irish African community are being disseminated by the far right in order to suggest that violence is imminent from #BLM supporters. This is straight out of the QAnon and Proud Boys playbook. Spread the word. Protest safely. #georgenkencho


There is co-ordination across the far right in Ireland now to stir both left and right in the hopes of creating a race war. Think critically! Fascists see the tragic killing of #georgenkencho, the grief of his community and pending investigation as a flashpoint for action.


Across Telegram, Twitter and Facebook disinformation is being peddled on the back of these tragic events. From false photographs to the tactics ofwhite supremacy, the far right is clumsily trying to drive hate against minority groups and figureheads.


Declan Ganley’s Burkean group and the incel wing of National Party (Gearóid Murphy, Mick O’Keeffe & Co.) as well as all the usuals are concerted in their efforts to demonstrate their white supremacist cred. The quiet parts are today being said out loud.


The best thing you can do is challenge disinformation and report posts where engagement isn’t appropriate. Many of these are blatantly racist posts designed to drive recruitment to NP and other Nationalist groups. By all means protest but stay safe.