1/ The Practice (Seth Godin)

"Creativity comes from a desire to solve a problem and serve someone else.

"The practice of creativity is a choice. It is not the means to the output: it *is* the output, because the practice is all we can control." (p. 3)

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2/ "For important work, the instructions are always insufficient. There is no guarantee. It's about starting, not finishing; improving, not being perfect.

"No one learns to ride a bike from a manual. And no one learns to draw an own that way, either." (p. 14)
3/ "Your work is too important to be left to how you feel today.

"Committing to an action can change how we feel.

"If you want to change your story, change your actions. Our mind can't help but rework our narrative to make those actions coherent. We become what we do." (p. 18)
4/ "Annie Duke, former world champion of poker, teaches us that there’s a huge gap between a good decision and a good outcome.

"Reassurance is futile—focusing on outcomes at the expense of process is a shortcut that will destroy your work." (p. 25)

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5/ "Confidence the feeling we get when we imagine we have control over outcomes. Every pro athlete is confident, but half of them lose. Requiring control over external events is a recipe for frustration.

"If you need a guarantee you’re going to win, you’ll never start." (p. 29)
6/ "The Internet erupted when Drew Dernavich published this picture of his desk.

"Drew isn't a genius. He just has more paper than we do.

"How many not-good cartoons would you have to draw before you figured out how to make them funny?" (p. 32)
7/ "Write your story down: a permanent record of how you see and will change the world.

"Do it in public, even if you use an assumed name, and even if you only circulate it to a few people.

"Knowing the words are there, in front of others, confirms your identity." (p. 33)
8/ "Like the Danyang–Kunshan Grand Bridge, the career of every successful creative is a pattern of small bridges to cross, each just scary enough to dissuade most people.

"The practice requires a commitment to a series of steps, not a miracle." (p. 38)

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9/ "Selling can feel selfish. We want to avoid hustling, so we hold back in fear of manipulating someone.

"Here’s an easy test for manipulation: if the people you’re interacting with discover what you already know, will they be glad that they did what you asked them to?" (p. 46)
10/ "One way to avoid criticism is to sound like everyone else. When we mimic talking points or work hard to echo what others have said, we’re hiding. We do it with the support of the system, the one that would prefer we be a commodity, an easily replaceable factory cog." (p. 45)
11/ "Creativity is contagious—if you and I are exchanging our best work, our best work gets better. A vibrant culture creates more than it takes.

"True learning (as opposed to education) requires tension and discomfort, the persistent feeling of incompetence.
12/ "The practice, then, is to not only cause temporary discomfort for those whom you lead, serve, and teach, but to embrace your own discomfort.

"Discomfort engages people, keeps them on their toes, makes them curious. It's the feeling we get just before change happens." (p.53)

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https://t.co/6cRR2B3jBE
Viruses and other pathogens are often studied as stand-alone entities, despite that, in nature, they mostly live in multispecies associations called biofilms—both externally and within the host.

https://t.co/FBfXhUrH5d


Microorganisms in biofilms are enclosed by an extracellular matrix that confers protection and improves survival. Previous studies have shown that viruses can secondarily colonize preexisting biofilms, and viral biofilms have also been described.


...we raise the perspective that CoVs can persistently infect bats due to their association with biofilm structures. This phenomenon potentially provides an optimal environment for nonpathogenic & well-adapted viruses to interact with the host, as well as for viral recombination.


Biofilms can also enhance virion viability in extracellular environments, such as on fomites and in aquatic sediments, allowing viral persistence and dissemination.

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The entire discussion around Facebook’s disclosures of what happened in 2016 is very frustrating. No exec stopped any investigations, but there were a lot of heated discussions about what to publish and when.


In the spring and summer of 2016, as reported by the Times, activity we traced to GRU was reported to the FBI. This was the standard model of interaction companies used for nation-state attacks against likely US targeted.

In the Spring of 2017, after a deep dive into the Fake News phenomena, the security team wanted to publish an update that covered what we had learned. At this point, we didn’t have any advertising content or the big IRA cluster, but we did know about the GRU model.

This report when through dozens of edits as different equities were represented. I did not have any meetings with Sheryl on the paper, but I can’t speak to whether she was in the loop with my higher-ups.

In the end, the difficult question of attribution was settled by us pointing to the DNI report instead of saying Russia or GRU directly. In my pre-briefs with members of Congress, I made it clear that we believed this action was GRU.