Mega thread on how the India’s Largest Telecom Operator – Reliance Jio (~35% market share) came into existence & became India’s Largest Mobile Broadband in less than 2 years.

Crazy story...no less than revolution..

Please retweet and comment below if you got blown away..

(1/n)

1 >> It was year 2011...year of spark

"The idea of Jio was first seeded by Ambani’s daughter, Isha, in 2011. She was a student at Yale (in the US) and was home for holidays. She wanted to submit some coursework and she said, 'Dad, the internet in our house sucks'," he recalled.
2) There was opportunity...

What was that?

That big thing...that will change India forever...for good..

Ambani said - Akash, at that time, stated that in the old world, telecom was the voice and people made money on calls but in the new world everything is DIGITAL...!!
3) That was it - DIGITAL

One simple but powerful idea..high speed internet is future

After the conversation, he researched more about it & found out that India was suffering from poor connectivity of data & prices were high which was not affordable to majority of Indians.
4) But it was not easy...

Dream was BIG...but it was game-changer...

After years of planning & research, Jio was finally launched on 5th September, 2016.

There was lot of competition...but Winning is their DNA..
5) To lure users in India, Jio offered free data and free calls. On hearing this, consumers all over India started lining up to get Jio SIM cards.

It clicked...Indian customers loved it..

Digital revolution 2.0 in India just got started...

Digital Bharat..affordable cost..
6) And something crazy happened..really crazy..

Reliance Jio extended the free usage period for Jio services to its existing and new customers till March 31, 2017.

Jio reached the 100 million user mark in the first 170 days, adding consumers at an average of 600,000 a day.
7) Jio also launched “world’s most affordable4G LTE smartphone” with a deposit of Rs.1500/-.

It has been reported that around 6 million units of Jio Phone were booked within three days of its pre-booking that started on August 24.

And then came FIBER....yes...the new age gold.
8) After success in mobile internet revolution...it did not stop..

They first announced as Jio GigaFiber in 2018 at the Reliance Industries 41st AGM. Later renamed Jio Fiber, it did commercial launch on September 5, 2019

This was truely a revolution..

How did it transform?
9) Ambani announced at Reliance Industries’ 42nd annual general meeting that the Jio Fiber base plan with a 100Mbps speed would start at Rs 700.

And this was just part of the game...

There was a bigger game..
10) The company also shared its plans to launch ‘Jio forever’ data plans, in which a free 4K LED television will be bundled with a Jio Fiber connection set-top box.

So it's mobile + Broadband + OTT..

Truely - Karlo DIGITAL duniya mutthi mai..😀

Game-changing...
11) RIL won 'Drivers of Change' award for its "exceptional commitment to innovation-led, exponential growth within the areas of hydrocarbon exploration and production, petroleum refining and marketing, petrochemicals, retail and 4G digital services."

And market also rewarded it
12) After many years of stagnant share price due to old economy oil refining business concerns..finally it got rewarded..

Why not - it was thinking about FUTURE..

Yes...and the future is surely DIGITAL..

What it do to INDIA?
13) Whatever happened to company, competition and the market

But one thing is for sure...it changed the DIGITAL landscape of INDIA forever..for good..

And transformed lives of crores of Indians

Hope you enjoyed this mega thread..

Connect with me here: https://t.co/bteXXhg269

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॥ॐ॥
अस्य श्री गायत्री ध्यान श्लोक:
(gAyatri dhyAna shlOka)
• This shloka to meditate personified form of वेदमाता गायत्री was given by Bhagwaan Brahma to Sage yAgnavalkya (याज्ञवल्क्य).

• 14th shloka of गायत्री कवचम् which is taken from वशिष्ठ संहिता, goes as follows..


• मुक्ता-विद्रुम-हेम-नील धवलच्छायैर्मुखस्त्रीक्षणै:।
muktA vidruma hEma nIla dhavalachhAyaiH mukhaistrlkShaNaiH.

• युक्तामिन्दुकला-निबद्धमुकुटां तत्वार्थवर्णात्मिकाम्॥
yuktAmindukalA nibaddha makutAm tatvArtha varNAtmikam.

• गायत्रीं वरदाभयाङ्कुश कशां शुभ्रं कपालं गदाम्।
gAyatrIm vardAbhayANkusha kashAm shubhram kapAlam gadAm.

• शंखं चक्रमथारविन्दयुगलं हस्तैर्वहन्ती भजै॥
shankham chakramathArvinda yugalam hastairvahantIm bhajE.

This shloka describes the form of वेदमाता गायत्री.

• It says, "She has five faces which shine with the colours of a Pearl 'मुक्ता', Coral 'विद्रुम', Gold 'हेम्', Sapphire 'नील्', & a Diamond 'धवलम्'.

• These five faces are symbolic of the five primordial elements called पञ्चमहाभूत:' which makes up the entire existence.

• These are the elements of SPACE, FIRE, WIND, EARTH & WATER.

• All these five faces shine with three eyes 'त्रिक्षणै:'.
The UN just voted to condemn Israel 9 times, and the rest of the world 0.

View the resolutions and voting results here:

The resolution titled "The occupied Syrian Golan," which condemns Israel for "repressive measures" against Syrian citizens in the Golan Heights, was adopted by a vote of 151 - 2 - 14.

Israel and the U.S. voted 'No'
https://t.co/HoO7oz0dwr


The resolution titled "Israeli practices affecting the human rights of the Palestinian people..." was adopted by a vote of 153 - 6 - 9.

Australia, Canada, Israel, Marshall Islands, Micronesia, and the U.S. voted 'No' https://t.co/1Ntpi7Vqab


The resolution titled "Israeli settlements in the Occupied Palestinian Territory, including East Jerusalem, and the occupied Syrian Golan" was adopted by a vote of 153 – 5 – 10.

Canada, Israel, Marshall Islands, Micronesia, and the U.S. voted 'No'
https://t.co/REumYgyRuF


The resolution titled "Applicability of the Geneva Convention... to the
Occupied Palestinian Territory..." was adopted by a vote of 154 - 5 - 8.

Canada, Israel, Marshall Islands, Micronesia, and the U.S. voted 'No'
https://t.co/xDAeS9K1kW