On press call, Zuckerberg says FB users "naturally engage more with sensational content" that comes close to violating its rules. Compares it to cable TV and tabloids, and says, "This seems to be true regardless of where we set our policy lines."

Zuckerberg says FB is in the process of setting up a "new independent body" that users will be able to appeal content takedowns to. Sort of like the "Facebook Supreme Court" idea he previewed earlier this year.
Zuckerberg: "One of my biggest lessons from this year is that when you connect more than 2 billion people, you’re going to see the good and bad of humanity."
This is how Facebook says it's trying to change the engagement pattern on its services. https://t.co/3p0PGc912o
.@RebeccaJarvis asks Zuckerberg if anyone is going to lose their job over the revelations in the NYT story. He dodges, says that personnel issues aren't a public matter, and that employee performance is evaluated all the time.
4 questions on this Q&A so far, all about yesterday's story. (This call was supposed to be about content governance.)

@JoshConstine asks about the Definers/NTK issue, Zuckerberg says "I learned about this relationship when I read the New York Times piece yesterday."
.@KurtWagner8 asked if Facebook ever considered shutting off entirely in Myanmar, given all the violence there. Zuckerberg didn't answer directly, but cited earlier instances when FB took the site down/logged users out because of security concerns.
Zuckerberg gives a little more detail about the Supreme Court they're going to start testing next year. Says "it’s probably not going to handle every single case," but will adjudicate some user complaints "if you’re not happy" with the decision made by FB's internal reviewers.
Shorter version of this call: Facebook is starting a judicial branch to handle the overflow for its executive branch, which is also its legislative branch, also the whole thing is a monarchy.
Other thing: Zuckerberg's answer to @KurtWagner8's "why not shut down in Myanmar to see if it helps stop genocide" question — that FB has, in fact, shut down temporarily due to "security issues" before — was more revealing than he maybe intended!

More from Tech

Recently, the @CNIL issued a decision regarding the GDPR compliance of an unknown French adtech company named "Vectaury". It may seem like small fry, but the decision has potential wide-ranging impacts for Google, the IAB framework, and today's adtech. It's thread time! 👇

It's all in French, but if you're up for it you can read:
• Their blog post (lacks the most interesting details):
https://t.co/PHkDcOT1hy
• Their high-level legal decision: https://t.co/hwpiEvjodt
• The full notification: https://t.co/QQB7rfynha

I've read it so you needn't!

Vectaury was collecting geolocation data in order to create profiles (eg. people who often go to this or that type of shop) so as to power ad targeting. They operate through embedded SDKs and ad bidding, making them invisible to users.

The @CNIL notes that profiling based off of geolocation presents particular risks since it reveals people's movements and habits. As risky, the processing requires consent — this will be the heart of their assessment.

Interesting point: they justify the decision in part because of how many people COULD be targeted in this way (rather than how many have — though they note that too). Because it's on a phone, and many have phones, it is considered large-scale processing no matter what.

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