What do you see?

Ball is a Son/Sun?

Purple+Orange=Dark or Light? [D]?

8 Stars, 5 Stripes, Stars+Stripes= ? and ?

See the Shadow on the Sun/Basketball?

See the Crescent Moon?

Distance is important?

Names are important?

Phoenix?

Suns?

THEY NEVER THOUGHT WE WOULD THINK ?!

Hyperice, the leading sports recovery company, is set to become the next multi-billion-dollar sports business.

The part you didn't know?

Without Kobe Bryant, it would have never happened.

Time for a thread 👇👇👇

1) Let's start in 2007 — Anthony Katz is a 30-year-old high school teacher and basketball coach in Southern California.

For exercise, he regularly organizes pickup basketball games.

The only problem?

As he got older, the games started to leave him increasingly sore & fatigued.

2) Looking for a way to recover faster & prevent injury, Anthony Katz researched how professional athletes dealt with soreness & fatigue.

"I wanted to get the level of treatment the pros were getting."

A combo of elevation, ice & compression made sense — but ice bags didn't…

3) Despite ice bags being used by athletes all over the world, Anthony Katz saw one glaring issue.

As the ice melts, the bag fills with air — causing it to lose its coldness & compression.

Not to mention, they looked ugly.

Instead, Katz set out to engineer a better solution.

4) In an effort to make his own ice compression wrap, Anthony Katz bought Neoprene from a Huntington Beach wetsuit maker, cut it with a knife, and sewed Velcro to hold the ice bag in place.

But would it work?

Next up — testing & feedback.

Ahead of Boca-River tonight, a LONG READ thread on River Plate's 2010/11 season: How did a massive club and institution like Club Atlético River Plate get relegated from Argentina's top tier in June 2011?

🇦🇷 #longread (3,000 words)

This thread is based on the fantastic When We Were Kings podcast with the blessing of its creators @ErikNiva & @andreassonhakan. Because the podcast is in Swedish, I wanted to translate the story and share it in English.

Disclaimer: this is NOT a dig at River Plate. My book's title/front cover overwhelmingly suggest that it's exclusively about Boca Juniors - that's not the case. I'm 100% neutral when it comes to Argentinian fútbol. This thread is not written to antagonise River fans!

June 2008. River Plate win the Clausura 2007/08 title (a 19-game half season) with Diego Cholo Simeone as manager. It's their 35th league title! River's attacking players: Radamel Falcao, Alexis Sánchez, Ariel Ortega, Sebastián Abreu, Diego Buonanotte, amongst others.

10/08/2008: The story of River Plate’s relegation in June 2011 starts on 10th August 2008! River Plate draw 1-1 away to Colón de Santa Fe on the opening day of the Apertura 2008/09 - it would be a bad campaign:
P19: W2/D8/L9. Cholo Simeone resigns after 1 win in first 14 games

When we started @CourtsideVC in 2016, the biggest question we faced was "Can you really generate venture returns investing in sports?". 5 years later, we have enough data to share. This is the story of how we turned our passion for sports into a business.
👇👇👇👇 👇 👇

First, some context. When I started my sports analytics software company in 2009, I was unable to raise a single dollar in venture capital. I ended up having to cobble together $10K, $25K and $100K checks from individuals to get things going.

At the time, there were no venture funds focused on this space and generalist VCs simply did not believe in the market size of sports companies. As a result, almost all of them ran to the hills when they heard the word "sports".

Even when we got to ~$10M in recurring revenue, there was nobody knocking on our door to try and give us growth capital to see if we could build something big. Ultimately, this forced us to sell short to private equity guys who destroyed the business.

Fast forward to 2016 and we felt the sports, fitness and gaming markets were on the verge of exploding - these were three places where the next generation was spending its money & yet there were no early stage funds setup to fund these entrepreneurs and strategically open doors.

If you are a 90s kid, you’ve seen everything in Indian cricket. Start & End of SRT, Match-fixing, some embarrassing displays in England & Australia, some individual heroics & some deserving team wins. You’ve seen Dravid grind it out, you’ve also seen 81 all out (1/n)

If you are a 90s kid, you are mentally tough. You expect your team to put up a fight, more often than not, you ended up in disappointment. You’ve digested everything. You’ve laughed & cried. Sometimes both at same time (remember Perth ‘08). Too much depends on Tendulkar you’d say

Now you are in your late 20s early 30s. You see your team travelling to Australia. Kohli is leaving early after embarrassing Adelaide loss. Injuries are in bucketful. Covid restrictions mean they have to struggle for an XI. You write off your team mentally before Boxing Day Test

Rahane is captain now. He’s known for his silent aggression & counterattacking play. Pujara, Ashwin, Bumrah stand up with him, they create magic. India win Boxing Day test convincingly to shun off 4-0 critics (you loved this as a 90s kid, dont you). Yes, Gill is born!

1-1 & its Sydney. Media tries to play games. You’ve seen this before. But this is new India! They are determined. Bowlers get us back in the game & well, India tries to win, later save the match. Enough has been documented on Vihari & Ashwin. Stuff of legends! Momentum: India