The cold hard truth:

Why do companies like Quibi raise billions, while companies like Peloton get nothing?

Because fundraising is a GAME

And the insiders keep the rules to themselves.

Here are 100 tips the insiders don’t want you to see but will help you win the game:

1. You can’t play the game without nailing the basics.

There are 5 core ingredients to a startup pitch.

Most have 2.
Good ones have 4.
The best have all 5.

https://t.co/fqGl1yC7F2
2. Now that you have a grasp of the basics, it’s time to level up.

Good news - most founders make the same mistakes as each other.

Bad news - these mistakes are really easy to make.

Here's what not to do:

https://t.co/bd6hyZngeJ
3. Ok so you told me what not to do.

So what should I do?

Read below.

https://t.co/YmJpDZSuN6
4. We’re in a really unique fundraising environment right now.

It’s important to contextualize all these tips in the “here and now” of what’s going on in the landscape.

https://t.co/R1L2ysYKU8
5. Once of the coolest things that has come out of fundraising in 2021 is equity crowdfunding.

There's been major regulatory change and this is going to be a gamechanger for startups.

https://t.co/enx8oOgYXl
6. For the life of me I don't understand why VCs make Founders pay the bill for fundraising paperwork.

Some VCs have changed this behavior, but most haven't.

In case you have to pay, don't get swindled.

Here's how to reduce your legal bill by 80%+:

https://t.co/3dHknrFJoE
7. Aside from your own fundraise, if you're interested in angel investing, it breaks down into 3 distinct steps.

Internalize all 3 of these and then have a strategy for each:

https://t.co/HyAkGyEtuf
8. I've invested a few million over the past year.

It's humbling, exciting and anxiety inducing all in one.

If you're interested in angel investing (or a Founder that wants to see how an Angel "thinks"), here are some hard earned lessons:

https://t.co/foQoFviRw1
9. Finally (and selfishly), here's what I'm personally most excited about in 2021.

If you're building in any of these areas, I'd love to chat:

https://t.co/VqQRdOmf9d
10. If you enjoyed this thread, give me a follow

➡️@romeensheth⬅️

And if you have any questions on any of the topics above, DM me.

I’ll answer the first 50 questions I get over the next few hours.

More from Romeen Sheth

I love Twitter.

It’s truly the Town Square of the Internet.

But finding the diamond in the rough voices can be tough.

Here are 20 of my favorite people to follow:

1. Alex Lieberman - @businessbarista

Alex writes extensively about the Founder journey.

The cool part is he’s lived everything he talks about - starting from $0 and selling for $75M with hardly any outside capital raised.

My favorite piece:


2. Ryan Breslow - @ryantakesoff

Ryan is a Top 1% founder.

This guy is a machine - he’s built 2 unicorns before the age of 27.

Ryan spells out lessons on fundraising, operating and scaling.

My favorite piece:


3. Jesse Pujji - @jspujji

Jesse is who I think of when I think “bootstrapping.”

He bootstrapped his company to an 8-figure exit and now shares stories about other awesome bootstrappers.

He’s also got great insight into all things growth marketing:


4. Post Market - @Post_Market

Post puts out some of the most thoughtful investment insights on this platform.

It’s refreshing because Post cuts through the hype and goes deep into the business model.

Idk who he/she/it is, but the insights are 💣.

More from Ideas

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THREAD: 12 Things Everyone Should Know About IQ

1. IQ is one of the most heritable psychological traits – that is, individual differences in IQ are strongly associated with individual differences in genes (at least in fairly typical modern environments). https://t.co/3XxzW9bxLE


2. The heritability of IQ *increases* from childhood to adulthood. Meanwhile, the effect of the shared environment largely fades away. In other words, when it comes to IQ, nature becomes more important as we get older, nurture less.
https://t.co/UqtS1lpw3n


3. IQ scores have been increasing for the last century or so, a phenomenon known as the Flynn effect. https://t.co/sCZvCst3hw (N ≈ 4 million)

(Note that the Flynn effect shows that IQ isn't 100% genetic; it doesn't show that it's 100% environmental.)


4. IQ predicts many important real world outcomes.

For example, though far from perfect, IQ is the single-best predictor of job performance we have – much better than Emotional Intelligence, the Big Five, Grit, etc. https://t.co/rKUgKDAAVx https://t.co/DWbVI8QSU3


5. Higher IQ is associated with a lower risk of death from most causes, including cardiovascular disease, respiratory disease, most forms of cancer, homicide, suicide, and accident. https://t.co/PJjGNyeQRA (N = 728,160)
Still wondering about this 🤔


save as q