Why this effect? Not because @GretaThunberg ate less meat or encouraged her family not to fly: if that's all she'd done, we'd never know her name. No, it's because she did one simple but incredibly powerful thing we can all emulate: she raised her voice to advocate for change.
"The @GretaThunberg Effect" is now an empirically demonstrated, peer-reviewed phenomenon:
— Geoffrey Supran (@GeoffreySupran) January 26, 2021
"We find that those who are more familiar with Greta Thunberg have higher intentions of taking collective actions to reduce global warming."
Open access: https://t.co/TFRyvBaNn1 pic.twitter.com/apqZdFgqfW
She raised her voice AND acted in line with the principles she advocates for. Living the change and speaking about it boosts climate communication. #ClimateCommuniActionhttps://t.co/V5askLNlKi
— Manuel Grebenjak (@ManuelGrebe) January 26, 2021
1/ https://t.co/e1MDOIiXZe
2/ https://t.co/YXr5Uq3WWN
Contrary to what many think, I don't spend my time talking to dismissives and my only helpful tip is this: don't bother, unless (a) you enjoy arguing and never getting anywhere or (b) there are other people listening who need to know there are solid answers to their objections. pic.twitter.com/KxJMdHf3NX
— Prof. Katharine Hayhoe (@KHayhoe) March 4, 2020