Want to know how to get brokers to bring you deals first?

Want to build a machine that can buy real estate while you play golf?

Have a very professional and organized METHOD for closing on a property.

It's a system. And here's how we do it.

A thread 👇👇👇

I got serious about Twitter on April 12th 2020.

Since that day:

I've raised $5MM and met with over 200 future investors in my real estate deals.

I've done $75k worth of consulting.

And I've met mentors and friends I'll carry with me for life.

What worked for me 👇👇👇

First of all I tried the mainstream advice and built my own blog, podcast, email list, YouTube. Spent 2 years. 500k downloads. Some success.

Got more value out of Twitter in 30 days.

If raising money or in business THIS is the platform.

Okay let’s go:

1. Stay on topic.

The most valuable folks here are here to learn. They curate their feed. They want business and to LEARN.

No fantasy football. No gifs. No pop culture. No one liner jokes.

Be an expert at what you do. Stay on brand.

2. No politics.

At all. Ever. It’s a great way to piss off (and say goodbye) to 1/2 the folks here.

Not everybody feels the way you do and the smartest folks don’t want your opinion. Nothing good comes of it. So avoid it.

3. Be incredibly open

Nobody will steal your ideas. Yes it’s uncomfortable and yes you’ll get challenged.

I shared my profit and loss statements on here. It led to discussions with many brilliant folks in the DMs and several folks who wanted to partner reaching out.

If you're new to real estate twitter this is a must-read.

A thread on how most real estate folks structure deals with outside investors.

Most GPs utilize the "preferred equity" structure when they raise money from outside investors. They "syndicate" deals.

Here's the basics:

The person (or team of people) putting the deal together is the "sponsor". Also called general parter. Referred to on twitter as the GP.

They find the property, do all the work, hire the management company and take fees. They often co-sign debt and always secure the financing.

The investor is generally passive, doing no work and putting in cash. This is the "limited partner". Referred to on twitter as the LP.

They don't co-sign debt. They simply read reports and ask the sponsors questions and cash checks every month (if the deal is going well).

There are two equity classes.

"Preferred equity" belongs to the LPs. Cash talks, so this is a higher class of shares. They are first in the "capital stack" behind the debt (bank loan).

"Common equity" belongs to the sponsor. They are generally last in the capital stack.

Sponsors generally co-invest. That means they hold both equity classes. A 10% co-invest is standard.

That means the GP has skin in the game. His 10% co-invest makes him both an LP and a GP.

Entrepreneurship culture in America is all messed up and it’s a shame.

TechCrunch. Product Hunt. Shark Tank.

It’s all about new ideas. Changing the world. Innovation. 0 to 1. Blue ocean. Venture capital and exits and scalability.

And ITS ALL A LIE.

You ask the average american who a real entrepreneur is they’ll say Jobs, Musk or Zuck.

We read their books and idolize them and hang on their every word.

So the brightest among us think they need a moat. A new idea. Something revolutionary.

Were setting them up for FAILURE.

I took an entrepreneurship course at Cornell in 2011. 24 kids with new ideas. Big plans. Pitch decks looking for series As.

I was #25 with a regular old-fashioned business.

When professors asked me what my differentiator was I didn’t have an answer.

I saw a company out there doing sweaty, non scalable work. They were terrible at it.

I started by trading my time for money. Bought a $1500 cargo van. Used the things I had in my life to make some profit.

I wasn’t trying to educate a customer base.

I wasn’t following my passion.

I didn’t need funding or a network.

I wasn’t competing against brilliant folks from Stanford.

I want trying to prove a concept.

I wasn’t emotionally attached to anything except adding value.

I’ve gotten a lot of bad advice in my career and I see even more of it here on Twitter.

Time for a stiff drink and some truth you probably dont want to hear.

👇👇

College isn’t worthless for everyone.

All of the successful folks who tell you college is worthless went to college.

What does that tell you?

It’s not about the learning, though.

It’s about growing and learning how to sell yourself and your ideas.

Miami isn’t the next tech hub.

It’s surrounded by a swamp.

Construction costs are insane because of hurricane codes. Vacant land doesn’t exist.

Property insurance has risen on average 20% per year for 5 years.

Plus it’s hot AF. Ever been there in July?

Starting a business isn’t right for everyone.

95% of folks are better off getting a job.

It’s hard AF. Decisions are critical and plentiful. Risk is for real. Stress can be crippling. Delegation can be impossible for poor communicators.

Most folks don’t have what it takes.

Technology isn’t as far along as the media makes you think it is.

We’re 5+ years away from autonomous vehicles.

Alexa still can’t play the song I want 25% of the time let alone make decisions and “learn”.

Robots fall on their faces when they aren’t on perfectly flat ground.

As a real estate entrepreneur you need a certain mindset to win.

From sourcing deals to dealing with bankers to deploying capital...

There are certain attributes that make you BETTER at creating long term wealth.

A thread 👇👇👇

RE is all about generating what we call YIELD.

Yield is the return on our precious capital.

And it comes in two forms:

Cashflow - the cold hard cash it puts in your pocket.

&

Appreciation - the additional VALUE to a buyer or a banker above and beyond what you paid.

And before we start. A note on YIELD.

It's getting harder and harder to find.

Capital is plentiful and yield is scarce.

Folks are chasing deals with less and less of it and they are taking more risk to get the same amount of it.

The amount of yield you get from a real estate deal is all relative to the amount of risk you take.

A risky deal deserves more upside and thus more yield.

A safe deal deserves less upside and thus less yield.

The winners think about one thing only:

Risk-adjusted yield

Successful real estate folks have a long term mindset.

The folks who win in real estate don't buy-in to the "life is short" mantra.

They know that life is long. And they are fine to do work now and get paid later.

TIME is what makes these folks wealthy.

They get paid to WAIT.

As part of our commitment to keeping our customers/community protected & informed, we are releasing a blog that shines light on transition between Stage 1 and 2 of #Solorigate/#SUNBURST campaign, custom Cobalt Strike loaders, post-exploit. artifacts, IOCs: https://t.co/b0ReHMa63u

Here are some highlights:
The missing link between the Solorigate backdoor and the custom #CobaltStrike loaders observed during the #Solorigate is an Image File Execution Options (IFEO) Debugger registry value created for the legitimate process dllhost.exe (ATT&CK ID: T1546.012).

Once the registry value is created, the attackers wait for the occasional execution of dllhost.exe, which might happen naturally on a system. This execution triggers a process launch of wscript.exe configured to run the VBScript file dropped by the SolarWinds backdoor (Stage 1).

The VBScript in turn runs rundll32.exe, activating the Cobalt Strike loader DLL using a clean parent/child process tree completely disconnected from the SolarWinds process. Finally, the VBScript removes the previously created IFEO value to clean up any traces of execution.

On the custom Cobalt Strike Loaders: we identified several second-stage malware, including TEARDROP, Raindrop, and other custom loaders for the Cobalt Strike beacon. During the lateral movement phase, the custom loader DLLs are dropped mostly in existing Windows sub-directories.

#irrationalebullience If you want to understand the nature of this asset bubble and the epic capital mis-allocation at it’s heart, look no further than rates. CB’s only tool to push an uber-levered financial system that is highly interconnected through derivatives
(1/N)

away from it’s natural convergence path towards collapse is to create opposing forces to push it towards divergence. Meaning: force, through financial repression, market participants to rely on price continuation, in a way that makes it self-fulfilling.
(2/N)

The tool used is rates as it is the basis off of which all other financial assets are priced. Today any buyer of $UST across the curve up to 30Y is guaranteed a loss given reals are negative throughout. So the only hope of escaping this GUARANTEED loss
(3/N)

is to angle for capital gains, i.e a continuous move downwards in real rates to push for some capital gains in real terms. The longer the financial repression lasts, the further investors are pushed out the maturity and credit risk curves.
(4/N)

Here are examples to understand what exactly is happening. If an investors buys a 5 Y UST he is guaranteed to lose almost 2% in real terms, so making that up in capital gains is much harder given the v short duration.
(5/N)

It is hard to build a profitable internet business at scale in India, but not impossible. Let me talk about ixigo's FY2020 performance. But first, the back story (with @rajnishkumar)

It was 2016. We had 3 Million MAUs (mostly organic) and were getting closer to 20 crores annual revenue. We were trying to raise money because we had just 12 months of burn left in the bank.

Out of many conversations, I remember one with a VC in our office who asked us our CAC-LTV ratio. TBH, we didn't track it in those days because we always made money on the first transaction itself and didn't spend a lot on customer acquisition, but I remember the look we got !

Yet another one gave us advice - "Look it's been 10 years since launch, travel is done and dusted, why don't you guys try doing something else". We felt dejected for a bit but went back to work the next day - not the first or last time we would face rejections.

I met @shaileshlakhani (after many years) at an Unpluggd event in Bengaluru in early 2016, and we sat down to chat about ixigo. He was the first investor we met in a long time who saw us not for who we were but for who we could become.