A thread of Popular brand names you've been mispronouncing all this time

Below are some of the most interesting business stories I came across in 2020.

P. S The list is not exhaustive.

1) PSG unbundled it's 28.1% ownership of Capitec.

2) MTN sold a minority stake in Jumia Technologies for R2.3-billion.

3) Dischem has completed the acquisition of Medicare Health for R282million

4) TFG bought 381 Jet stores from Edcon for R480m.

5) Capitec entered into a partnership with SA Home Loans to offer home loans.

6) Food Lover’s Market has started closing outlets in Zambia.

7) Sasol sold 50% of the "base chemicals division" at Lake Charles which equates to ~25% of total Lake Charles project. Sasol will still retain around ~75% of the total Lake Charles Chemical Project.

8) Sasol agreed to sell its 50% stake in Gemini for R6.2bn.

9) Tongaat Hulett sold its starch and glucose business to Barloworld for R5.26bn. The group has used R4.64bn of this to pay down debt.

10) The Competition Commission approved Nimble Fund 1’s intention to acquire Edcon Book Debts.

11) Greg Maloka has decided to resign from Kaya.

12) Ethos Private Equity has won a contract with Ninety One to take on an advisory contract for Ninety One's Africa Private Equity funds.

Ninety One will maintain control and oversight of the portfolio, while Ethos will manage the assets

13) Bidvest Wits sold to TTM

THREAD:

Employees vs Employers

“We who toil for other people have all in some way been captured by pirates and sold into slavery.” –Law 24

It should be said plainly; employment is nothing more than the next step in the evolution of slavery.

The corporation you are employed by has a psychopathic level of indifference as to whether you live or die.

This is not Leftwing political rhetoric; it is a machiavellian reality you will have to contend with.

Your employer is not your ally; they are your adversary.

It is in your best interest for wages to be as high as possible, while it is in your employer’s best interest for wages to be as low as possible.

How Amazon makes money?

[ Amazon's business model decoded😃]

@dmuthuk @unseenvalue @FI_InvestIndia @Vivek_Investor @drprashantmish6 @caniravkaria

🧵👇

1/ A person named Jeffery earns 100 dollars per month and has an expenditure of 120 dollars monthly. He has a very good reputation in the society. So, he takes a loan of 1k dollars for a month and this 1k cash is invested in new business ventures.

2/ For the next month, he pays his liability back by taking a loan from another person for 1.5k dollars. The loan of 1k is paid back and the remaining 500 dollars are invested in another business venture.

3/ By the end of the month, he earns 150 dollars through his old and new business ventures but has a total expenditure of 200 dollars. He again is in a deficit of 50 dollars. To pay back his 1.5k dollar loan, he takes a loan for 2k dollars

4/ This cycle goes on and on. Jeffery keeps on taking bigger loans to repay the previous loan and the leftover extra loan is invested in bigger ventures which produce more expense than income.

My path as a founder:

a. didn't do any marketing - no growth
b. hired an agency - no growth
c. became a marketer - 4x growth in 1 year

Skip a and b.

Step c. helped me make sales, and I had enough money to hire a content writer, then a marketing project manager.

She became head of content, then CMO, and now has her own team.

Now, when we know more about what works, we successfully hire agencies.

But as a founder, you never stop being a marketer.

You always think about the distribution of your product, ideas. And not just to your customers, to your investors, team, press, public.

Copywriting is a skill that never goes out of need.